Moreover, Apple Mobile has some wrong strategic goals from time to time, which leads to the company's development lag.
Tim Cook has been at the helm of the technology giant for nearly 10 years since he succeeded Steve Jobs as CEO of Apple in 20 1 0. During this period, Apple's market value soared from $400 billion when Cook took over Apple to $2 trillion. Apple's product line has been upgraded from iPhone4 to iPhone 12, iPad to the eighth generation, iPadmini and iPadPro to the fifth generation.
But over the years, there have been more and more dissatisfaction with the carelessness of Apple products, and Cook is also considered as a person who is not good at product innovation. In the era of Jobs, Apple's strategy was definitely ahead of schedule. However, with the untimely death of Jobs, Cook, the successor personally selected by Jobs, eclipsed Apple's innovative spirit.
Jobs is well versed in the fan economy in the Internet age. Whoever has mastered the fans will find a gold mine to make a fortune. Fans are not only consumers of products, but also makers of the next new products. Apple is enduring because Jobs cultivated a large number of loyal fans when he was alive.