Is there a difference between buying insurance directly from an insurance company and looking for an intermediary company?

The same is true in foreign countries.

However, in China, it is still in the primary stage, and the training of brokerage companies is more formal and in place. Brokerage companies generally only do life insurance and implement employee system, but agency companies do everything, life insurance, property insurance and auto insurance, and implement membership system without any assessment!

Entrusted by the insurance company, the insurance agency sells the insurance products of the insurance company according to the authorization of the insurance company, and draws the commission from the insurance company. Simply put, insurance institutions are looking for customers with insurance products.

Insurance brokerage companies look for insurance companies and insurance products according to the entrustment of the insured or the insured, and extract commissions from both the principal and the insurance company. Simply put, insurance brokers are looking for products with customers.

Further reading: How to buy insurance, which is good, and teach you how to avoid these "pits" of insurance.