Dragon boat racing, offering sacrifices to rivers and wrapping jiaozi have been traditional folk festivals in China for thousands of years, but last year South Korea was the first to declare the Dragon Boat Festival as its cultural heritage. Not only that, just before the United Nations will announce the application results in June 5438+065438+ 10 this year, "Dragon Boat Festival.cn" was suddenly squatted by Korean companies.
The "Dragon Boat Festival Debate" extends to the Internet.
Last year's Dragon Boat Festival, various activities were held all over the country to celebrate the traditional festival-Dragon Boat Festival. At this time, the media suddenly exposed the news that South Korea took the lead in applying for the Dragon Boat Festival as a cultural heritage. In the end, South Korea claimed that its application for World Heritage was only "gangneung danoje festival", not "Dragon Boat Festival", and put forward a solution that China and South Korea jointly applied for World Heritage.
A few days ago, the reporter inquired about the China Internet Information Center (CNNIC)whois (domain name inquiry system) and found that "Dragon Boat Festival. CN "was registered on June 5438+1October 65438+March, 2005, and the registrant information is displayed as" Yunhee Coincr ". Korean enterprises, the registration time is one year.
Korean companies registered the Chinese domain name "Dragon Boat Festival". CN "On the eve of UNESCO's final decision on whether to approve South Korea's application for World Heritage, this means that South Korea took the lead in occupying the position of the traditional cultural brand" Dragon Boat Festival "on the Internet. No matter what the United Nations finally announces on the Internet, "Dragon Boat Festival". Cn "will point to Korean websites instead of China.
Faced with the re-invasion of the Korean Wave, experts from folklore, law and the Internet pointed out that we must protect our traditional culture in advance and comprehensively to prevent the loss crisis.
Legal profession: It is not illegal to register "Dragon Boat Festival.cn"
Why didn't the relevant departments protect the Dragon Boat Festival, a special word with China cultural characteristics, in advance? South Korea first occupied the legitimacy of the Dragon Boat Festival. CN "and consulted Hu Gang, a lawyer of Beijing Chaoyang Law Firm. The answer at that time was that according to China's Measures for the Administration of Internet Domain Names, in order to safeguard national interests and social public interests, domain name registration authorities can protect some reserved words, but this is mainly for domain names involving national interests and public interests, such as government agencies and regional vocabulary. However, there is no clear attribution of the customary festival name like "Dragon Boat Festival". Although it has certain public rights and interests, it still belongs to the category of allowing free use. According to regulations, the domain name "Dragon Boat Festival.cn" does not belong to the reserved category.
Hu Gang also explained that from a legal point of view, there is no law to explicitly protect the words such as Dragon Boat Festival, which does not belong to the scope of restricting registration. At the same time, domain name registration follows the principle of first come, first served. From a legal point of view, it is not illegal for Korean companies to register "Dragon Boat Festival.cn".
Network: Chinese domain names are related to China culture.
Yao Jinbo, vice president of China Wang Wan, pointed out from a professional point of view that Chinese domain names have obvious advantages in protecting and promoting China cultural brands such as Dragon Boat Festival because of their nationalization and localization characteristics and great development potential. Now it has been registered by Korean companies, which will greatly hinder the protection and development of China culture in China.
First of all, Chinese, as the second largest language on the Internet, has been used by hundreds of millions of netizens around the world. Chinese domain names are based on Chinese, simple and clear, which is convenient for China people to remember and use, and is equivalent to the "China house number" on the Internet.
For example, if China can take the lead in protecting the Chinese domain name of the Dragon Boat Festival and establish an official Chinese website about the Dragon Boat Festival to "Dragon Boat Festival". Cn ",which will realize the perfect combination of form and content, and better highlight the traditional festival features of China Dragon Boat Festival than Pinyin or English domain names. By analogy, traditional festivals such as Mid-Autumn Festival, Spring Festival and Double Ninth Festival, even national quintessence such as Peking Opera, and Chinese time-honored brands with rich traditional culture can all build online cultural brands and publicity platforms with the help of Chinese domain names, and further build them into a cultural network system in China. However, now these Chinese domain names are scattered in the hands of different investors, and the Dragon Boat Festival. CN "was registered by South Korea, warning people that the status of China culture on the Internet is seriously lacking.
Folklore:
The warning effect is greater than the actual loss.
Gao Wei, deputy director of the folklore Committee of Beijing People's Association and an expert in folklore, believes that the pre-registration of "Dragon Boat Festival.cn" by Korean companies has caused some losses to our traditional culture, but its vigilance will outweigh the losses caused. It tells us that if we don't make good use of traditional culture, it will be used by others.
Gao Wei also pointed out that there are some misunderstandings in the protection of traditional culture, and believed that as long as it is declared as a regional, national or United Nations cultural heritage, it is the protection of these traditional cultures. In fact, although the application for the protection of the World Heritage will be supported by funds, if it is not market-oriented and closer to people's lives, such traditional culture will only be "nurtured" and will only solve the "survival problem" instead of continuing to develop, and will eventually "live" in museums.
Market road is the most important form of protection. Only by marketing the traditional culture such as Dragon Boat Festival, from the connotation of the festival to related activities to products, and closely combining with people's lives, from family to society, from adults to children, can the content and form of Dragon Boat Festival become a way of mass entertainment. If you do this much, people will naturally attach importance to traditional festivals.
"Now, people pay more attention to the connotation and form of traditional culture or traditional festivals. If a Korean company that grabs' Dragon Boat Festival.cn' cannot use this resource to protect or develop the traditional festival of Dragon Boat Festival, this behavior is nothing more than a commercial speculation. " Gao Wei said.
Intern Fan Yan
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