Why is BYD like Toyota?

Why Questioner: Zhang Zibin's best answer is 1. User idolization psychology The world has the psychology of chasing big names, and thinks big names are good. The famous brand is good, the brand is loud and the quality is good. But the problem is that not everyone in this world can afford famous brands. As a result, some manufacturers used their brains and embarked on the road of shanzhai. Look at the Nokia that migrant workers are holding on the road now, and you will understand. But please note that Nokia's A is missing a bar. This fence reminds the author that the hut is powerful. It is not a day's work that BYD can still be a "cottage king" in such fierce competition. When people were still copying mobile phones and notebooks, BYD had already started his road of copying cars. BYD is very clever. He took advantage of the psychology that people want to buy famous cars now, but they don't have that much money in their pockets. First, buy a cheap one to make do with it. Let the so-called national independent brand BYD become an instant hit. What's more, I got a temporary benefit and felt that this road was right. So, on the way to the shanzhai, we rushed to the front and shouted. 2. Save design cost Generally speaking, the cost of a car includes five parts: equipment and property rights cost, imported parts cost, domestic parts manufacturing cost, working hours and management cost, and tax payment cost. And the design cost of each part of the car is the biggest part. The contents of automobile design include overall design, assembly design and parts design. The overall design of the vehicle is also called the general layout design of the vehicle. Its task is to make the designed products meet the requirements of vehicle parameters and performance indicators specified in the design task book, and decompose these vehicle parameters and performance indicators into parameters and functions of related assemblies. Automobile design is a systematic engineering that comprehensively considers ergonomics, traffic engineering, manufacturing engineering, operation engineering and management engineering. Therefore, the design of this module is very important in the automotive field. In terms of automobile manufacturing, BYD has done plagiarism to the extreme, which can be said to be perfect. Wang Chuanfu talked about the famous intellectual property theory in the industry called "five faces": "There are five photos in the automobile appearance patent, the front, back, side, right top and inclined top are almost the same, so you may infringe, but as long as one of the photos has a completely different style, the others are exactly the same." BYD F3, the China version of Corolla, became an instant hit in China because of its low price and similar appearance and internal structure. I have to say, relying on plagiarism, BYD has indeed saved a lot of design costs, so that the overall price of BYD F3 is so low that the public can accept it. Even at such a low price, BYD still made a lot of money. Million car purchase subsidy