Why do many manufacturers now "cluster" research screens?

Many institutions or people in the industry believe that the downward trend of China's smart phone industry may continue until the arrival of 5G this year. For mobile phone manufacturers, as a new outlet, 5G has brought vitality to the smart phone market. In order to further seize the market share before the commercialization of 5G, the National Business Daily reporter noticed that major mobile phone manufacturers have launched a round of war in the screen field: either work hard on the non-porous design or explore the no-man's land-folding screen.

Near 100% full screen

65438+1On October 24th, vivo released the vivo APEX 20 19 concept mobile phone, which is also a 5G mobile phone. From the appearance, the machine has no bangs, no buttons, no holes, and even no data interface. According to the official introduction, vivo APEX 20 19 uses a whole piece of glass as the fuselage, without the traditional middle frame.

Behind the innovation of APEX 20 19, the change of vivo strategy is inseparable. "In the key areas involving mobile phone innovation, it is necessary to lay out in advance, and the cycle of technology tracking cooperation should be advanced to 18 months or even 36 months." Hu Baishan, chief operating officer of vivo, said, "We don't want to wait for innovation in the industrial chain, nor can we wait for Apple to occupy the hills for several months by applying new technologies. Under the existing market structure, such a price is unbearable, and vivo should also try to actively lead the technological development of the market. "

Challenge folding screen

Compared with mobile phone manufacturers such as vivo and Meizu, which are pursuing a screen ratio of nearly 1.000%, brands such as Samsung, Apple, Huawei, Xiaomi and Motorola have begun to explore other cutting-edge technologies such as folding screens before the arrival of 5G.

Mobile phone giant Apple is no exception, and patent applications and prototypes of folding screens are frequently exposed. A document published by the United States Patent and Trademark Office (PTO) in 2065438+07, 165438 10 shows that Apple has applied for a patent for foldable screen. Apple described in the patent application document: "An electronic device has a flexible part that allows the device to be folded. The device is equipped with a flexible screen with a bendable area. When the device is folded, the screen can also bend with the bending axis. " However, judging from the current news, Apple's foldable mobile phone is still far from the market.

Huawei is naturally unwilling to lag behind. 65438+1On October 24th, Yu Chengdong, managing director and CEO of Huawei's consumer business, announced at Huawei's 5G conference and MWC20 19 pre-communication meeting that Huawei would release the world's first folding screen 5G mobile phone at 20 19 MWC (World Mobile Communications Conference) held from February 25th to 28th. This is several months ahead of Huawei's original 5G mobile phone launch time. Huawei has previously said that 5G smartphones will land on the market in June 20 19.

Although Huawei has not announced the specific configuration or function of the folding mobile phone, in March 2008+2065438, foreign media disclosed that Huawei applied for the patent of the folding screen mobile phone from WIPO. From the patent drawing, Huawei conceived the method of folding the screen with a connecting hinge in the middle.