TCL loses lawsuit against Hisense! In the era of large screens, why has laser TV become the first choice for replacement?

Do you still remember how long it has been since you watched TV seriously?

In fact, it’s not that Chinese people don’t like to watch TV anymore. There are two main factors that affect the TV viewing rate. First, mobile devices such as mobile phones and tablets are now very popular and are more suitable for passing fragmented time. Second, the TVs in most homes are outdated and cannot meet users’ needs for TV, so users don’t like to watch them.

So what kind of TV do users want? Judging from my personal experience and surveys of friends around me, the first is the brand, from foreign brands to domestic products; the second is the large size, now is the era of large screens, no one likes to watch small TVs; and then the new interactive experience, There should also be experience TV on mobile phones and tablets; and finally, healthy eye protection.

Taking into account the above requirements, Hisense Laser TV is the best choice for upgrading home TVs. Why do you say that?

Science and technology are the primary productive forces. Hisense began exploring laser display technology as early as 2007, and released the world's first 100-inch laser TV in 2014.

After 8 years of technology iteration, Hisense has established complete patent advantages and leading technology in the field of laser TV. The laser display technology patent ranking list (TOP100) released in 2021 shows that Hisense holds more patented technologies than overseas giants such as Epson, Sony, Siemens, Apple, LG, and Samsung, ranking first in the laser TV field.

Before the birth of laser TV, my country had almost no say in the TV industry, and the mid-to-high-end market was dominated by Japanese and Korean TV giants such as Samsung, LG, Sony, and Sharp. The upstream panel supply chain is also monopolized by panel manufacturers in Japan, South Korea, Taiwan and other places. It is extremely difficult for Chinese companies to make a difference in the television industry.

Therefore, Hisense decisively changed its track and opened up a new laser TV field with technological innovation. This is a new TV category in which Chinese companies have fully mastered independent intellectual property rights. For the first time, Chinese TV companies have taken a leading advantage in the competition with foreign TV giants. It can be said that laser TV is a business card of domestic TV!

In addition, due to the increase in national strength and national self-confidence, the consumption habits of Chinese people have gradually shifted from foreign brands to powerful domestic brands. A survey shows that 18.98% of domestic TV users choose Hisense when purchasing smart TVs, ranking first.

Because Hisense’s laser TV demonstrates its technological heritage and innovative spirit, the laser TV has been labeled “Intelligently Made in China”, which has greatly increased the popularity of the country. What reasons do consumers have not to choose Hisense Laser TV?

Compared with traditional LCD TVs, a major advantage of laser TVs is that the screen is large enough and cost-effective. Currently, there are no 100-inch OLED TVs, with a maximum size of 88, and they are expensive.

Laser TVs have obvious price advantages, selling for thousands or even tens of thousands of yuan lower than LCD TVs of the same size. Under the trend of large-screen demand, laser TV is the best choice that consumers can afford.

The new interactive experience is also a highlight of Hisense Laser TV. In the Internet era, people's pursuit of big screens is endless. Hisense Laser TV also supports wireless screen projection from mobile phones. Think about it, how shocking it is to watch videos and photos on a mobile phone and tablet on a 100-inch screen. This experience is not something that every user with a TV can have.

Hisense Laser TV also has an advantage that LCD TVs cannot match, which is health and eye protection. Since the laser TV screen emits diffuse reflection, the light is first refracted and filtered out stray light inside the machine before it is projected onto the screen and reflected into the human eye. Compared with the direct light source of LCD TVs, the light of laser TVs is closer to natural light and can effectively protect your eyes.

The Consumer Electronics Product Investigation Office of the China Electronics Chamber of Commerce conducted basic human eye refraction, human eye aberration, MTF, and AC/A tests on Hisense Laser TV. The results found that the visual comfort of Hisense Laser TV is better than LCD TVs are 20% more comfortable than reading on paper.

Looking into the future of the TV industry, laser TVs with many advantages have broad prospects. Luotu Technology predicts that mainland laser TV shipments will reach 450,000 units in 2022, a year-on-year increase of 60.7%.

Because of this, TCL openly used short videos to smear Hisense Laser TV, but in the end it was ordered to apologize and compensate Hisense 2 million. It can be said that it "lost both the wife and the army."

As the leading brand of laser TV, Hisense shoulders the hope of domestic TV. With the efforts of consumers and all walks of life in the industry, laser TV will have a better future.