Corporate culture of Zhongneng Holding Group

The Way of Sincerity

Only sincerity in the world is the great sutra that can govern the world.

Zhongneng Holdings is down-to-earth, constantly develops its own potential, pursues lofty career goals, uses Zhongneng Qianneng to gain widespread support and credibility, and sincerely contributes to history and society.

The competition in the new era will be the competition of talents, resources and capital under the core spirit of the enterprise. Therefore, "The Way of Sincerity" has become the core of Zhongneng Holdings' vital corporate culture. The close integration of corporate culture and management strategies has effectively promoted the growth and development of Zhongneng Holdings.

Values

Medium: A sincere person achieves the target without forcing himself, achieves without thinking, and calmly achieves the middle - achieving the state of "in the middle" naturally with a state of sincerity;

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Neng: Only the most sincere people in the world can fulfill their nature and praise the transformation and education of heaven and earth.

Confucianism advocates "the unity of nature and man" and emphasizes the consistency and organic nature of society, career, family and individuals. Behavior guided by the Confucian spirit is based on the highest standard of "praising heaven and earth for their transformation and education".

At the same time, we should try our best to balance and coordinate the various relationships between people, people and nature, and people and society in the development process of the enterprise itself, so that they become an organic component of everything in the world.

Zhongneng Holdings Development Strategy

"Laozi": The Tao says greatness, the distant past, the return...

Bigness: diversification, driven by capital Achieve diversified development of real estate development, technology industry operation, basic resources and facilities industry, investment banking and non-performing asset disposal business;

Far: Specialization, fully reflect professionalism at the second level, and value experts The team's cohesion and innovation stimulation constantly integrate professional resources and talents; internationalization, international vision and international resource integration to participate in international competition.

Return: Implement strategic layout according to clear strategic goals, and control the sense of direction in the chaotic situation. Establish core competitiveness with the essence of oriental civilization and form corporate personality and spiritual strength. Use the brand as a link to combine the company's utilitarian interests with social interests and achieve sustainable development.

Sincerity between Heaven and Earth

Original "Cheng"

"Cheng" in Oracle Bone Inscriptions is a sacrifice to ancestors and gods, and is a pious psychological state... …

We face our work, profession, team, customers, society, nature and our future generations with a "sincere" mentality...