On the evening of October 20th, 65438/kloc-0, JAC announced the pre-reduction of its performance in the third quarter of 2020: it is estimated that the net profit attributable to shareholders of listed companies in June 2020 will be about 44 million yuan, turning losses into profits; Compared with the same period of last year, it decreased by about 77 million yuan and decreased by about 64% year-on-year.
It is estimated that the net profit attributable to shareholders of listed companies after deducting non-recurring gains and losses is about-907 million yuan, a decrease of about 823 million yuan compared with the same period last year.
Jianghuai Automobile said that the company's net profit attributable to shareholders of listed companies in the first half of 2020 and net profit after deducting non-recurring gains and losses were-65.438+0.47 billion yuan and-653 million yuan respectively, and the net profit attributable to shareholders of listed companies and net profit after deducting non-recurring gains and losses in the third quarter were about 65.438+0.9/kloc-0.00 million yuan and-254 million yuan respectively. However, affected by the epidemic, the profitability of the company's main business declined.
Jianghuai automobile exudes a blockbuster momentum.
Jianghuai Automobile, founded in 1964, is the oldest independent automobile enterprise in China, and was listed on the domestic A-share market in 200 1.
However, compared with Chery's attack on the city, the rapid expansion of the Great Wall and the development of Jianghuai Automobile, it has not been crowned with magical colors. In the army of independent brands, JAC is unremarkable and even left behind.
As we all know, Jianghuai has always adhered to all-round development in many fields.
Since it was announced to enter the field of passenger cars in 2002, Jianghuai Automobile has the whole product line layout of chassis, bus, light truck, heavy truck, MPV, car, SUV and new energy, which is almost the most complete automobile group in China.
However, the development of "spreading the pie" did not bring dividends, but dragged down the development of Jianghuai.
"I want to do everything, but I can't do anything well", which not only gives up my superior business, but also causes a serious waste of resources and even misses some of the best opportunities.
In recent years, both commercial vehicles and passenger cars, the veteran's sales have declined to some extent. The data shows that JAC's sales in 20 19 decreased by nearly 9% year-on-year.
Long-term loneliness also awakened its fighting spirit, and Jianghuai automobile sales finally ushered in an improvement.
10 On June 5438+02, JAC disclosed the production and sales data for September. In September, Jianghuai Automobile completed an output of 44,000 vehicles, a year-on-year increase of 42.9%; Sales reached 44,800 vehicles, up 465,438+0.3% year-on-year. From June 5438 to September this year, the cumulative production and sales of JAC were 333,500 and 332,500 respectively, which outperformed the market.
Among them, commercial vehicles sold 28,000 vehicles in September, a substantial increase of 58.8% year-on-year; In terms of passenger cars, the sales volume in September was16,000 vehicles, up by 19.9% year-on-year, achieving double growth month-on-month for two consecutive months, and the market performance continued to improve.
It is worth noting that the sales volume of JAC cars reached 29 15, with a year-on-year growth rate of 589,338+03%, which was amazing.
As we all know, Jianghuai Automobile is very strong in the commercial vehicle field, but the passenger car field has always been its weakness, especially the car category. The exaggerated growth of automobile sales in September and the continuous growth of passenger car sales have made the outside world curious for a time.
In addition, by combing the car companies that have published the sales data of the first three quarters, Lv Fei Automobile found that during the period of 20201-September, there were two car companies, namely Jianghuai Automobile and Changan Automobile, with the completion rate of Jianghuai Automobile being the highest, reaching 74%.
With such achievements, what kind of secret weapons does JAC hide?
"The marriage with Audi is the focus of JAC's current leverage." Some insiders pointed out that for JAC, the performance of contrarian growth is the embodiment of its overall strength. As a company, JAC hopes to gain a foothold in the passenger car market by using various resources.
"Life has never been so fresh, and every day is full of so many possibilities."
At the end of 20 17, Jianghuai Volkswagen Joint Venture Company was formally established.
Since 2065438+February 2008, the quality management system of Volkswagen VDA has been introduced into Jianghuai passenger cars, and stricter quality management standards have been adopted. At the same time, it has spent 200 million yuan to upgrade the whole vehicle production line, realizing a production line with the same equipment, the same personnel and the same standard as Volkswagen. The first model, Sihao A5, opened the 3.0 era of JAC passenger cars, which also brought a turning point for the development of JAC passenger cars.
This year, the cooperation between Jianghuai and Volkswagen has been further deepened.
At the end of May, JAC signed a strategic joint venture cooperation agreement with audi ag, which acquired 50% of the shares of JAC Automobile Group Holding Co., Ltd., increased its share in JAC Volkswagen to 75%, and obtained the right to operate the joint venture company.
At the just-concluded Beijing Auto Show, JAC once again threw a heavy "bomb" and released a brand-new passenger car brand-Sihao, which was completely tied to the public.
According to Jianghuai's plan, Sihao passenger car brand will cover two major markets, namely, fuel car and pure electric car, fully benchmark Volkswagen MQB platform, and adopt the modular platform concept to build cars, using electricity first and then oil and electricity * * *. Since then, Jianghuai passenger cars will gradually adopt the "Lightning" logo of Sihao to replace the "JAC" logo.
From the brand point of view, Sihao, with its own public aura, has the "endorsement" of German quality, which is a plus item for Jianghuai passenger cars and is expected to enhance the brand power of the latter, which is obviously different from Jianghuai commercial vehicles.
An Jin, chairman of Jianghuai Automobile, also pointed out that "Jianghuai started as a commercial vehicle, so in everyone's inherent cognition,' JAC' stands for commercial vehicle, and we also hope to strengthen the products of Jianghuai passenger cars with the help of Sihao's brand identity." ?
In a word, the original intention of releasing Sihao passenger car brand is to show JAC's determination to deepen the passenger car market to the whole industry.
"JAC has entered the passenger car market from commercial vehicles and has been groping for many years from scratch. Only through cooperation with the outside world can it' know what it doesn't know'. Through the cooperation with Audi, JAC will improve its quality control and process system. The next thing to do is to' reduce what you don't know' and drive Jianghuai Automobile. "
However, it is worth noting that as early as three years ago, Siwei has entered the public's field of vision. At that time, it was the brand of new energy vehicles of Jianghuai Volkswagen. Now, JAC has once again released a brand-new passenger car brand in the name of Sihao. Will it cause confusion in positioning?
"The JAC passenger car brand Yusi and JAC Volkswagen * * marks the deep integration of JAC and Volkswagen."
When talking about the relationship between them, Zhang Wengen, general manager of Jianghuai Automobile Group's passenger car marketing company, said that Sihao passenger cars have achieved comprehensive benchmarking, full-line compliance and full-speed bidding. Basically, it can be considered that in the future, Jianghuai passenger cars will be truly integrated with Volkswagen, and Jianghuai passenger cars will be integrated into the system of Volkswagen joint venture car companies.
Change is for better growth.
In the past, under Jianghuai Automobile, the "JAC" brand passenger cars lived in the light of commercial vehicles. Nowadays, the brand-new joint venture brand Sihao, with the help of Volkswagen Gene, has the opportunity and strength to compete with first-line independent brands such as Great Wall and Geely. This not only conforms to the brand layout of Volkswagen in China, but also realizes the growth value of Jianghuai.
However, it is still unknown whether Sihao can boost the performance of Jianghuai passenger cars in the market.
This article comes from car home, the author of the car manufacturer, and does not represent car home's position.