The variety and price of wonton on the menu have not changed.
Gll wonton has become "full of treasures", which makes diners puzzled.
"I clearly remember that it used to be wonton. Why did it become a' all-treasure'? I thought it was yellow. Later, when I asked, I learned that all jiaozi in Shenyang were called Bowman. What the hell is going on? " Yesterday, Ms. Wang called the hotline and was very confused about the sudden name change of wonton in Shenyang. In the interview, the reporter learned that Shenyang's wonton has indeed been replaced by Bowman's wonton, but Shanghai Shi Hao Catering Management Company and the affiliated companies of Bowman's wonton kept silent on this matter.
Gll wonton changed its name to "Manbao"
Similarly, Mr. Sun also questioned the name change of the wonton. "A few days ago at noon, a friend came to my house to eat wonton, and then I couldn't find it. I opened a wonton restaurant called Bowman in my original place. I thought wonton was yellow. When I went in, I found that the boss and waiter had not changed. I didn't know until I asked. I changed my name and nothing changed. What do you think is going on? " Mr. Sun told reporters that when he first saw the plaque, he thought it was a new brand. Unexpectedly, he found that wonton tastes like auspiciousness. At noon yesterday, the reporter visited a number of original wonton shops in Shenyang and found that all these shops were replaced with "full treasure" plaques without exception.
"It used to be quite hot, why didn't it open?" "Is there a trademark dispute?" "Is it because of poor management and a new vest?" In the investigation, the reporter found that most customers said that they didn't know that "Bowman" was the previous wonton, and they were curious about the reason for the name change, and gave a lot of guesses.
The Shenyang franchise store completed the "dressing up" in three days.
Yesterday 13, the reporter came to Bowman wonton restaurant in Beijing Street. Maybe after dinner, there were few customers in the store. The reporter noticed that all the auspicious signs in the store have been replaced by full treasure signs, but the variety and price of wonton on the menu have not changed. The waiter told the reporter that the name of the store has been changed for almost a month, that is, the name has been changed, and nothing else has been changed.
After the reporter tasted the wonton here, he found that the taste was really the same as the original wonton. In this regard, the owner of the store, Mr. Zhao, revealed to reporters: "All the wonton in Shenyang is provided by Shenyang processing factory, not Shanghai distribution at all ... I heard that the agent of Shenyang Jixiang wonton has been planning to change its name for more than a year. On the day of the name change, the agent in Shenyang came and took away all the signs, chopsticks, tables, work clothes and other things with auspicious signs in the store, and replaced them with new supplies with full treasure signs for free. I heard that more than 200 stores in Shenyang were all replaced in just three days. "
Mr. Zhao expressed his nostalgia for the auspicious brand. "After all, there is already a brand effect. There must be an adaptation process for the new brand' Bowman'. "
Auspicious headquarters has suspended Shenyang's joining activities.
The reporter learned that the owner of the brand, Shanghai Shi Hao Catering Management Co., Ltd., adopted an agency system for its wonton. Franchisees have to pay an initial fee of 5,000 yuan and a deposit of 5,000 yuan every two years. At that time, the wonton agencies in Shenyang, Fushun, Anshan, Liaoyang and Tieling were all obtained by the same agent. The agent is responsible for providing semi-finished products, seasonings, management and distribution for franchisees. The reporter learned that in fact, in addition to Shenyang, the wonton shops in Fushun, Anshan, Liaoyang and Tieling are also being renamed.
In this regard, a person in charge of the national chain business department of Shanghai Shi Hao Catering Management Co., Ltd. said that wonton in other cities in China is still in normal business except some cities in Liaoning Province, such as Shenyang and Fushun. Regarding the collective renaming of Shenyang Gll Wonton, the person in charge said that there was something wrong with the agent in Shenyang. At present, the headquarters is investigating people, and there will be results in the near future. As for the joining business of Gll Wonton in Shenyang, the person in charge said that at present, the headquarters has suspended the joining business in Shenyang, and it is still uncertain when it will resume.
Bowman declined to disclose information.
In the interview, the reporter found that a food processing factory named Shuang Yi has been advertised as an agent of Shanghai Gll Wonton in Shenyang. The reporter found on the website of the State Administration for Industry and Commerce that the processing factory has been renamed as Shenyang Shuang Yi Catering Management Co., Ltd., and applied for registration of the "Bowman" trademark on 20 1 1.
Yesterday afternoon, the reporter called the agent and said that he wanted to join the wonton. The customer service staff said that the wonton had been renamed Bowman wonton.
The reporter said that he needed to go to the company to see if it was worth joining. The staff member said that any information of their company could not be released to the public. If the reporter decides to join and chooses the store site, he will send the photo, area, location and telephone number of the store to the company mailbox, and they will send someone to inspect it. If you want to know more details about Bowman wonton, they will hold an activity about joining on Saturday, and then you can go to the scene to find out.
The reporter then tried to contact the relevant person in charge of Shenyang Shuang Yi Catering Management Co., Ltd., but failed to get in touch.
Agents "defected" and there were loopholes in food patent protection.
Mr. Zhao, the boss who joined Gll Wonton for four years, told the reporter with emotion: "We have learned this technology in Shenyang processing factory for a long time, but why do we give Shanghai so much joining fee every year?" So the boss in Shenyang changed his name and made it himself. "Mr. Zhao told reporters that no matter whether the store name is auspicious or Bowman, it is the same for these franchisees, and the initial fee is still 5,000 yuan for two years.
Gao Yuan, secretary-general of Liaoning Direct Selling Chain Store & Franchise Association, told reporters that this was the first time he had heard of the agent's "mutiny". He said that the patent protection in the food industry is not rigorous, and many patented products can be easily imitated as long as they are slightly modified or re-registered.
Gao Yuan pointed out that it is understandable if Bowman wonton is legally operated, but if some controversial matters are involved, it may have to be solved through legal channels.
The newspaper will continue to pay attention to the truth about the name change of Gll Wonton.
Our reporter intern Anna Wen and photo