However, just recently, Toyota will package the hybrid system and sell it to Guangzhou Automobile Group.
Moreover, it is revealed that Toyota will provide Guangzhou Automobile Group with a complete set of hybrid power systems, rather than some technologies and some patents. The independent section of Guangzhou Automobile Group will launch a new hybrid vehicle equipped with Toyota THS system on 202 1. At present, the GS8 equipped with this system has been tested on the road.
Some people say that this operation is like a poor boy marrying Bai and stepping on the peak of his life! But in fact, if you look closely, this is obviously an older woman who found a good family and got married quickly.
I believe many people know that Toyota hybrid system has been looking for partners in China for a long time, and the cost is quite kind. How can I put it? 20 18 Toyota motor co., ltd is cooperating with Geely automobile to promote hybrid technology through its supplier department in China. After the cooperation was reached, Geely acquired Toyota's THS core technology with 1 yuan.
Toyota's hybrid technology is so cabbage? This is completely different from the white in everyone's impression! Toyota THS system (Toyota? Half-breed? System) is indeed the first in the industry, but you may not know that in order to promote hybrid technology in China, Toyota has taken great pains and even spared no expense to subsidize its hybrid models to increase sales and share.
Back to 20 15, Toyota launched two hybrid products, Corolla Twin Engine and Ralink Twin Engine, at the "Double Engine Night" in Shanghai. Because it is a compact model for home use, the price has become the biggest sales obstacle, so Toyota teamed up with FAW Toyota and GAC Toyota to smooth out the price difference between Toyota's dual-engine version and fuel version, and launched a "zero price difference" sales strategy.
Toyota's hybrid technology promotion is actually not smooth.
As early as 20 15, Toyota made up its mind to "loathe the child, but can't catch the wolf", and opened more than 1 0,000 hybrid vehicle patents for free, attracting more car companies to enter the hybrid vehicle market, making the cake bigger before eating, and the abacus struck a deafening sound.
However, major car companies also understand that in the field of hybrid power, no one can do better than Toyota, and now joining will undoubtedly become Toyota's "little brother." When it really needs to divide the cake, Toyota will eat it first. So after so many years, apart from the 1 yuan cooperation between Geely and Toyota, other car companies are not interested.
In the past, Gao gradually became an older woman, and Toyota's hybrid technology became more and more difficult.
It is reported that the THS provided by Toyota to Guangzhou Automobile Group is the first generation system. At present, Toyota THS has developed to the fourth generation! Of course, this news has not been confirmed by both sides.
Then why did Toyota provide the hybrid core technology to Guangzhou Automobile Group so smoothly? Because the basic patent of Toyota hybrid system is about to expire. If you don't sell it, it will really rot in your hands.
In Europe and America, the core patent of planetary gear for hybrid power system applied by Toyota has already expired, while in China, the core 13 patent will expire in 2023 at the latest, and time waits for no one.
It is worth noting that the complete hybrid system provided by Toyota to Guangzhou Automobile Group is the first time that Toyota has provided core hybrid technology to foreign companies. Although hybrid technology has been shared with Mazda and Subaru before, they were both younger brothers of Toyota. The cooperation with Guangzhou Automobile Group is the first time to share technology with non-Japanese enterprises.
Why did Toyota find Guangzhou Automobile Group in the vast sea of cars? Very simple, Guangzhou Automobile Group is relatively wide! Moreover, the cooperation between Guangzhou Automobile Group and Toyota is very pleasant. Do you remember Toyota's first electric car in China? Is that Guangzhou Automobile New Energy Aion with Toyota logo? Ian Smith
In addition, Toyota's provision of hybrid systems to Guangzhou Automobile Group is also a good gesture to domestic car companies. Next year, China will begin to bring hybrid vehicles into the environmental protection category under the new emission standards, which is a rare opportunity for Toyota hybrid vehicles.
As a Toyota with the advantages of hybrid technology, on the one hand, it can urge China automobile manufacturers to pay more attention to hybrid technology. Do you think Toyota is generous? No, cooperate with me and promise not to lose! Therefore, choosing this time to cooperate with GAC to provide a hybrid system is conducive to expanding Toyota's sales in China.
Providing this hybrid system to Guangzhou Automobile Group is an important step taken by Toyota. The goal of Toyota THS system is to occupy more markets and make bigger cakes. Stimulated by the expiration of patents and domestic policies, Toyota finally launched a hybrid system, which is not easy. For Guangzhou Automobile Group, the acquisition of Toyota hybrid system will further improve the technical system of the whole vehicle. Toyota provided the hybrid system to GAC, and the older woman finally found a good family. At present, this operation is a win-win situation.
This article comes from car home, the author of the car manufacturer, and does not represent car home's position.