1. Protect your own products.
If an enterprise wants to develop a new product, it must invest a lot of money and researchers. Once a new product is developed, it must be effectively protected to prevent competitors from obtaining production technology through improper means such as imitation, copying, reverse engineering and commercial espionage. , so that new products can not participate in market competition and harm the interests of enterprises. Once a competitor obtains a newly developed product through improper means, it will not invest R&D funds before the second year, thus reducing the product price to gain benefits, which will seriously damage innovative enterprises that invest R&D costs and greatly reduce the product value. If you apply for profit immediately after developing a new product, it will be protected by law, so as to prevent competitors from imitating and copying and improve the market share of the product in related products. New products, new methods and improvement of product warning methods developed by ourselves can all apply for benefits, and are protected by the benefit law through the exclusive permission of public activities and benefits. In this intellectual property era, the law provides protection for creative intellectual labor. If an enterprise has its own innovation achievements and gives up the protection of profits, it is equivalent to giving up its own property, which obviously should not deviate from the economic era.
2. Protect the sales share of enterprise products in the market.
The owner of usufructuary right can prevent his competitors from selling usufructuary right in the same market. If a competitor sells the usufructuary right without authorization, the usufructuary right holder may ask the competitor to stop selling the usufructuary right and compensate all kinds of losses caused by the competitor's selling the usufructuary right. At the same time, he can bring a lawsuit to the court on the infringement of his usufructuary right by his competitors, and the abstainer can request the usufructuary right management authority to handle it. Of course, both parties can also choose to settle the dispute of usufructuary right infringement by conciliation.
3. Protect the long-term and stable technical investment of enterprises.
In order to improve the competitiveness of products in the market and obtain greater economic benefits, enterprises must improve the technical content of products and strengthen the development of new technologies and new products, thus promoting the technological progress of enterprises and bringing technological investment to enterprises. Of course, every enterprise hopes that its investment in technology can be rewarded accordingly, and technological achievements can be protected by law. So if everyone can use the new technology generated by enterprise investment for free, then people will not be willing to bear the cost of developing new technologies.
Intellectual property is an important means of investment and financing for enterprises.
Enterprises with independent intellectual property rights can make use of intellectual property rights to invest. In addition, intellectual property rights can also bring many benefits to enterprises, such as intangible advertising effect, applying for government projects, obtaining government financial support and so on. Therefore, intellectual property is an important way to bring many economic benefits to enterprises. From what we know above, whether protecting ourselves or participating in competition, intellectual property rights make enterprises fully prepared. Therefore, intellectual property rights are indispensable in enterprise management, and the integration of intellectual property rights has become an important core of enterprise management.
Increase the intangible assets of enterprises, the company has formulated an intellectual property management and incentive system, which has improved the cognitive level of all employees, standardized the company's intellectual property management process, encouraged all employees' job inventions and creations, and effectively improved the creativity of R&D personnel. In the past three years, the company has applied for more than 20 patents, active filters, three unbalanced regulators and other high-tech products with independent intellectual property rights, which have leading market competitiveness and are the main source of profits for the company. Strengthening the protection of intellectual property rights can ensure the safety of the company's operation, enable the company to enjoy the market benefits brought by intellectual property rights and avoid the risk of infringement; Ensure the safety of the company's R&D investment, and avoid infringing others' patents and wasting R&D investment; Improve the market added value of the company's products, enhance the corporate image and enhance the market competitiveness. Enterprises can use independent intellectual property rights to increase capital and share, pledge financing, license use, and establish industrial alliances. To improve their position in joint ventures and business negotiations. The company will continuously optimize the intellectual property management and incentive system, formulate the intellectual property strategy according to the company's medium and long-term development plan, and improve the company's market competitiveness.