1, a novel advertising strategy. Advertising in disguise. Pop-up shops, event sponsorship, campus classes and so on. For example, in a novel flash purchase securities store, XX Securities cleverly circumvented the requirements of compliance supervision by offline pop-up shops, and promoted its own stocks, bonds, funds and other businesses through offline pop-up shops, named marathons and mall activities.
2. Cooperation strategy of enterprise business activities. Go online and offline. Commission is exchanged for points, and points are used to consume real services. The advantage of this activity is that it can make users have a continuous and good interactive effect.
3. Combine current affairs strategies. As a part of serving the real economy, the securities industry should pay attention to current events and organize activities and publicity according to the requirements of the regulatory authorities. For example, a company teaches in the west and helps the poor accurately. Put forward your own propaganda methods in combination with the new requirements of the new era.