Question 2: What is a regional agency? [specific. Agent and distributor are completely different concepts. The agent takes care of the business on behalf of the enterprise, not buying out the products of the enterprise, but giving the manufacturer a quota. The ownership of goods belongs to the producer, not to the merchant. They also don't use their own products, but sell them on behalf of enterprises. So "agent" generally refers to the business unit that earns agency commission.
Dealer means to buy goods from enterprises with money. They buy goods not for their own use, but for resale. For them, selling by hand pays attention to the price difference, not the actual price. Enterprises do not sell on credit, but collect money. This business refers to businessmen, that is, institutions. Therefore, "dealers" are generally enterprises, which refer to commercial units that take money from enterprises to purchase goods.
Distribution means that the buyer and the seller reach an agreement and undertake the obligation to buy and sell formula goods within the specified time limit and area. This buyer is the dealer. Divided into fixed sales and underwriting.
The difference between them mainly lies in whether the ownership of the goods is involved. The agent is only an intermediary between the buyer and the seller.
Form a transaction and earn a commission from it. Distribution refers to the independent management of the goods it operates with property rights.
Distinguish point one:
For example, you sell vegetables in Hangzhou.
I'll give you 0. 1 yuan a catty, and retail 0.8 yuan a catty. Sign a purchase contract with you for 100000 Jin, and give it to me for 65438+100000 Jin.
Securities. Except for you, I won't supply Hangzhou any more, but you must bring me 100000 Jin of cabbage within 3 months.
Otherwise, the deposit is mine. I will provide you with 15 sky-high insurance. How to sell this 100000 Jin, how to publicize it, and how to popularize it widely.
Sue is your business. If it sells well, I will give you a new variety to sell. So, you are the agent.
I'll give you a catty of 0.5 yuan and designate Xihu District as your sales area. Raise 5000 Jin a month and I will give you a rebate of 0. 1 yuan.
I'll give you price protection if the price is fixed. I also provide publicity support for you. You try to sell it. So, you are a dealer.
Dealers and agents have different ownership of goods;
There are the following aspects:
First, they make profits in different ways. The former is to raise prices and obtain operating profits. The latter is sold at the specified price.
Earning commission is also called commission;
Second, the operating authority of the two companies is also different. The former can deal in many varieties-even competing products, while the latter deals in categories.
Less, generally do not operate competitive brands;
Thirdly, it is difficult for manufacturers to control the two; The cost is different.
Question 3: What do you mean by regional agency? A regional agent is an agent of a certain region, such as a county, a city and a province.
Question 4: What is the exclusive right of the national general agent to operate in the agency period and in the agency area, except the factory direct store? The national general agent is a large-scale agent in a country.
Question 5: What is a regional agency? What do you need to be a regional agent? If you take a food as an example, take meatballs for example. The manufacturer of meatballs must sell their products. At this time, they either need to open an office in a certain area, or they need to find a regional agent. Regional agent refers to the distributor of enterprise products. Generally, there is only one agent in a region. If too many products are opened, it will lead to cross-selling and price depression, which is unfavorable to the long-term sales and interests of the company. This is a regional agent. ● Regional agents should have legal franchise chain operation qualification, valid business license, hygiene license and other documents, as well as storage and distribution capacity suitable for Aisin ice cream chain operation scale in the franchise area. ● Must have the service ability of market development, equipment transfer and market operation in this field. Familiar with the local market situation in the same industry. ● Independent management and customer development ability. Under this condition, I wish you an early agent and good fortune.
Question 6: What is an agent? What are the requirements for agency? "Agent" generally refers to the business unit that earns agency commission.
Generally speaking, agents are classified by grades, with different standards, some by region and some by commission.
Different levels of responsibility and authority, the higher the general level, the higher the assessment requirements.
Agents are mainly divided into general agents, regional and sub-brand agents, and provincial branches established by general agents themselves. agent
The establishment of the company can share the risks of manufacturers, so that manufacturers and agents can jointly drive the market, thus reducing the operational risks of manufacturers.
At the agent level, in addition to setting up a general agent, agents can also set up a first-class agent according to the channel model of manufacturers.
Or regional agents, and at the same time cooperate with terminal manufacturers. In this way, the agent has changed from simple distribution to management function.
In addition to business management, agents also have brand management, promotion management, service docking and finance.
Management and other functions.
Question 7: what is the special distribution of municipal agents, municipal and provincial? Divide the price according to the quantity you take.
Question 8: What do you mean by agency? An agent, also known as a business agent, is the general agent who accepts the entrustment of others to facilitate or reach a transaction for others within the scope of its industry management. It is a kind of business behavior for manufacturers to give merchants a commission to take care of business on behalf of enterprises. The ownership of the goods represented belongs to the manufacturer, not to the merchant. Because merchants do not sell their own products, but sell them on behalf of enterprises. Therefore, "agents" generally refer to commercial units that earn commissions from enterprises.
1, whose main responsibility is to provide convenience for others and reach a deal;
2. Must permanently engage in activities entrusted by others;
3. It is an independent commercial operator;
4. The agent object is not necessarily a businessman, but also non-profit.
Agents are mainly divided into general agents, regional and sub-brand agents, and provincial branches established by general agents themselves.
type
1. general agent: also known as authorized agent, it is an agent who acts as an authorized representative of the principal in the market. This kind of agent has the right to deal with things that happen at any time in his daily business or professional activities, and also has the right to engage in general activities in the name of the principal.
2. Exclusive agency: it is a narrow concept of agency, which means that an agent enjoys the exclusive right to sell a certain commodity in a specific region and within a certain period of time through agreement. Its business is limited to commercial activities and has a monopoly.
3. General agent: It means that in the same region and at the same period, customers can choose one or several agents as the general agent and pay the stipulated commission and remuneration according to the sales performance.
4. Single-firm agent: refers to an agent who only engages in agency activities for a single business owner. Its operating efficiency depends on the business situation provided by the business owner first, and it has great dependence on the business owner.
5. Regional agency: refers to agency activities in a certain region or a certain consumer group. This does not rule out the possibility and legitimacy of the business owner to conclude a transaction in the region or facilitate the transaction by a third party, but even if he does not participate, he still enjoys the right to claim for the commission stipulated in the business relationship that he should represent the members or consumer groups in the region to conclude the transaction.