What does Red Bull mean?

Red Bull is one of the earliest and most famous energy drinks in the world. In 1970s, the factory of Xu Shubiao, the founder of Red Bull Beverage, developed a "nourishing beverage" containing water, sugar, caffeine, cellulose alcohol and vitamin B, and named it "Red Bull". At that time, the target sales group of "Red Bull" was blue-collar workers such as shift workers and truck drivers to help them stay awake when working all night. "Red Bull" was very popular after it was put on the market. Sales increased his confidence, and he made the factory abroad, producing 24-hour assembly line. Products were in short supply and soon covered the markets of Southeast Asia, Western Europe and Northern Europe. Become a "beverage king" in Thailand that lives up to expectations. During 1982, Dietrich Matschz, an Austrian tycoon, was on a business trip in Asia when he accidentally discovered that "Red Bull" drink had a good effect on alleviating jet lag. Later, Matt Schz went to Thailand to find Xu Shubiao, hoping to introduce Red Bull to the world, and the two hit it off. 1985, working for Procter & Gamble (P & amp； G) DietrichMateschitz, an Austrian businessman who works in a branch in Asia, decided to buy the formula and trademark right of this product out of his love for this drink and market it outside Asia. 1986, he founded RedBullGmbH in Austria, improved the formula of Red Bull drink by adding carbonic acid, and turned it into a sparkling drink, which was sold in Austria. Compared with traditional refreshing drinks, Matthias' packaging products in a very popular and fashionable way has received unprecedented response and been widely accepted by young people. 1992 red bull (excluding the Thai version of KratingDaeng) was exported to Hungary for the first time, and then quickly expanded to the vast market of 100 countries. With its excellent quality and good reputation, Red Bull drinks sell well in more than 40 countries and regions around the world, and take the lead in the global functional beverage industry.