In terms of market share, according to the data released by Hisense, in the first half of this year, the sales of Hisense U7 and U8 series TVs in overseas markets increased by 143. 1% year-on-year, especially in the five major European markets, the cumulative sales increased by 205.4% year-on-year, pushing Hisense TV to a new height.
We must know that overseas markets are basically monopolized by brands such as Samsung and LG. Nowadays, Hisense has made such impressive achievements with its strong R&D strength, hardware technology and operation market strategy. This is not only the glory of Hisense brand, but also a symbol of manufacturing in China and the strength of manufacturing in China.
Of course, advertising marketing is of course very important for Hisense TV to make great efforts in this European Cup. But it also has a lot to do with Hisense's excellent product quality and advanced technology. Take Hisense laser tv as an example, it is the world leader in core technology. Not only has 65,438+0,366 domestic and foreign patents, but also has 65,438+0,000% independent research and development patents for laser optical engines. In other words, Hisense has absolute competitive advantage and voice in laser tv.
Moreover, in addition to extremely powerful core technologies, Hisense laser tv also has a wide range of products. Previously, 75-inch, 100-inch or even 300-inch super laser tv was released, which basically met the needs of different users for different sizes. At the same time, Hisense's laser tv also has a variety of price segments, covering users with different budget needs. It can be said that the layout and design of Hisense in laser tv are those of several other brand enterprises.
In a word, the success of Hisense laser tv has much to do with its own R&D strength. While others are still desperately developing LCD technology, Hisense has started the research and development of laser technology, which is enough to prove Hisense's knowledge and vision. I believe that Hisense will bring us more and better products and services in the future, and we will wait and see.