MINISO, I would like to call it offline? Pinduoduo? When you walk into the store, you will find a lot of familiar things but they are not what you thought, but this cannot stop you. Everyone likes this kind of high-quality and low-priced offline boutiques. They always go in to browse from time to time, and then come out with a bunch of things. On a certain social platform, a designer said that the pattern he designed last year was... Miniso used it on a commercial hat, but without the designer's permission. In the end, there was a new development. Maybe Miniso compensated the relevant designers. The designer later posted on social software that he thanked Miniso for its handling attitude and liked it. I hope everyone will support Chinese companies. , and then said that he and Miniso have reached mutual understanding, thank you for supporting originality, and respect originality. It is really unreasonable for designers to take something they have worked so hard for and use it for commercial purposes without asking. 1: Oreo
This can be said to be the most successfully copied brand. The original version is even useless. This is the cookie we are familiar with? Oreo. It turns out that in 1908, HYDROX, an American biscuit company, launched a sandwich biscuit consisting of two pieces of chocolate biscuits sandwiched with milk cream. Once this new biscuit was launched, it was loved by many people, so the bakery next door introduced it. This idea was copied directly, and the name was changed to Oreo sandwich cookies. So the original version took Oreo to court, but because the evidence was not convincing enough, because round biscuits and biscuits sandwiching milk are basic operations, they could not apply for a patent, so the court judged that Oreo did not violate the law, so Oreo started With great publicity, it quickly became famous. 2: Semir
Whoever owns Semir is popular, and whoever is popular is copied. Dad's shoes are very popular, so Semir copied all the dad's shoes. After plagiarizing foreign ones, they also copied domestic ones and Li Ning's. The "Enlightenment Series" was also copied, and there is basically no difference in the shoes. Three: Wen Biquan
Many girls can’t tell the difference between Wen Biquan and Ou Biquan, because the two brands are very similar in terms of packaging, color, and name, except that the former comes from China, and the latter comes from France. Obi-Spring belongs to the L'Oreal Group and has a history of 66 years, while Wenbi-Spring is only 12 years old. The two brands are so similar that it cannot be said to be a coincidence.