Among them, Changan Automobile has made remarkable progress in recent years as an automobile enterprise that started earlier among its own brands. It made a blockbuster sale when it first launched CS75 in 20 14, and then launched the Blue Whale Power brand last year, and decentralized a series of blue whale power engines to its models, the latest CS75? PLUS, with its excellent future design and strong product strength, provoked the beam of Changan Automobile, and sold 15095 vehicles in July alone; In July, the sales volume of CS75 series was 265,438+0,358 vehicles, an increase of 65,438+0.4% from the previous month and 95% from the same period last year.
I think the success of Changan CS75PLUS is that it is a "tailor-made" product after Changan Automobile found out the pulse of the national car.
Interior and exterior design: Successful design lies in attracting people.
Different people have different aesthetics, but I dare say that most people have the same cognitive starting point and direction for design aesthetics;
Changan CS75? The appearance of PLUS adopts the latest family-style design language of "Yuyue Life is Dynamic", which is intended to add personality and futuristic feeling to the car. The design of the front is very aggressive, and the visual impact of the large-size medium net similar to the spindle shape is strong enough. The middle of all LED headlights is connected by LED strip, which is avant-garde and bold.
Corresponding to it is the taillight with unique tail shape, and the official gave it a nice name: "Phoenix Flame Design".
CS75？ The PLUS model is positioned as a compact SUV, and the wheelbase of 27 10mm is the best in its class, which is longer than Honda CR-V and Toyota RAV4. Even compared with Highlander, the benchmark model of medium-sized SUV, there is only a gap of 80 mm. The long wheelbase gives CS75PLUS a huge space advantage, with plenty of legroom in the front and rear rows.
After the rear row is completely laid down, the sealed space of the trunk is increased from 620L to 1450L, and the storage volume is doubled. A pure plane without protrusions and depressions is more convenient for placing items. When going out for an outing or camping, it is no problem to turn it into a second bedroom.
Some people say that China people's "face concept" led to this pursuit of great beauty. I think this is caused by the current car environment. China's per capita car ownership is lower than that of developed countries, and the situation of multi-person car use is more common. Therefore, Changan must first make a car with elegant appearance and diverse space, which conforms to the actual car use scene of Chinese people.
Intelligent Technology: Is CS75 at the forefront of its peers? add
"Low price and high configuration" has now become the basic quality of almost all self-owned brand models, and the configuration of more than 300,000 only enjoyed by joint venture vehicles with100,000 is just a routine operation. Then, how to stand out from many high-profile independent models and show stronger product strength? Changan's approach is simple and rude: build high intelligence on high configuration!
Changan CS75? PLUS is equipped with APA5.0 remote parking service system and IACC integrated adaptive cruise system. Among them, APA5.0 can help car owners to automatically find parking spaces within 20 meters for parking, warehousing and parking in parking areas with clear "guiding lines". In addition, the owner can also remotely park with one button through the mobile APP and the physical key. Straight in and out, there will be no more embarrassing dilemma of "cars can enter, people can't get down".
Compared with the adaptive cruise system we have seen in the past, the IACC adaptive cruise system of CS75PLUS top-mounted model has been further upgraded. Among them, seven leading technologies, such as one-way automatic driving assistance, traffic jam assistance, automatic deceleration and cornering, automatic far-near light switching and intelligent avoidance, can realize L2-level automatic driving, and long-distance self-driving can liberate feet and reduce fatigue.
In addition to the above two safety auxiliary systems, CS75? PLUS's car-connected intelligent system integrates the core capabilities of "Tencent Car-connected TAI", supports more than 40 refined scenes, and can realize in-car control at any time through voice interaction. For example, a series of requirements such as navigation, playing music, opening and closing skylights, etc., can directly call voice services through voice, saving manual operation time. The top model can support dual-screen interactive display, and navigation information can be displayed to the dashboard in real time, which makes the operation safer during driving.
Tomorrow's safety: ultra-high strength body+multiple airbags? use both hard and soft tactics
With the continuous improvement of design and intelligence, safety is an eternal topic. In addition to Bosch 9.3 generation electronic stable braking system, AEB automatic emergency braking system and many other active safety systems, Changan also has a CS75? PLUS is designed for a lighter and stronger fuselage.
38.3% of the hot-formed steel of the whole vehicle has reached the advanced level of the same level; With high-profile models, the anti-collision beam is made of aviation aluminum and has a closed net-shaped cross-section structure. Although the manufacturing cost has increased by 60%, I was deeply touched by what the employees of Changan Automobile Factory once said at the model test drive meeting: everything is worth it for safety.
In addition, CS75PLUS is equipped with driver airbag, front passenger airbag, two integrated airbags for protecting shoulders, chest and abdomen, and two large-size front head side air curtains, in which the side air curtain adopts 100% window coverage and rollover prevention design to ensure that the passenger's injury in vehicle rollover accidents is minimized.
Breakthrough power: blue whale power that perfectly balances power and fuel consumption.
Changan Automobile Blue Whale Power Brand has been released for more than a year. During this year, the speed and range of various types of blue whale power engines have made great progress.
This Changan CS75? PLUS is equipped with the latest D20TGDI direct injection supercharged engine of blue whale power brand, with 74 items.
Intellectual property patent, maximum power 17 1kW, peak torque 360N·m, you know, even the 2.0T engine sold by luxury brand BBA has less than 200 horsepower and only about 300N·m torque, and the power parameters of this 2.0T engine of CS75PLUS are almost the same as those of BBA's 2.0T high-power model.
In terms of gearbox, as the first compact SUV equipped with Aisin 8AT, CS75? Besides? The power transmission efficiency of the 2.0T version shows great competitiveness in the same class. The power of 2.0T is transmitted to the wheels through the gearbox, and the gear shifting is active and smooth, with little power loss. Most importantly, the maintenance cost saved by using the lifetime maintenance-free gearbox oil developed by Aisin is real.
In addition, the 1.5T GDI direct injection supercharged engine used in1.5t models is independently developed by Changan, with the maximum power of 13 1KW and the peak torque of 265n·m, which is the highest in its class, and the maximum torque output platform can be reached at 1450rpm. Matching Aisin's third-generation 6AT transmission, it has been verified by 654.38+million kilometers, and the quality is reliable. The fuel economy of the whole vehicle has been improved by more than 8.6%.
It is worth mentioning that Changan Automobile is accelerating the launch of the blue whale power engine. On the 7th of this month/KLOC-0, Changan Automobile will launch the brand-new CS55PLUS Blue Whale Edition and Sharp CC Blue Whale Edition. According to the official announcement of Changan Automobile, this listing conference will be launched in the form of 12 hours uninterrupted live broadcast. At that time, the final price of "Blue Whale Gemini" will also be announced at that time.
The end said:
Changan CS75PLUS was listed at Chengdu Auto Show less than a year ago, but it can quickly gain a foothold in the market in such a short time. In the first half of this year, the average monthly sales volume of 10000+ was handed over, which is not entirely due to the hardware strength. It is more important to know what kind of car consumers want. In other words, there are many good products on the market at present. Only by truly grasping the needs of consumers, building a car on demand is king.
This article comes from car home, the author of the car manufacturer, and does not represent car home's position.