Name source: "Lou Long Yuan" enjoys a high reputation, and its sales are getting better and better. Also exported to Yuanzhou, Pingxiang, Linchuan and other places. The annual output is as high as100000 Jin. "Lou Yuan Long" has become a wine-making giant in Zhangshu Town. Some wineries pretend to be "Lu Longyuan" and go out for sale.
So Lou Xiulong put two "special" characters on the jars he sold as wine labels, indicating that his wine is of particularly high quality and good flavor, which is also different from other wines.
1930, Lou Xiulong opened a branch in Nanchang Cotton City, the provincial capital. In order to commemorate his lifelong efforts in the brewing industry, he named the branch as' Yicheng'. The former two "special" characters were changed into four "special" characters to show that the quality and flavor of wine are better than before, and the name "four special wines" came from this.
Logo:
1, look at the bottle type?
Many famous brands of liquor have unique bottle shapes. For example, Maotai has been using white cylindrical glass bottles for many years, which are smooth and free of impurities; Luzhou Laojiao Tequ uses extraordinary splendour bottles, and the words "Patent Bottle for Winery of LU ZHOU LAO JIAO CO.,LTD Co., Ltd." are printed on the bottom of the bottles. Fake wine bottles vary in height and thickness, the outer packaging is outdated, the sealing is not strict or the teeth are uneven.
2. Looking at printing?
The label printing of good wine is very particular; Excellent white paper, clear font specifications, bright and uniform colors, accurate pattern matching and no overlapping ink lines. If there are English or pinyin letters, the sizes and specifications are the same.
3. Look at the bottle cap?
At present, most of the well-known liquor bottle caps in China use aluminum metal anti-theft caps, which are characterized by smooth bottle body, uniform shape, convenient opening, neat and clear patterns and characters on the bottle caps and close cooperation. If it is a counterfeit product, it will often drip out when it is turned upside down, and the cover is not easy to unscrew, and the pattern text is blurred.
Refer to the above content: Baidu Encyclopedia-Live Liquor