First of all, in Bian Xiao's view, small companies must know their own advantages if they want to beat big companies. After all, knowing ourselves and knowing ourselves is the only way to win a hundred battles. Just like a small company, they can often refine their service groups and dig out that unique cake from the market, just like. Some people make clothes, but we only choose to make hats. When others sell computers, we only choose to sell mainframes, focus on a small field, make this small field to the extreme, and slowly motivate the target customers, so as to stand out in the mass market. In addition, we can also innovate in management mode. For example, in order to stimulate the creativity of company personnel, we can directly let him be the boss of the company based on the incentive of equity. For example, we can appoint talents in an eclectic way, regardless of educational background, as long as we can make profits for the company, we can get the corresponding positions.
Of course, for many small companies with potential, it is often subversive new technologies that can beat those big companies. You know, the world and our country pay more and more attention to intellectual property rights. If you have an unparalleled technology in your hand, you can use it to bring inexhaustible value. You can take your technology as your company's trade secret, or you want to be more ambitious so that your company can do it in the future.
For a small company, if you want to win a big company, you must know where your analogy is strong. Constantly expanding advantages and making up for shortcomings will surely defeat those small companies.