The history of star toilet water

1907 was developed by Dr. Zhou Bangjun, then chairman of the Shanghai Bureau of Integrated Traditional Chinese and Western Medicine, referring to the book China Pharmacopoeia. It was mixed with rose, jasmine and other flower essences and alcohol and sold by the cosmetics department. From 65438 to 0929, Zhou Bangjun's eldest daughter, Zhou, took over the operation, founded the Star Soap Liquid Factory, and set up the cosmetics department as a company independently, mass-produced and expanded its operation. After the victory of the Anti-Japanese War, the company has thousands of factory employees, and the output exceeds10 million bottles, and it is listed on the Shanghai Stock Exchange. Later, because the mainland changed its flag, Zhou's property was confiscated. 1949, Zhou fled to Hong Kong with the formula and then to Taiwan Province Province on the grounds of ending his warehouse in Hong Kong.

195 1 year, Zhou, Qian Yiqing, Zhang Mingyong, Zhang and Xie, who set up branches in Taipei earlier, decided to start again, so they set up Star Chemical Co., Ltd. to produce toilet water and talcum powder, which became popular all over Taiwan as soon as it was launched, and the demand was in short supply. From 1960 to 1970, it became a necessity for women at that time. But later, because of the change of consumption habits, the increase of average income and the competition of other imported perfume products, the sales of star toilet water began to go from bad to worse.

1978, Star Chemical moved its company and factory to Tucheng, Taipei County. 1998, Ms. Zhou passed away and Zhang Mingyong took over as the chairman. In 2003, due to the outbreak of Severe Acute Respiratory Syndrome (SARS) in Taiwan Province Province, the star toilet water, with its alcohol concentration as high as 73%, can destroy the fat of the virus, achieve the sterilization effect, and can be sprayed directly without harm to human body, and unexpectedly became a popular product at that time.

Compared with Taiwan Province Province, Shanghai Star Soap Liquid Manufacturing Co., Ltd. in Chinese mainland, Hong Kong Guangshenghang Co., Ltd. in 195 1 and 1898, Oriental Chemical Industry Society and China Xieji Cosmetics Factory merged to form Shanghai Star Daily Chemicals Factory. 1967, Shanghai Star Daily Chemicals Factory was renamed as Shanghai Daily Chemicals Factory. 1992, Shanghai Daily Chemicals Factory was transformed into shanghai jahwa United Company. 1996 1 month, after the equity change, it was called shanghai jahwa Co., Ltd. 1999 10, and shanghai jahwa United Co., Ltd. was established through asset reorganization, and listed on the Shanghai Stock Exchange on 200 1.

Therefore, in Chinese mainland, shanghai jahwa kept the brand of star toilet water, but it was owned by a joint venture. 1990, shanghai jahwa launched Liushen toilet water, and then quickly took over the brand position of star toilet water. A report in 2006 showed that the market share of Liushen toilet water in that year exceeded 50% [2].