Huiyuan Juice, as a famous juice brand in China, once occupied the dominant position in China juice market. However, due to a series of management problems, Huiyuan Juice has experienced financial difficulties and debt crisis in recent years. The acquisition of Beijing Huiyuan Food & Beverage Co., Ltd. is expected to help Huiyuan Juice reorganize its business and restore its market position.
Zhao Xiaonan is the chairman of Beijing Huiyuan Food & Beverage Co., Ltd. After taking over Huiyuan Juice, he actively carried out enterprise reform, including optimizing product structure, improving product quality, strengthening brand building and expanding sales channels. These measures are aimed at helping Huiyuan Juice regain the trust of consumers and regain market share.
In short, Huiyuan Juice was taken over by Beijing Huiyuan Food & Beverage Co., Ltd. in 20021year, and the company plans to help Huiyuan Juice recover its former glory through a series of reform measures.