Jeans, also known as "Jeans" in English, was first recorded in 1567. It is the name for the pants worn by merchant sailors from the Italian port city of Genoa, which is "Genoese" or "Jeans". Genes". The famous name "Jeans" was only officially adopted by Levi's company in the 1860s. Before that, people called it "Waist High Over all" and "Pantaloons". Speaking of jeans, people will naturally think of the gold rush in the United States in 1849. At that time, the first batch of immigrants to set foot on the American continent were extremely poor and had to work hard. Intense labor makes clothes easy to wear and tear, especially in 1849 when miners flocked to California, forming the famous gold rush at that time. Since clothing materials are easily damaged, people are eager to have durable clothing. At this time, when some factories used Genoa canvas to produce work pants, they called that canvas genoese, which means "Genoa". Later, the pants made of canvas were simply called genoese. Later, they evolved into "jeans". Such strong and durable jeans came into being. Levi Strauss is recognized as the inventor of jeans. In 1850, the 501 jeans produced by Levi's, which he founded, are the originators of jeans known to the world. In the mid-1930s, jeans, worn by almost everyone in the agricultural belt of the Midwest, were first brought to the bustling cities east of the Mississippi River. From then on, jeans began to enter the ranks of popular clothing. During World War II, the U.S. government designated jeans as the uniform of the U.S. military, and a large number of jeans followed the Allied forces deep into the hinterland of Europe. After the war, soldiers returned to the United States, and a large number of jeans were accumulated and sold in limited quantities locally. Because these pants are beautiful, practical, durable, and cheap, they are very popular in the local area. As a result, local European workwear manufacturers rushed to imitate the original American products, thus making jeans popular and popular throughout Europe. The American Hollywood film and television entertainment industry has played an important role in promoting the international popularity of jeans. In the famous movies of the 1950s, such as "Unprovoked Rebellion" and "Family Dream", the protagonists in the films all wore comfortable and elegant jeans. Under the influence of the big-name stars who led the trend, jeans became a fashionable item at that time. logo. In the 1960s and 1970s, the widespread popularity of rock music and the influence of the hippie lifestyle on teenagers made denim clothing even more popular. At this time, jeans also entered the upper class society, and famous nobles also competed to wear jeans. Among them, Princess Anna of the United Kingdom, Queen Fah of Egypt, King Hassan II of Morocco, King Hussein of Jordan, and former French President Pompidou all like to wear jeans. What is even more dramatic is that former US President Carter also wore jeans to participate in the presidential campaign. Since then, this piece of denim clothing, which came from humble origins, has become worth a hundred times and has remained popular for a long time. In people’s minds, classic jeans should look like this: indigo blue, pure cotton twill, tight hips, mid-low waist and short crotch design, slightly smaller trouser legs, buttons, topstitching, patch pockets, nailed labels and other decorations. However, the earliest jeans were not what people imagined. The 501 jeans launched by Levi Company, the originator of jeans, can be said to be a classic of jeans. Let’s trace the evolution of jeans from birth to classic through its development process: 1855 - The earliest jeans had only one back pocket and no yokes. 1872--The first use of metal rivets to reinforce stressed parts of jeans. 1873--Jeans were changed from gray to indigo. Orange double arch stitching details the back pocket. 1886 - The pattern on the back waist plate was changed from a dwarf to two horses. Levi Strauss 1890 - Added a watch pocket and back yoke. 1893--Whitcomb Jobson invented the zipper. 1905--A second back pocket was added, and the five-pocket form of jeans was fixed.
1922--Belt loops were added to the waistband. 1926--Lee Company produces the world's first zippered jeans 1937--The rivets in the back pockets are hidden inside. 1941--The rivets on the lower part of the front placket of jeans were cancelled. During World War II, the back waist bow and watch pocket rivets were removed, while the double arch stitching on the back pocket was replaced by a similar printed graphic. A laurel leaf replaces the insignia "L.S. & Co.S.F.Cal." on the button. 1947--The arch stitch reappears. 1950--In response to fashion trends, trousers were cut into a slimmer shape. 1955--Start producing 501 jeans with zippers. 1959--Developed preshrunk jeans. 1966--The corners of the back pockets are fixed with short bar-shaped stitches instead of rivets. 1971--The red sign was changed from "LEVI`S" to "Levi`s". 1983 - Due to improvements in loom technology, the door width widened and the red trouser hems disappeared. In the 1990s, the rapid development of science and technology has greatly improved the craftsmanship of making jeans. Together with the accumulation of time, jeans have acquired the perfect structure today. The exact date of the birth of jeans is May 20, 1873. On this day, the Patent and Trademark Office issued a patent for overalls to two immigrants, Levi Strauss and Jacob Davis. This kind of work pants is made of a kind of "denim", which has been reinforced during sewing, and new copper buttons are used in the pockets and cuffs of classic jeans. The idea came to Davis, a Nevada tailor. And Davis was a customer of Strauss. Strauss was the owner of a haberdashery at the time. With this new trouser style, Strauss hoped to satisfy the demands of gold miners who often complained that the pockets of their trousers could not hold the gold particles they carried inside. Due to the great popularity of these "stuff-holding" pants, it was soon necessary to apply for a patent for it, but to realize this dream, Davis still lacked $62. When Davis encountered difficulties, he came to Straus's house for help, and the shrewd businessman Levi Straus gave him the money without saying a word. Because he knew, just as Davis assured him, that the two of them would be able to make a lot of money due to the huge economic potential of this new overalls. No matter how smart these two businessmen were, they never imagined that their future income would be so huge. Not only that, but as time went by, the clothing they designed was no longer just for people who did menial work. It began to spread to other places, and eventually people all over the world wore this kind of clothing. From shepherds, workers, students, to wealthy entrepreneurs, athletes, artists and royal family members all wear this kind of clothing. It can be said that it has now become a symbol of the 20th century. Who could have imagined that the patent fee of US$62 would actually lead to such a high return. As the Levi Strauss company's website says, it's not that miners didn't wear these trousers made of coarse cloth before. What's new about them is the use of metal buttons on the first jeans. These are the real jeans that people see around the world today. But the first batch of trousers that were sewn firmly and were very popular among workers were named "denim tight-waist overalls" because they were not really called "jeans" until after 1960. The generation who went out to work at that time especially liked to call it this way. No one currently knows when the first pair of "denim overalls" were sewn or sold, as the company lost all of its history in a massive earthquake in San Francisco in 1906. file. One can only be sure that it was a certain day in 1873. It's been 130 years now. Levi Strauss did not live to see his company's massive efforts to recover from the earthquake; he died several years before it. Davis did not live to see that, having sold part of the company many years ago. If you look at the history of the company, it is not difficult to find that the popular 501 model is a continuation of the first batch of jeans produced in 1873.
Later, various styles of jeans appeared on the market, but none of them was as popular as this brand. Over time, after the company's patent expired, many companies emerged that also produced pants made of this fabric. Currently, there are tens of thousands of factories in the world producing this type of overalls, and more and more people are wearing them. Especially after movie stars and singers wear them on many occasions, it seems that jeans have become a uniform worn by everyone. It is no exaggeration to say: it is worn by men, women, old and young, and which family does not have a few pieces of denim clothing in their wardrobe? This shows its popularity. Jeans are constantly being introduced, washed jeans, patched jeans, raw edge jeans and a variety of denim tops can be seen everywhere in the market and on the street. Denim clothing generally gives people a strong, rugged and energetic feeling, and is suitable for both work and leisure. Although denim culture has been popular in the United States and European countries for many years, denim clothing is still a favored choice for many people in other parts of the world today. According to experts, with the development of economic globalization, the status of denim clothing in world trade will remain enduring. Thank you for your adoption!