Wenzhou people are flexible in thinking and often have new ideas. Therefore, if they can think what others dare not think and do what others dare not do, they will naturally discover business opportunities that others ignore.
Ideas change destiny
How can we change destiny? How can we make money, get rich, and become well-off? People are accustomed to relying on knowledge, diligence, and thrift to run a household and get rich. There is nothing wrong with this, but if you are just diligent and frugal and only have knowledge without new ideas and ideas, you will not make a fortune. Nowadays, most people work for wages and earn money with their own sweat. After working for 20 or 30 years, the monthly salary is only a few thousand yuan. After decades of frugality, they have to move around and borrow money to buy a house. With the same head and feet on the ground, the same policies, and the same conditions, why do some people earn tens of thousands or even hundreds of thousands of yuan a month, while others linger on the line of food and clothing for a long time? Sufficient knowledge only provides a possibility to change destiny.
Knowledge alone cannot change destiny! Some people say that knowledge changes destiny. The income difference between a rich man and a poor person can be tens of millions of times. Is their knowledge also different? What’s more, Aren't some people who pride themselves on being highly talented and well-educated still poor all their lives? And illiterate people who don't know a word can still be worth hundreds of millions. What is the reason? What can bring wealth and change destiny?
Concept! Wenzhou people are so good at making money because they have flexible thinking and update their concepts quickly. Because you have advanced ideas, you can think what others dare not think and do what others dare not do, and you will naturally be able to discover business opportunities that others are blind to. In this way, how can money not continue to roll into your pockets? To elaborate, Wenzhou people will There are many reasons for making money, such as being willing to endure hardship, being courageous, being extremely shrewd, being able to take the lead, being honest, being able to unite, etc., but these are not the most important factors. For example, Wenzhou people are not as smart as Shanghai people. Another example is Take the lead, only when the concept changes will you take the first step!
In fact, the most fundamental reason is the concept. Therefore, concepts are the basis and starting point for life transformation and the first condition for making money.
In the eyes of Wenzhou people, being laid off means transferring to another job; you should not sit around and dream about anything but try to do it first; you have to figure out your own solutions and solve everything by yourself; you want to be a boss and don’t want to be a wage earner; as long as you have Money can be earned and hardships can be endured; both big money and small money must be earned; one cannot be content with the status quo and pursue further development.
It is Wenzhou people's thinking that is one step ahead, so they can create the most firsts in the history of China's reform, making the world "stunned" time and time again, and giving people huge conceptual impact time and time again:
The first private industrial and commercial license;
The first batch of joint-stock cooperative enterprises;
The first to implement financial interest rate reform;
The first to formulate regulations on private enterprises;
The first to implement social pension insurance;
The first farmers' city;
The first farmers' charter company ;
The first multinational agricultural company;
......
Earned 80 million yuan from scraps
A boss surnamed Li from Wenzhou , has a history of prosperity from nothing to a family fortune of 80 million yuan. It is because of the change of thinking and the update of concepts that it has brought about changes in his wealth and destiny.
At the beginning, Boss Li had nothing, so poor that he didn’t even have decent clothes. When he saw that others were doing business, making a lot of money, and living a good life, he became anxious, but he had no capital, so what should he do? After thinking about it, he couldn't figure out a way, so he just thought of walking around. Go and see if you can find a way out. Unexpectedly, he would find a way out this time.
He found that people in the city were becoming more particular. Their rooms were well decorated and cleaning was done every day, but wiping the floor with a piece of cloth was time-consuming and troublesome. He thought it would be much more convenient and simpler if he used a cotton mop instead. What's so difficult about making a cotton mop? So, he asked around to see if he could get some materials. As a result, he found many scraps of cotton cloth discarded by manufacturers in the garbage dump of a large cotton spinning factory.
Boss Li used them, sorted them out and tied them into various mops. He took it to the street and tried to sell it. Unexpectedly, he could sell it for 2 yuan each. So he let it go. A year later, he actually had more than 500 yuan in savings.
With more than 500 yuan, Boss Li thought about how to get rich quickly. After thinking about it, he still felt that the waste recycling industry was the most profitable.
Therefore, he changed the single product structure of only mops, borrowed money from here and there, got some capital, and purchased the original processing equipment-a sewing machine. He pieced together the larger pieces of broken cotton he picked up into children's clothing, and the smaller pieces were tied into mops. After doing this for half a year, I made more than 5,000 yuan.
After that, Boss Li saw the hot sales of blankets on the market, so he specially purchased various leftover materials from cotton spinning mills and chemical fiber factories in big cities such as Shanghai and Hangzhou. After transporting them back to the factory, he screened and sorted them. The large ones are made into children's clothing, and the small ones are no longer made into mops, but are peeled into silk, spun into silk thread, and woven into various blankets or tapestries.
As a result, the cost of each piece of children's clothing is quite low. The total cost of raw materials, labor costs and various expenses is only 3 to 4 yuan, while wholesale children's clothing in bulk generally costs more than 10 yuan. Those blankets woven from colorful chemical fiber scraps are brightly colored, cleverly composed, and densely packed. Therefore, it is very popular among users and its products are sold to more than 10 provinces across the country.
After tasting the benefits, Boss Li increased investment and expanded production scale. In addition to producing and processing children's clothing and blankets, he also expanded his business to the catering industry. A year later, he began to get involved in the home appliance industry. At that time, the home appliance market was just beginning, and Boss Li took the lead and specialized in original products imported from Japan. Soon, he made a fortune and became a multi-millionaire.
After the success, Boss Li said with emotion: "It doesn't matter if you have no capital. There are gold and silver treasures on the ground. If you pick them up, you will be a rich man. The key is whether you know how to pick them up."
This is a typical example of Wenzhou people starting a business and making a fortune. It is precisely because almost everyone in Wenzhou is so good at making money that Wenzhou has become the most dynamic place in China. Someone made a vivid metaphor: Since China's reform and opening up, the world economy has taken one step, and the Chinese economy has taken four steps; Zhejiang's economy has taken four steps, and Wenzhou's economy has taken six steps.
9 leading concepts
Some scholars have summarized 9 leading concepts of Wenzhou people. It is enviable. These 9 concepts show that Wenzhou people’s education technology is also the most advanced from different situations. There are 9 concepts worth learning. These 9 concepts are:
(1) The concept of "entrepreneurship": When some people work hard to earn an "iron rice bowl", Wenzhou people have taken steps to start their own businesses, and some have even given up their public offices to do so. In 1980, Zheng Xiukang, then deputy director of Wenzhou General Machinery Factory, resolutely resigned from his enviable public position. He also sold his watches, bicycles and other items at home and began to learn to make leather shoes. What he did at that time was undoubtedly crazy to the world, and it was such a crazy step that made him successful in his later career.
(2) The concept of "making money is glorious": Wenzhou people regard doing business as a way to realize the value of life and reflect the dignity of life. They admit that there is no shame in doing business and making money is glorious. For example, Xu Yongshui said that the purpose of starting his own business was to make money and live a good life.
(3) The concept of "face": Wenzhou people believe that making money is the greatest face. Many Wenzhou people leave their homes and careers and travel thousands of miles to start a business in other places. They do things that others don't want to do, like repair shoes. Many people look down on them and think that what they do is a very menial job, but they don't take it seriously. They silently accept the worldly view and make money in a down-to-earth manner. Many people earn their first bucket of life through these jobs. gold.
(4) The concept of "action first": Wenzhou people are constantly striving for self-improvement in entrepreneurship. They do not wait or rely on it. If there are no conditions, they will immediately create conditions. If there is no capital, they will start from mending shoes and playing cotton, bit by bit. accumulation. For example, Nan Cunhui of Chint Group used the "first pot of gold" obtained from cobbling shoes to open a small workshop and then gradually developed into a large group.
(5) The concept of "career choice": As long as Wenzhou people can make money, they dare to do anything, can do anything, and are willing to do anything. Moreover, there is no word "laid-off" in their dictionary. In their eyes, what others think of as "laid-off" is to change their business; difference.
(6) The concept of "team": Wenzhou people believe in the principle of "doing business together, and everyone makes money". They like cooperation, are good at cooperation, are willing to share, and pursue win-win situations. "Group army operations" "The huge advantage makes them invincible and invincible in the business war.
(7) The concept of "big money and small money": Wenzhou people make money when they have money, no matter how much it is, they never look down on small money.
If you don’t have the ability to make big money, just make small money, and then progress from making small money to making big money, and then continue to make small money after making big money. When it comes to money, Wenzhou people are compatible with both big and small.
(8) The concept of "enduring hardship": In order to make money, Wenzhou people "think in every possible way, speak in thousands of words, run through thousands of mountains and rivers, and work with innumerable hardships." These four "thousands" are their greatest capital for starting a business.
(9) The concept of "being first": When business opportunities have just sprouted within people's vision, some people are still waiting and watching. Wenzhou people have already been at the forefront to seize the opportunity and seize the market. The commanding heights made a huge profit. They believe that business opportunities are money, and once they come, they must seize them, seize them quickly, seize them, and seize them quickly.
Losing face brings wealth
Things determine the way out, and ideas bring wealth. Because of their leading ideas, Wenzhou people have independently created economic miracles without relying on state investment or the introduction of foreign capital. Also because of their leading ideas, they have done many things that many people cannot understand. Chinese people value face and despise business. In the concept of life, giving up a decent job to start a small business is simply crazy, but Wenzhou people put aside their face and did the opposite, starting from a small business.
A 23-year-old female traffic police officer resigned from her job and went to sell small commodities in a different place. In the eyes of some people, this is too stupid, but this is what Cai Yaoyuan did. Ten years ago, Cai Yaoyuan quit her job as a traffic police officer in Wenzhou and took 2,000 yuan to rent a retail space in Jinan, Shandong Province to open a shop, specializing in selling tie clips, badges and other trinkets sold from Wenzhou. She went around the workplace with samples and begged for help. People order. Hard work pays off. Now, Cai Yaoyuan has become the general manager of Jinan Nanfang Gift Co., Ltd.
Faced with others’ initial incomprehension and later admiration, Cai Yaoyuan disagreed. She said: "Wenzhou people are like this. They are at home all over the world. They can earn money wherever they can. And there is no difference between men and women. They all have to go out and make a career."
Among the entrepreneurial army of Wenzhou people, there are Many people turned out to be government cadres. They did not love official positions, positions, or power. They dared to throw away their iron jobs and quit their jobs to start their own businesses.
Wenzhou people also have many scientific and technological personnel who have abandoned the old idea that "talking about profit is an insult to politeness", put aside the pretense of being a scholar, and directly set up companies to start a business or start a business in the form of shares in technology and patent results, realizing the integration of science and technology. The effective combination of enterprises leads the continuous development and growth of enterprises with scientific and technological advantages. It not only promotes economic development, but also reflects its own professional value.
This is the case for Wenzhou people. When it comes to making money, they do not argue about "whether it can be done" or "whether there is a precedent". Instead, they spend their time thinking about "how to make money" and The question of “what do you do to make the most money?”
Marx has a passage describing the Jews. If used to describe Wenzhou people intact, it would not be an exaggeration at all. It seems that Marx wrote it in advance for today's Wenzhou people:
"In their eyes, the entire land is an exchange; on this land, they have no other mission except to be richer than their neighbors; business controls all their thoughts, and a business exchange Starting another business is their only way to rest; even if they don't think about their business occasionally, they just want to find out how other people's businesses are doing."
People are marveling and admiring Wenzhou people. After being successful in doing business and running an enterprise, I can't help but think: Wenzhou people are Chinese like us. Why can Wenzhou people make money but we are not as good as them? "People are different, and flowers come in all kinds of red." Let's take a closer look. , mainly due to the difference in thinking.
Because ideas determine the way out, and only when there is a way out can there be a way to make money. Therefore, if you want to make money, you must learn from Wenzhou people and learn from their courage to open up, constantly innovate, and create a broader new world for their own development. ability. Because money comes from the mind! Money will go into the pockets of people with brains. As the saying goes: if the head is empty and the pocket is empty, if the head turns around and the pocket is full. Only by updating ideas, introducing new ideas, and discarding old ideas can we truly make our minds smarter and enriched.