The company has joined hands with Carlsberg, which ranks fifth in the global beer industry, to develop beer business on the pure land of the Qinghai-Tibet Plateau, and the competitiveness of beer business has been obviously enhanced. At present, the market share of the company's products in Lhasa is 8%, and the market share in Tibet is 5%. At the same time, the highland barley beer and its preparation method and technology independently developed by the company have obtained the invention patent certificate issued by China National Intellectual Property Administration. At present, the company has established a high-quality highland barley production base and actively promoted the mass production of highland barley beer. In view of the positive significance of highland barley malt project to increase the income of Tibetan farmers and herdsmen, the State Council awarded the company the title of national leading enterprise in agricultural industrialization and gave preferential policies in taxation. The civil engineering and equipment installation of Lhasa Beer's expanded beer production line with an annual output of 1, tons have been basically completed and have entered the debugging stage. After the completion of the production line, the company's beer production capacity will reach 15, tons/year, which has the level of a medium-sized beer company, providing a foundation for fully developing and utilizing Tibet's water resources advantages and building world-famous beer products.
Second, the transportation cost of the Qinghai-Tibet Railway is reduced by one third
After the Qinghai-Tibet Railway is opened to traffic, the company's high-end products, highland barley beer and mineral water, can be transported to the mainland by train, and the cost is estimated to be reduced by more than one third. Due to the company's unique geographical advantages and high-quality products, many dealers have expressed their willingness to act as agents. The company's mineral water project is only 18 kilometers away from Dangxiong Railway Station of Qinghai-Tibet Railway, and the transportation conditions are very convenient. Yue Zhiqiang, chairman of Tibet Lhasa Beer Co., Ltd. also thinks: With a train, we can transport mineral water and beer to the mainland market, and now we have started to operate the Beijing market. In the past, we didn't dare to transport beer to the outside. For example, if it is transported to Beijing, the transportation cost of a box is 4 yuan, and it will cost 2 yuan after the railway is opened. The cost savings are quite obvious. For this reason, the company's performance in the first half of this year was in a rapid growth momentum, and its net profit increased by 2.7% year-on-year. It can be clearly seen that the opening of Qinghai-Tibet Railway provides a rare opportunity for the company's rapid development, creates very convenient conditions for the company's products to enter the mainland and international markets, and greatly reduces the logistics and transportation costs, which is conducive to improving the company's performance.
In the secondary market, the stock has been fully adjusted recently. After the bottoming out, the stock refused to decline and began to fluctuate sideways on Friday. At present, the volume of energy has shrunk to the extreme, KD has been oversold, and the short-selling kinetic energy has been fully released. With the continuous improvement of the bottom, the technology has strong post-rebound requirements, so it is recommended to focus on it.