CR Vanguard is a state-owned holding enterprise directly under the central government, an excellent retail chain enterprise under China Resources Group and a Fortune 500 enterprise. Established in 1984. It owns CR Vanguard, Wanjia City, Wanjia Convenience Store, Wanjia Life, Su Guo, Olé, blt and many other products.
CR Vanguard shoulders the mission of "leading consumption upgrade and creating a better life", and will strive to become an efficient omni-channel retailer through continuous optimization and development.
Company philosophy:
CR Vanguard is an excellent retail chain enterprise group under China Resources Group. It owns many famous brands such as CR Vanguard, Su Guo, Olé, blt, V+, Tesco Express and V & gtNGO.
In 20 18, the sales of self-operated stores in CR Vanguard reached101300 million yuan, and the total number of self-operated stores reached 3 192. By the end of 20 19, after the completion of the joint venture company, CR Vanguard has entered 30 provinces, autonomous regions, municipalities directly under the Central Government and special administrative regions, and 240 cities, with nearly 220,000 employees.
CR Vanguard takes the continuous improvement of consumers' quality of life as its own responsibility, leads a modern and healthy lifestyle, and provides consumers with high-quality, high value-added and safe goods and services with the complementary advantages of various formats, so as to meet consumers' various shopping needs to the maximum extent. CR Vanguard adheres to the corporate philosophy of "changing life with you" and strives to become a retail enterprise to improve people's quality of life through continuous optimization and development.