What is the carrier of design?

The carrier of design is the product.

Different from invention patents and utility model patents, design protects not the technical scheme, but the pure aesthetic design of the product, and its protection scope is subject to the patented product of design shown in pictures or photographs.

The carrier of design must be the product, and the object content of design protection is the shape, pattern or their combination of the product and the combination of color and shape and pattern. Therefore, the protection scope of design patent right should be defined from two aspects: product scope and protected design scope.

Brief introduction of appearance design

Appearance design refers to a new design with aesthetic feeling and suitable for industrial application based on the shape, pattern or combination of products and the combination of color and shape and pattern. Shape refers to the design of product modeling, that is, the appearance outline presented by the movement, change and combination of points, lines and surfaces outside the product, that is, the result of designing and manufacturing the structure and shape of the product at the same time.

Pattern refers to the pattern formed on the product surface by any arrangement or combination of lines, characters, symbols and color blocks. Color refers to the color or color combination used in the product, and the natural color of the material used to manufacture the product is not the design color.

The combinations that can constitute the design are: the shape of the product; The style of the product; The shape and pattern of the product; The shape and color of the product; Patterns and colors of products; The shape, pattern and color of the product.