Write in front: the demand of bicycle supply chain reached an all-time peak this year. Due to this situation, the delivery of this ultra-l
Write in front: the demand of bicycle supply chain reached an all-time peak this year. Due to this situation, the delivery of this ultra-light bicycle that we participated in the design has been delayed. Cars originally expected to be launched in late August and September were delayed until the coldest time of the year. Judging from the sales data shared by brands, it is the off-season of bicycle sales. In order to avoid the bad sales of new products, the brand strongly persuaded me to put the first batch in next spring. But the first batch of big goods rolled off the assembly line on the 8 th, and I don't want to wait another day. I decided to take a trip this week. Sales figures are not important to me. Give up all options and wait for this car. I want to bring the finished product and the biggest profit to everyone at the first time.
Because the delivery has been delayed for too long, in order to show sincerity, the brand side agrees to bring you the first discount in the form of our concession. The starting package price is lower than the normal package price next year 150-220 yuan, but it is limited to 24 hours and will be removed from the shelves on time.
This ultra-light aluminum alloy children's bicycle is the one that began to tour today. Let me show you the picture first. If the appearance is not your favorite type and you don't have your favorite color, you don't need to look down, otherwise you will see good performance and affordable price, which will increase a lot of entanglement. There are no fenders, baskets and other accessories as standard, including our gifts. )
Children's cycling can fully exercise their cardiopulmonary function, balance ability, body control ability, endurance and coordination ability, which is very beneficial to their healthy growth, which may have been recognized by many parents.
Liu Liu has been using a bicycle for several years. After school, she goes to and from school by bike, which has become a necessity in our family. But in recent years, even though we have found many brands, we have never formed a group, because in the long-term use, it is easier for us to find out where our dissatisfaction with these cars lies. Basically, this makes almost 90% of the choices look patchy. Many products can be used by myself, but I can't convince myself to go to the group.
This year, Uncle Liu said that the demand for bicycles is too high, and the Children's Products Fair is to meet everyone's needs. After studying the printer, we must study the bicycle clearly. Even if you can't find the perfect option, you should explain the characteristics of various products and give different options. The result is also a coincidence. A few months ago, I recruited the head of the English group and joined a friend who knows a lot about cars, and professionals participated. The cycling project quickly crossed the theoretical learning stage.
Before choosing a bicycle, through internal discussion, we think that the favorite children's bicycle should meet the following five characteristics: reasonable structural design, suitable spare parts, good comfort, excellent workmanship and light body weight. I hope that the price will be close to the people while meeting the five characteristics.
Among these five characteristics, one we think is particularly important, and that is lighter weight. There is a saying in the industry that for a stroller aged 4-9, every weight loss 1kg is equivalent to the weight loss of an adult bicycle of 4-5kg. Many people who have ridden bicycles know that, first, heavy cars are difficult to control, and second, when moving, such as steps and isolation barriers, heavy cars are quite difficult, so light cars are particularly important indicators when we choose products.
With the goal, we passed many brands of cars, such as Decathlon, Good Boy, Youbei, Flying Pigeon, Phoenix, Forever, Early Rider, Xidesheng, Star Trek, Giant, WOOM, Lightning and so on, including some very cheap cars on Taobao. We found that the frame design and workmanship of cheap and miscellaneous baby carriages were obviously not good; And some big brands have good car design and workmanship, but the whole car is too heavy; Another example is the early rider, which is particularly popular this year. All aspects are not bad, but the price is relatively expensive, generally higher than 3000 yuan, and the price is not close to the people.
The cash models of various brands failed to choose what we wanted, so we considered customizing and developing a brand-new model. Which brand to cooperate with, we chose Youbei after discussion. First of all, in the current models, Liu Liu also rides many brands of bicycles. If I had to choose from them, I might choose Ubisoft. Their H2, StarCraft and performance cars have their own advantages. Second, I have known the suppliers of Ubisoft for several years. When I chatted with him, I put forward our ideas and requirements. He said that Youbei is just preparing to develop a lightweight aluminum alloy car, and the factory itself has plans, so it will be more efficient for us to join. Third, Youbei has a strong R&D team and its own factory, relying on brand export rather than OEM. It has been exported to dozens of countries around the world and has a number of technical patents. It has also been rated as the best seller of Amazon's Choice and Children's BicycleNo. 1 by Amazon for many times, and Youbei is also ranked second in the children's bicycle/balance car brand list. With these conditions, we feel that the probability of products coming out is relatively high, and we will not waste time.
After putting forward the relevant requirements to Youbei, the boss and factory of Youbei attached great importance to it and arranged a special person to dock with us to discuss how to realize it. This discussion takes a long time, involving details, such as whether the frame structure should be horizontal or triangular, how to choose the frame material among steel, magnesium alloy and aluminum alloy, and the aluminum alloy material should be subdivided into specific profiles, such as AL606 1 brushed aluminum. In addition, the style of spoke wheel set, loose bead hub or Palin bearing, braking system V brake, hand brake, disc brake, chain drive or belt drive, as well as the choice of crank, toothed plate, pedal and handlebar. It is not easy to satisfy the performance as much as possible, but also consider the cost and price. Especially on the issue of vehicle weight, we also refer to some more expensive models, hoping to control the vehicle weight of 16 inch within 7kg at a much cheaper price.
After a period of work, Youbei and I have successively produced three designs of ABC. After two AB cars were tested, we published the article ""in WeChat official account in mid-July to collect your opinions, and the fruit people also enthusiastically gave many suggestions.
Based on everyone's feedback and further research on the prototype, we finally confirmed the prototype A in late July and started the next optimization and mass production work.
First, a new painting design draft was made, and the accessories used for each component were determined, and the final preparation before the factory began to enter mass production.
Originally, all the preparations were in good order, and our expected time was September. As a result, I didn't expect that in the process of mass production of spare parts, Youbei factory encountered many difficulties, raw materials rose sharply, and some parts even included the frame, and the delivery was delayed again and again, or even the goods could not be delivered.
There is a background here: the bicycle industry has ushered in a high-speed contrarian growth this year, not only the domestic sales volume has soared, but also the foreign demand is even more hot. First, the epidemic requires scattered travel, which brings a lot of demand for bicycles instead of walking. Second, in the face of the epidemic, bicycles can ensure enough social distance, and many cities encourage people to choose bicycles to travel. For various reasons, cycling has become a popular leisure project, which greatly increases the demand for bicycles. In this context, bicycle enterprises generally have the problems of insufficient production capacity and tight supply chain, especially some parts and materials, which can not meet the rapidly growing demand and frequently increase prices. Youbei has also encountered these problems.
If Ubisoft only talks about this, I will doubt that it is an excuse that they can't deliver the goods on time, but our participation in project supervision is within the industry. It's no use urging the factory to say that it is. So, I think September is very cold anyway. Instead of urging the delivery date, it is better to lower the group price so that everyone can buy more practical gifts such as helmets, frames and fenders at a lower price.
Therefore, the estimated departure time of our delegation was changed from September to 10, then pushed to 1 10, and finally arrived at 12. Finally, the protagonist of this tour-Youbei's brand-new children's bike-rover was ushered in.
This 20-inch prototype was left in my house for two days and then returned to the factory. 18 and 20-inch goods are off the assembly line on the 8th. I haven't got them yet.
We participated in the supervision of the bicycle project. His son just used a 16 inch car. After the first batch of 16-inch cars rolled off the assembly line, send him to take a test ride and study the details. Therefore, he will share with you the details of this Uber rover.
Introduction of Youbei Mars Bicycle
This is an ultra-light children's bicycle with aluminum alloy body, and its weight is only two-thirds of that of traditional bicycles. Take 16 inch as an example. The rover's body weighs only 7.25kg, which exceeds our earliest expectation of 7kg. It is not the lightest 16 inch bicycle on the market. However, compared with those cars that cost two or three thousand yuan or more, the rover has weighed the cost and quality as much as possible.
The lunar rover adopts a single-pole structure, so the front span is low, which is convenient for children to get on and off. At the same time, many children at this stage are beginners, and the lower span energy reduces the tension of children when they are beginners, making it easier to get started. At the same time, in order to ensure high rigidity and structural strength, the rover has made great efforts in the frame structure and welding, and beautiful fish-scale welds can be seen everywhere on the frame. Therefore, the static pressure bearing capacity of the manufacturer's logo has reached 50kg, but in fact, most adults can use it completely. Of course, we don't recommend adults to use children's bicycles every day. It should be no problem to demonstrate when teaching cycling.
The rover is a children's bicycle with pulley transmission. Compared with the traditional metal chain, pulley transmission is more silent, and there are no problems such as oil pollution and rust. At the same time, it does not leave gaps, does not pinch hands, and is not troublesome to maintain.
The car adopts the design of rear wheel disc brake and front wheel V brake. These two independent braking systems not only ensure good braking effect and safety performance in various use environments, but also reasonably control the quality and cost of the whole vehicle and achieve a good balance.
In addition, the rover is equipped with customized swallow handles, adjustable saddles and widened pneumatic tires. It ensures the good posture and comfort of children when riding, and makes children fall in love with riding better.
There are still a few points to share about this brand-new Uber Rover:
First, the steering limit of the handlebar. First, the steering limit is to prevent the handlebar and front wheel from completing 360-degree rotation. The original intention of this design is mainly to prevent excessive sharp turns when riding. There are also some children's bicycles, such as Ubisoft's star model, with steering stops on the handlebars. But this time, we made some changes. Except 14 inch, the other three sizes are not installed. This is mainly because children who are suitable for 14 inch bicycles are mostly concentrated in the age group of 3-4 years old, and their upper limbs are relatively weak, so the steering stop can play a certain protective role. From 16 inch and above, the children who ride are basically four or five years old and above, and their upper limb strength has been significantly enhanced, so they can better control the handlebars without steering restrictions, and children can ride more freely.
Second, the height of the handlebar can be adjusted. The handlebars of some baby carriages can be adjusted slightly. Basically, the upright post and the front fork head tube are integrated, and the handlebar height can be adjusted by adjusting the locking head tube up and down, but the upright post cannot be replaced. In the design of the rambler, the height of the front fork tube is fixed, the handlebar is locked by an independent replaceable handlebar, and the locking angle of the swallow handlebar in the middle is adjustable. This configuration is more expensive, but it can meet the needs of most children. If the child has special modification needs, it can also be adjusted by replacing the handlebar or installing a handlebar booster.
Third, regarding the cost performance, the rover launched this time is not cheap in terms of absolute unit price. In the current baby carriage market, other brands of cars with similar workmanship and quality, especially those with lighter body weight, are often much more expensive. Here, special thanks to Youbei manufacturers. In the special period of the bicycle industry, although the delivery date was postponed repeatedly, they still suffered the soaring cost, agreed to our more favorable starting package price, achieved a relatively high cost performance and sent more exclusive gifts. In the future, the group price of this car will be one or two hundred more expensive than the first one. This preferential group price is only reached between us and the manufacturer. Manufacturers are reluctant to produce this unprofitable car, and the price will definitely increase after the launch.
Of course, cost performance is a relative feeling, which is related to their respective needs. If you feel that the group price is still high or the budget is relatively small, you can also look at other models. Many brands have a variety of models to choose from, such as the Ubisoft performance car, which is very cheap, but extremely heavy. You can buy it if you don't mind paying attention to other details.
Fourthly, regarding product positioning, first of all, a legal provision is popularized. Article 72 of the Regulations for the Implementation of the Road Traffic Safety Law of the People's Republic of China stipulates that driving a bicycle on the road must be at least 12 years old. Therefore, we remind everyone that if the child does not reach the legal age, he can let the child ride happily in safe environments such as communities, parks and playgrounds, and do proper protection and protection. Safety is always the first priority. Considering the main use scenarios, the product design of the rover is not as strong as the strong shock absorption of mountain bikes or the speed change of road cars. I suggest that you can choose according to actual needs.
Fifth, with regard to the choice of vehicle size, many friends suggest how big to buy according to the child's height. This is really difficult, because children not only have different proficiency in cycling, but also have different body proportions. Generally speaking, they can land on their legs when parking, which is relatively safer.
Youbei manufacturers give each size a suitable height range, but the range is very large. For your reference, give some advice. If your child can't ride a bike before and is a beginner in buying a car, it is recommended to choose a small size according to the manufacturer's recommendation range so that the child can get started as soon as possible. If your child can ride a bicycle skillfully, or has a good balance car foundation before, you can consider choosing a large car within the recommended range. For example, the recommended height range of 16 inch is 105- 135cm, then 18 inch is 1 15- 150cm. When the child's height is 1 15cm, it is recommended to choose 16 inch for beginners, and 18 inch for your reference if you are already proficient.
Group purchase time:
65438+February 1 1 in 10am-65438+February 12 in10am (or sold out).
* This is a 24-hour group purchase, just like it. Because Taobao is engaged in the activities of Double Twelve, it will not be put on Taobao for the time being.
Store shelves:
Youbei Rover Group Purchase Style Price and Gifts:
About delivery
Issue the spot within 48 hours after placing the order, and the pre-sale shall be subject to the delivery time marked in the pre-sale. (At present, all colors of 14 inch are pre-sold, and the delivery time is around 65438+1October 25th; If other stocks are sold out, we will put them on the shelves for pre-sale, which will probably be issued around 65438+1October 25th).
Youbei Rover is made by the brand, and the delivery place is Tianjin. Freight in Xinjiang, Tibet 150 yuan, including Inner Mongolia, 20 yuan and Qinghai. Shentong, Zhongtong and Debon express delivery are random and do not accept the designation.
If you have special requirements for express delivery, please contact customer service in advance and we will try our best to help you negotiate. I don't make any comments myself. Those who make their own comments are likely to be intercepted in the delivery process. Thank you for your cooperation. If there is stagnation after delivery, you can contact customer service, and we will help you rush the delivery.
About customer service:
The amount of consultation for each activity will be particularly large, and the number of customers there will be full. I suggest you shop independently. Many questions have been clearly written in the article, and it may be a bit slow to wait for the customer service reply. In case there is a problem with the price when paying, don't wait for the price to change. Overpayment will definitely be refunded, and payment will reduce inventory. If the price changes are not photographed, it will even affect the shopping experience.
About payment minus inventory:
Every time many friends are struggling with the payment time, all our group buying settings are "payment minus inventory", that is, after taking photos, Taobao will reserve half an hour's inventory for you. If you don't pay within half an hour, Taobao will automatically release the stock for other friends who need to take pictures. If there is still inventory at the time of payment, you can continue to pay. (This is actually a BUG in Taobao. Even if "Payment minus Inventory" is set, 48 hours will be displayed, etc. Let me explain something to you. It shows that you can pay 48 hours, provided that there is sufficient inventory. If the inventory is relatively small, people will finish shooting after releasing the inventory, so there is no way to shoot. You can also ask Taobao Xiaoer if you have any questions.
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