Although there are many products on the market that are easy to use and have great brand influence, these international companies often use products that look easy to use but are actually very cheap and harmful to you and your family for the benefit of shareholders. , as well as chemical components that cause environmental harm.
As for Melaleuca, our products have always been known for being "reassuring" and "environmentally friendly". We avoid ingredients that cannot guarantee complete peace of mind and replace them with ingredients extracted from natural plants to provide better safety. Peace of mind and effective solutions.
Melaleuca's success stems from the company's insistence on treating environmental abundance as an important part of its corporate culture from the very beginning. From attaching importance to the environment to selling environmentally friendly products, you are completely You can rest assured that Melaleuca not only cares about the home you live in, but also the planet we all live on.
So for decades, Melaleuca has been providing you with safe and effective cleaning products that are committed to being kind to the environment.
If you want to know what the secret of Melaleuca’s success is, in fact, its product philosophy is very simple, that is: Melaleuca insists on choosing natural and safe ingredients, and always seeks inspiration and solutions from nature. .
Melaleuca's values ??have always been deeply rooted in the four basic requirements of products. Every product we are committed to providing is:
① Reassuring: No Endangering your health and the health of your family in any way.
② The effect is remarkable: Our products are not only safe, but also must achieve very good results.
③ Be kind to the environment: biodegradable and not easily burdensome to the environment. Our products use dilutable formulas to reduce resource waste.
④ Reasonable price: As a company with direct consumer purchasing model, we hope to make every penny you spend worthwhile.
So every choice the company makes will be considered from these four basic requirements; this is what we define as the concept of "wise choice".
Developing products that are reassuring, environmentally friendly, efficient and cost-effective is not an easy task, because it is not as simple as just shouting slogans. It requires a professional R&D team. and decades of unremitting efforts.
Melaleuca is one of the earliest companies to promote and develop plant-derived ingredient technology. We are the first company in the world to apply essential oils to products, and have phosphate-free detergents and super-concentrated technology.
Melaleuca has hundreds of professional Ph.D.s and excellent R&D scientists and formulators to form a very professional and excellent team. They have extensive scientific expertise and have developed through years of R&D research. Obtained a number of technology patents.
Nowadays, it seems that "green" has become a popular label for products, and some so-called environmentally friendly companies on the Internet are actually still in their infancy. Other companies have actually been polluting the environment for decades, but have only recently "changed" suddenly, following the trend and flaunting their own environmentally responsible concepts to win favor with consumers. There are also companies that find themselves lagging far behind in providing health-concept products and acquire environmentally friendly subsidiaries in the hope of keeping up with the trend. Some companies outsource their ingredient selection, product development and production to companies that have no understanding of natural science or ingredient safety.
However, Melaleuca has always been a pioneer and steadfast executor of "green environmental protection" because Melaleuca was committed to environmental protection decades before "green" became fashionable.
So we have more professional green and environmental protection experience. For example, if you go to see a doctor, would you rather choose a heart surgeon with 30 years of successful surgical experience and an excellent surgical team, or a young doctor who has just started practicing and has no successful experience?
While everyone must start somewhere, only experience brings knowledge, expertise and skills.
When creating great recipes, we require a high level of skill and expertise. There are so many so-called green products on the market that don’t work. They don't work as well as you might expect.
Therefore, it is a huge challenge to provide products that are both safe and effective.
When we find that the harmful chemicals used by some international brands are cheap and easy to work, ensuring safety and effectiveness becomes a more difficult challenge.
We meet this challenge every day, which requires more expertise and a deeper understanding of natural ingredients. Nature has effective solutions, we're just better at discovering them. Our expertise doesn't come overnight, we've been working on it for over 30 years.
Why do Melaleuca products make you and your family feel more at ease? Because Melaleuca prioritizes natural and safe ingredients.
Although Mr. Vandersloot, the founder of Melaleuca, knows that natural and plant-derived ingredients may be more expensive. But he still insists on investing higher costs in this key area, which also allows us to create high-quality products that we can be proud of.
That’s why Melaleuca will never use all the ingredients on the “Never Additive” list!
We believe in the precautionary approach, which means if there is no clear evidence that an ingredient is safe, we won't use it. Because it is very important to make people feel at ease! Next, let’s take a look at which ingredients are on our never-add list?
1. Chlorine bleach.
Some studies have found that cleaning with chlorine bleach twice a day may increase the chance of inducing asthma. In 2012, U.S. Poison Control Centers received more than 40,000 calls related to exposure to chlorine bleach. Chlorine bleach can be harmful or fatal if swallowed. It can permanently damage the skin and attack cell membranes in the respiratory system. It cannot Remove the dirt, just bleach it.
2. Phosphate.
Phosphate is often added to laundry products to achieve better cleaning results, but too much phosphate can lead to the growth of algae and often the death of fish and aquatic plants. Wastewater containing phosphates is also highly corrosive. It will cause great harm to the environment.
3. Ammonia.
Ammonia is often added to glass cleaning products to enhance cleaning power, but it is irritating and corrosive. Contact can cause burns to the nose, throat and respiratory tract.
4. Phthalates.
Phthalates are often added to nail polish. In the past few years, studies have found that phthalates are closely linked to asthma and breast cancer, and can also affect both men and women. reproductive system.
5. Formaldehyde.
Some commercially available laundry detergents and softeners contain formaldehyde, which can cause skin irritation, watery eyes, burning sensations in the eyes, nose and throat, as well as coughing, asthma and nausea.
6. Abrasives.
Some commercially available cleaning powders contain hard particles, which may damage your sink and shower room and cause wear and tear on their surfaces. The worn surfaces also become a hiding place for dangerous bacteria to grow and reproduce. .
7. Triclosan.
Some disinfectants add triclosan ingredients to kill Gram-negative and positive bacteria. However, long-term exposure to triclosan can cause bacteria to become resistant to antibiotics.
8. Quaternary ammonium salts.
Quaternary ammonium salts are commonly used in disinfectants. Toxic when ingested, they are not as effective against viruses, and their effectiveness is reduced by common conditions such as hard water.
The above-mentioned cheap but efficient ingredients are often added to household cleaning products. Although they are effective, they are not that safe for you and your family. Therefore, Melaleuca insists on not adding these ingredients. We insist on using them in nature. Find the answer to natural cleansing and fulfill the promise of peace of mind for you and your family.
We have equally strict requirements on which ingredients we choose and which ingredients we do not add in our product formulas.
Cooperating with outstanding doctors and experts who specialize in reassuring ingredients and natural solutions is the beginning of our selection of all reassuring ingredients.
To ensure ingredient selection, we subject botanical alternatives to rigorous testing and investigation, safety track records, and ingredient analysis.
To do this, we choose to source ingredients from renewable plant resources, naturally derived alternatives and carefully selected organic compounds.
Next, let’s take a look at which natural botanical ingredients that are safe to use have been added to Melaleuca’s high-quality products, and which ingredients can produce surprising results for you.
1. Citric acid.
If you want to remove soap scum and soap scum at a low cost, chlorine bleach is indeed an easy choice because it is effective and easy to buy, but it is very dangerous. Therefore, we never use chlorine bleach.
If you want a more secure and effective solution, citric acid is the smarter choice. It is found naturally in lemons and other citrus fruits. It is biodegradable, gentle to the environment, reassuring, and has surprising effects.
Melaleuca Bathroom Powerful Cleaner and Powerful Toilet Cleaner use citric acid to achieve a very good, safe but excellent cleaning effect
2. Thyme essential oil.
The natural plant essence from thyme has very good antibacterial and antibacterial effects, and can well replace ingredients such as triclosan and quaternary ammonium salts. It is added to Melaleuca’s plant fragrance sprays and Powerful toilet bowl cleaner.
3. Tea tree essential oil.
This natural essential oil from Melaleuca alternifolia is not only mild, but also has strong penetrating ability to help break down difficult-to-remove stains, replacing commercial products with ammonia and other ingredients, which is better Improve cleaning performance and penetrate tough stains. Tea tree essential oil is used in many of Melaleuca's premium products, including 3-in-1 Stain Remover and Multi-Purpose Cleaner.
4. Glycolic acid.
Glycolic acid is naturally found in plants such as beets or sugar cane. It can replace strong acids and alkalis to dissolve hard water, soap scum and mineral deposits on common fixtures. It is used in Melaleuca's powerful bathroom cleaners. Glycolic acid as an effective and safe cleaning ingredient.
5. Sodium citrate.
Sodium citrate is derived from citric acid and occurs naturally in plants and animals: it is a natural and effective alternative to chemically synthesized stabilizers. His shadow can be found in Melaleuca's powerful laundry detergent and Melaleuca dishwashing detergent.
6. Various essential oils.
We use a variety of natural essential oils to enhance product efficacy and provide a pleasant fragrance experience. Many of Melaleuca's household cleaning products and throat lozenges, renew lavender soothing and nourishing lotion and many other products contain these. Essential oil ingredients.
So Melaleuca products use natural plant extracts to achieve perfect cleaning effects. For example, we use thyme essential oil to clean the surface of items, use natural citric acid to eliminate hard water scale, and use natural plant extracts to clean the surface. Dishes, use enzymes to gently break down stubborn stains on clothes.
Isn’t it incredible, but for decades, the excellent results of Melaleuca products have been witnessed and loved by countless Melaleuca members. Their trust and word-of-mouth are Melaleuca’s best advertisements.
The reassurance of Melaleuca's high-quality products goes beyond that. Countless details are enough to demonstrate our intentions and conscience.
Fragrance is an important part of our lives, it affects our mood and health. Product ingredients can affect a product's natural fragrance. Therefore, adding fragrance carefully can make the product use experience more comfortable and even more effective.
However, the market is often flooded with products that have strong fragrances or, on the contrary, are fragrance-free, musty, or have an unpleasant odor.
The right, reassuring scent can bring a clean feel to bathrooms and laundry rooms, and make lotions and shampoos feel pleasant.
That’s why Melaleuca only selects high-quality essential oils and essential oils to ensure they meet our product safety and fragrance standards. The essential oils we use must comply with the International Fragrance and Fragrance Association (IFRA) standards to avoid causing allergies and be pollution-free.
Each of our formulas are formulated with the utmost attention to safety.
They are rigorously tested for purity and quality, and all leave-on products are third-party allergy tested by certified dermatologists. Simply put, if it didn't make people feel at ease, Melaleuca wouldn't use it.
Our world is full of bright colors. Color makes life better, lifts people's moods and makes our world more attractive.
Color and safety go hand in hand at Melaleuca. Because we only use safe, environmentally compatible pigments that won’t accumulate in the environment. We choose safer colors for our home and personal care products. These colors are batch certified and fully tested to be free of impurities and contaminants, so you and your family can use them with peace of mind.
Without proper preservatives, many natural products tend to rot and are prone to mold or bacteria. Therefore, it is almost impossible for a product to go from production to sales and circulation without adding preservatives.
So the solution to keeping natural products fresh and safe is to add proven, safe and effective preservatives.
The preservatives we choose allow us to use the smallest amount possible. In addition, we never use cheap preservatives such as formaldehyde, giving you and your family greater peace of mind. As of today, the industry still has not discovered effective plant-based preservatives to keep products fresh, safe and pollution-free.
Melaleuca continues to work tirelessly to find peace of mind and effective solutions. If it's available, Melaleuca will use it.
You will find a very interesting phenomenon. Melaleuca never advertises its products on TV or in newspapers.
This is because Melaleuca relies on “word of mouth” to attract new customers and grow our business.
This unique approach means that our products must be good enough that our customers are happy to tell others how good our products are.
We are committed to making high-quality products that are different from the past. Although this will put great pressure on our research and development work, the products we provide are indeed excellent.
Such a decision is based on our confidence in the company's products. They have also been personally tested by countless Melaleuca members for more than 30 years and can still achieve an astonishing monthly continuous purchase figure of 95%. This is also the charm of Melaleuca. location.
Many companies just print a logo or public service announcement when promoting green environmental protection, but at Melaleuca, when we say "treat the environment kindly", we mean what we do by providing concentrated products and reducing resource waste. changes made. This is an important way we can make a real impact.
Every day we try to care for the earth and protect it for our children and grandchildren.
For more than 30 years, we have been at the forefront of the FMCG industry in caring for the environment. Over the decades, many companies have tried to imitate Melaleuca, but we still had a significant lead. From carefully selecting biodegradable and naturally derived ingredients, implementing responsible manufacturing practices, and drastically reducing waste, Melaleuca has a lot of experience in producing products that are "kind to the environment." What we are doing our best to contribute now is for a better tomorrow for all of us.
Let’s see the real impact:
Melaleuca makes good use of highly concentrated formulas. Most of the products are 2 times, 4 times, or even 12 times concentrated. The bottles are smaller, the dosage is reduced, and they are more environmentally friendly.
By producing products with highly concentrated formulas, we reduce the scale of everything in the supply chain process - smaller storage space, fewer storage tanks, smaller warehouses, smaller footprints area, fewer trucks, fewer transport trips, fewer cartons and cardboard, less fuel, significantly reduced greenhouse gas emissions and, most importantly, less plastic usage. Gathering sand forms a tower, dripping water forms a river.
By using dilutable products, every Melaleuca customer makes a huge impact on the environment.
Over 30 years, we have saved 281 million pounds of plastic, saved 45 million gallons of fuel, and reduced 1.5 billion pounds of harmful emissions.
These are real numbers, and they all show that Melaleuca is having a real impact on the environment. It's Melaleuca customers who are protecting the planet.
Purchasing and using highly concentrated products not only saves plastic packaging materials and protects the environment, but also helps you effectively save household expenses. Although we invest more in ingredients, it does not mean that Our products will be expensive.
We manufacture our own products and do not waste money on advertising, so we can reduce operating costs, and these savings can be used to provide our customers with more peace of mind and more content. Value for money product.
For example, our 12 times concentrated multi-purpose cleaners, glass cleaners, bathroom and toilet cleaners, etc. are the most cost-effective and competitive products among similar products on the market.
You will definitely be very curious about how Melaleuca products can achieve 12 times concentration when the market is still stuck at the bottleneck of 2 times concentration.
This is because Melaleuca uses a very effective biodegradable surfactant called TEA-LAS. This ingredient is very effective at removing stains and grease from clothes. It is safety proven and highly biodegradable, so it has no negative impact on the environment.
This substance allows us to formulate our dilutable products with confidence and effectiveness.
By choosing ingredients wisely, we can create products that are reassuring, clean effectively, are kind to the environment, and are affordable. As a result, almost 2 million customers shop at Melaleuca every month.
Safer and more sophisticated plant-based ingredients, more concentrated and environmentally friendly products, a more professional R&D team, and the same original intention of insisting on using higher-cost, safe plant-based ingredients. If you want to have peace of mind and Products that really work, why not consider using Melaleuca products. This will be your wiser choice. Once you choose, you can make everything change.
Thank you for reading patiently. If you want to know more detailed information, if you are a member, you can also log in to the backend of Melaleuca's official website. In the "Ingredient Concept" section, various ingredients of our products are available. Detailed introduction, have you ever seen such a responsible company?