Milk powder ranking
1, love his beauty milk powder
Aptamil, a brand owned by Milupa in Germany, has been acquired by Danone Group. The local version of Germany still continues to be manufactured in Germany, implements German and EU standards, and sells in Germany and Europe. Aptamil has 40 years of patented formula milk powder technology, and its unique nutritional combination helps babies grow up healthily, which is trusted by German and European mothers.
2. Shengyuan
Shengyuan is also a domestic brand. Youbo series has always been the main series of Shengyuan milk powder. Its advantages are good processing links, very good solubility, fine powder, full dissolution after brewing, and not easy to agglomerate and hang on the wall. Youbo Ruimu and Youbo Gainuoan are upgraded formulas introduced by Shengyuan, which are more expensive than Youbo, with more ingredients and higher product positioning. If you don't care about the specially added ingredients, you can choose the Youbo series with higher cost performance.
3. Wyeth Wyeth
Wyeth is also the pioneer of formula milk powder, and Wyeth mainly focuses on two high-end series of Qifu and Zhenlang in China market. Qifu listed OPO structured fat, DHA, AA and other formulas, which basically satisfied parents' desire for the safety and quality of milk powder in China, while Zhenlang mainly used galactooligosaccharides, with little advantages in other aspects and fewer optional ingredients than Qifu.
4. Mead Johnson
Mead Johnson is currently the third largest baby food producer in the world, and Lanzhen is its high-end series. It uses Dutch milk source and adds lactoferrin and MFGM milk fat globule membrane, which is one of its main selling points. Anerbao and Platinum Rui are the best-selling series under Meizhen, the former is the basic series and the latter is the mid-range series. Platinum Rui and Anerbao also use Dutch milk sources, but the types of prebiotics are richer than Anerbao series.
5. Abbott Abbott
Abbott is one of the two giants in the infant milk powder market in the United States and has a background in the pharmaceutical industry. Jingzhi Organic is Abbott's key milk powder series, which adopts Danish organic product production chain and has organic certification from China, EU and Denmark. One difference between Abbott's milk powder formula and other brands is that palm oil is not used, but another coconut oil with high saturated fat content is used instead, which is essentially the same.
6. friso Megasur
Meijia Suer is from the Netherlands and has the title of "Royal". Meisujiaer's infant formula for China market is all produced in the Netherlands and filled with fresh milk, and each can of milk powder can be traced by traceability code. Adopting dry-wet compound production technology can make infant formula milk powder obtain better sensory and blending quality.
7. Nestle Nestle
Nestle is the largest dairy group and the largest food industry group in the world. Nestle started with baby milk powder in the early days, and became the largest brand of baby milk powder in China market after acquiring Wyeth. It mainly promoted the super-energy series of special formula milk powder and adopted mild protein hydrolysis process to further decompose milk protein and reduce allergenicity.
8. Feihe Company
He Fei is a domestic brand of milk powder, and it has strict production control in its own pasture, mainly high-end milk powder. Among them, the ultra-high-end Xingfeifan and Zhenzhi series are more popular. Xingfeifan is a series mainly promoted by He Fei. Its biggest selling point is that it uses partially hydrolyzed whey protein, which is easier to digest and absorb. True wisdom is mainly organic, but its cost performance is not high.
9. Beinmei
Beinmei started from instant nutritious rice noodles for infants, and its products are rich. Among them, because Mei Dollar Love is the highest-selling formula milk powder series in the e-commerce channel, its coverage is not inferior to other high-end products, and it has a great price advantage. Beinmei's Ai Jia and Red Love series also contain lactoferrin, which aims at high-end products, while Red Love series aims at people with iron deficiency, and promotes the unique combination of ferric pyrophosphate+lactoferrin +VC+ folic acid to supplement iron efficiently.
Yili 10
Yili is one of the leading brands in the milk powder market in China, and Jinlingguan is the formula milk powder brand promoted by Yili, aiming at the middle and high end. Jinlingguan's entire line of products adopts the patented α+β formula technology developed by Yili and uses New Zealand milk powder, which is a product with high cost performance.