In terms of channels, Baide mainly exports to foreign markets, exporting to more than 100 countries and regions, mainly in domestic second-and third-tier cities, while Vantage is a high-end kitchen appliance brand, focusing on high-end users in the first-line market.
Both brands operate independently, with different positioning, different channels and different modes of operation.
Zhongshan Black & Decker Kitchen & Bathroom:
Zhongshan Black & Decker Kitchen & Bathroom Co., Ltd. (hereinafter referred to as Black & Decker Kitchen & Bathroom) was founded in Zhongshan, Guangdong Province in March 1, focusing on professional kitchen & bathroom, insisting on professionalism, quality, practicality and innovation as the core driving force of enterprise development, and steadily growing from a well-known kitchen & bathroom brand in China to a global professional kitchen & bathroom brand with international influence.
Today, Black & Decker Kitchen & Bathroom has become a world-renowned brand in China with its professional quality and technological innovation, and its products sell well in 126 countries around the world.