At that time, when the world was still using black and white screens, Japan was already a color screen mobile phone camera flash. At that time, Motorola and Nokia were still small black and white screens, but Japanese mobile phones were only sold in Japan, not overseas! In addition, Japanese mobile phone factory does not sell mobile phones independently, but only produces them for mobile phone operators. It can be said that Japanese mobile phones at that time were all brands such as Nokia! Unfortunately, at that time, other countries except Japan did not know the advanced level of Japanese mobile phones. Sanyo Toshiba Hitachi Sony Seiko Panasonic and so on have all made mobile phones!
People have always been curious: Japan's research and development technology is so strong, why can't it produce world-famous mobile phones? What caused this?
The obvious fact is that at present, China is indeed the technological leader in the global Internet!
In the field of communication, China's 5G communication technology has been at the forefront of the world! This is a real number 1, the real first place!
The Japanese have to admit the fact that China's Internet technology is at least five to eight years ahead of Japan, and it has already thrown Japan out of three blocks!
This is not a bragging purpose, it is an iron fact!
Now, let's take a look at the top five mobile phones in Japan's domestic mobile phone market.
First place, Apple Iphone (USA), accounting for about 80%.
Second place, Sharp (Japan),
Third place, Samsung (Korea),
Fourth place, Sony (Japan),
Fifth place, Kyocera.
Seventh place, Huawei. Accounting for 1.98%
In Japan's domestic mobile phone market, Apple's mobile phone ranks first, and Huawei's market sales occupy seventh place.
So, let's look at the market share of the Russian mobile phone market.
First place, Xiaomi (China), cost-effective advantage.
Second place, Samsung (Korea)
Third place, Huawei. (Affected by the chip, the Russian market is out of stock).
In other words, Huawei mobile phone is the de facto leader in Russia and the mainstream mobile phone brand in the hands of Russians.
In India, Xiaomi mobile phone ranks first in the sales list with its cost-effective advantage. By the way, Tik Tok also ranks first in the download share of mobile application software in India. one
Oppo and Vivo occupy the first place in Thailand's mobile phone market! Samsung mobile phone is the most popular brand in the Vietnamese mobile phone market.
Have you found that China's mobile phones, Huawei, Xiaomi, Oppo and Vivo are all famous brands in the international market? This was impossible ten years ago.
* * * * Of course, there is a domestic mobile phone brand that you may not have heard of, and it is also a mobile phone brand with no sense of existence. But this mobile phone brand is the king of mobile phones in Africa and firmly occupies the whole African mobile phone market. The brand name of this mobile phone is _ Good Voice of China.
So far, it is difficult to find Japanese mobile phones in the international market except for Japanese mobile phones on sale in Japan's domestic mobile phone market. Japanese mobile phones have been completely squeezed out of the international mobile phone market.
In just a few years, Japan was overturned from the golden signboard of a high-end manufacturing kingdom known as the spirit of Seiko "craftsman". What is the reason? Why can't Japan make a world-famous mobile phone brand?
First, realistically speaking, Japan has not completely fallen.
NEC (Japan Electric Co., Ltd.) is the first private enterprise in Japan to develop artificial satellites and the first computer.
Now, after handing over the computer business and PC business to Lenovo, Japan's NEC is concentrating on the semiconductor chip business.
So far, in chip research and development, it is still the world of the United States and Japan.
In addition, in the manufacture of industrial robots, as shown in the following table, some problems can also be well explained:
First place, Fanuc, Japan.
Second place, Japan Epson.
Third place, ABB, Switzerland.
Fourth place, An Chuan.
Fifth place, KUKA, China buys German.
Ninth place, Ashton, China has its own brand.
* * * * * Talking about this is mainly to remind Chinese people not to be complacent, to have a clear understanding, to continue to work hard and continue to struggle.
Second, due to the geographical limitations of the island countries, the Japanese have developed an arrogant and conservative concept.
The competition in the mobile phone market is fierce, which has become white-hot. However, the Japanese are familiar with it, and I don't seem to see it. They are also producing flip phones and anti-slip phones that are not popular in the market. Moreover, the Japanese will not change the style of a mobile phone three or four times, completely ignoring the consumer psychology.
* * * It should be noted that with the development of mobile phones, mobile phones are no longer synonymous with high-tech products.
Mobile phones are mainly composed of two parts: computer technology and communication technology.
* * * Some people say that Apple is a creative company, not a high-tech company. Its foundation comes from Nokia, and Apple has no patented technology.
In the known data, Apple's mobile phone uses Huawei's patented technology, and Apple and South Korea's Samsung have been fighting patent technology lawsuits for many years.
Mobile phones have become popular and fast-selling products, and they have begun to pay attention to the rapid upgrading of consumption patterns. In the past, a mobile phone was used for several years, which was durable and resistant to falling. It's completely useless now.
Consumers are more and more fond of the new and tired of the old.
However, Japanese companies completely ignore consumers' demands and are still blindly pursuing the wear-resistance, durability and anti-fall characteristics of mobile phone hardware. Mobile phone innovation cannot be changed. When the Japanese mobile phone company produced a large number of products that could not be sold in the warehouse, it had to close the factory.
For example, the famous Toshiba and Sharp closed their mobile phone industrial parks in Suzhou, Jiangsu.
* * * * Japanese old-fashioned, very helpless! This is one of the reasons why Japanese mobile phones still have a certain market in Japan. In addition, in Japan's aging society, the elderly do not have much demand for new multi-functions of mobile phones, which is another reason why Japanese mobile phones still have a certain market in China.
Third, Japanese mobile phones pay too much attention to the functional design of waterproof, shockproof and dustproof.
Although the Japanese mobile phone has a hard and compact structure and well-designed waterproof, shockproof and dustproof functions, it pays too much attention to hardware construction and ignores the development of new functions, which eventually leads to a dead end for Japanese mobile phones.
Fourth, Japan's mobile phone marketing skills. The Japanese have always been in an island country and have developed a narrow and short-sighted view. They are always immersed in the bright spots of Japanese manufacturing in the 1980s. They thought that Japanese mobile phones would be sought after all over the world like Japanese cars, but the weather vane of the times has changed.
If you don't shout, no matter how beautiful the wine is, no matter how fragrant the wine is, who will know in the deep alley?
Fifth, the Japanese are generally conservative and lack innovative spirit.
Japanese mobile phone manufacturers dare not go forward easily. They always refuse to develop the functions that mobile phone enthusiasts like, such as folding screen, radio charging, water drop screen, off-screen touch screen and reverse charging, for fear of failure.
6. Ignore the weakening of other mobile phone functions with the only selling point, and resist the development of new mobile phone functions.
Sony's mobile phone has always taken the clear pattern of the camera imaging system as its selling point. Sony's mobile phone's image sensor is world-famous, but it's not enough for the mobile phone to just take pictures.
It's a bit like lying on a credit book and eating imperial food.
* * * This is probably the reason for the decline of Japanese mobile phones.
* * * * * Nokia knows it's alive and well, but what about the Nokia phone?
With the arrival of 5G, mobile phone shuffling is bound to happen, and no one can slack off!
At present, only China has 5G technology.
Mobile phone shuffling is inevitable! What is certain is that Huawei will reinterpret the mobile phone market!
* * * * At present, American mobile phones and Japanese mobile phones are still in the 4G era, while Huawei is already in the 5G state. Mobile phone flat washing will come again soon.
Mobile phones are now the computer savings machine in Zhongguancun, and several brands make money through channels. Actually, it was all saved by foreigners. Do you think the key image components of these so-called domestic mobile phones are not Japanese?
Just because the Japanese don't produce mobile phones doesn't mean they don't study them. There must be a Japanese reason why he doesn't make mobile phones. Maybe this is a very confidential fact.
In short, the United States weakened Japan through trade wars.
In 1970s, Japanese semiconductor technology rose rapidly. 1983 The U.S. Department of Commerce identified Japan as the main challenger of American science and technology, threatening the national security of the United States. Since then, Japan and the United States have launched a semiconductor war and a telecommunications war. On the grounds of intellectual property protection, the United States initiated round after round of patent litigation against Japanese enterprises. Panasonic, Toshiba, Hitachi, Mitsubishi, Sharp, Fujitsu, Canon, Nikon, etc. Almost all Japanese electrical brands you know are forced to pay huge fines or patent fees. Take Toshiba as an example, because of a hardware defect in the desktop, it had to recall all the desktops and pay billions of dollars in fines, which led Toshiba to withdraw from the desktop market.
The end of Japan-US trade friction is not only the signing of Plaza Agreement. Affected by the patent war, the cost of Japanese semiconductors has increased greatly, and at the same time, it has to accept the price supervision of the United States, pay high tariffs, and its market share has declined rapidly.
What's more, the United States also arrested nine employees of Hitachi and Mitsubishi for stealing IBM's technical secrets, and forced the two companies to promise to buy only IBM's computers and communication equipment within eight years, while paying software royalties for their own computers. Under a series of blows, many enterprises withdrew from the booming computer market, which indirectly led to Japan's backwardness in chip technology.
In the 1990s, when the era of mobile communication 1G came, the Japanese certainly wanted to seize the opportunity. Unfortunately, the export of mobile phones is controlled by the United States, and the Japanese can only sell them in their own countries. The Japanese who have been repeatedly rubbed on the floor by the United States have lost their creativity.
In 200 1 year, when Apple Jobs found Sony and wanted to cooperate in the development of iPod, Sony didn't realize that Joe had opened the door to his smartphone and turned him down cruelly. Japan once again missed the smartphone and was completely marginalized.
The lessons of the past are the lessons of the future. Japan-US trade has been in friction for 30 years, and the Sino-US trade war will also be a thrilling and protracted war, which has just begun. Are you ready?
Japan and Germany used to produce mobile phones, which are very famous, such as Sony Ericsson in Japan and Siemens in Germany. Only later, because the mobile phone became an assembled product, the technical content was not high and the competition was fierce, and the profit margin was compressed less and less. On the contrary, developing high-tech accessories can easily control the market and make big money. Therefore, Japan and Germany have given up competing for the finished mobile phone market one after another and shifted their energy to other departments. Because of the rise of Huaqiang North, China's "China Cool Alliance" resounded throughout China overnight! The low-end markets of Motorola, Nokia and Samsung were crushed cheaply, then Xiaomi and Meizu grabbed their mid-end markets, and Apple grabbed their high-end markets. Finally, Samsung, the overlord of the accessories market, is still alive! But once one day China stops exporting mobile phones to Japan or Germany, they can immediately resume production without any pressure.
Mobile phones have become low-tech daily necessities. Japan is only interested in innovation and cutting-edge technology. Such as intelligent robots and related products. Japanese enterprises are basically based on the production and construction concept of "no one has me, people have me superior, people are superior to me, and people are inferior to me."
Why is there no local Sony Sharp Fujitsu and so on?
The Japanese don't value the mobile phone industry. Even Sony's mobile phone department exists for publicity. . . However, even so, Sony's mobile phone exists at the top.