Even if it is difficult, there are still many manufacturers who rush to this road without hesitation: at the GMIC conference in Beijing, a self-timer drone Hover Camera appeared, featuring "stupid self-timer"; Anguo UAV invited Jerry to be an endorsement, claiming to make the world fall in love with China; Strange frogs are mainly used for extreme sports, and drones and smart watches are used together. It has been mass-produced now; Guidance technology under the banner of A4 paper drones is also developing portable self-timer drones. Even Zero Intelligence, which has been paying attention to agriculture before, released a micro drone at CES in Asia, which also featured the self-timer function.
Why do people pay attention to self-timer drones?
To talk about self-timer drones, we must first talk about consumer drones. After all, the self-timer drone is also a kind of consumer drone.
How did consumer drones catch fire?
Most people's answer may be: four-axis+pan-tilt camera = flying camera.
It is with the development of four-axis control technology and stable pan-tilt technology that DJI has created this tens of billions of consumer markets from scratch. At the same time, we also see that DJI, as the initiator and promoter of this industry, has been constantly enriching the product line with its own technical iteration, promoting the expansion of such a market, and greatly widening the technical gap with friends in products.
Then I can't help but ask, now these various "small four axes", which mainly focus on mobile phone control and electronic stability, take self-portraits and low-altitude close-up aerial photography as their selling points. Do consumers really buy it? Is the self-timer drone really just needed?
First of all, let's clarify the concept of "selfie": 201165438+10/9. The Oxford Dictionary announced that "selfie" became a hot word in 20 13 Oxford, in recognition of this word, which became popular all over the world by taking selfies on smartphones and sharing them on social media.
The Oxford Dictionary defines "selfie" as "a photo taken by a person, especially a photo taken by a smartphone or webcam and uploaded to a social media site."
Moreover, in 20 14, Webster's dictionary also included the word self-ie, which was defined as "the image taken by myself with a digital camera, especially the image published on social networks".
The three definitions here all refer to "socializing", so it can be seen that "selfie" cannot be separated from socialization and sharing.
It can be said that images are one of the main means for us to share knowledge, experience and emotion from the moment they appear. Since the front camera of our mobile phone was upgraded to 500w pixel level, the lifestyle of sharing selfies on social networks has become more and more active.
Why are people keen to post beautiful selfies online?
According to the American sociologist erving goffman's Self-expression in Daily Life, people play their roles according to the needs of social scripts (that is, the needs of social expectations), and their performance is restricted by mutual interaction. In communication, everyone can't get rid of the fact that others exist, so it is inevitable to shape their own image according to others' expectations, try to hide some aspects that others don't appreciate and show what others appreciate.
In the words of social psychology, it is called impression management. To put it bluntly, it is to manipulate your image in order to leave a good impression on others.
In Owen's view, selfie should be a typical impression management behavior-manipulating the impression we leave on others.
What's the use of doing this? As summarized in an online article, selfies can achieve two effects: one is to improve others' evaluation of us and win us social prestige; Secondly, getting positive feedback from others, such as those from selfies or sincere or false compliments, will also make us feel happy and improve our self-evaluation.
Then the self-timer drone provides a higher and farther perspective for self-timer in people's evolutionary history. Is this better?
The answer is, of course, yes.
We love taking selfies, and we can have a new and better perspective to record our lives. Therefore, for those comrades who love sharing and are not short of money, they are willing and willing to pay for it.
Since the self-timer drone can boast of being very happy, why is it said that the self-timer drone is a false proposition?
Taking selfies with drones is not just a need. After spending thousands of dollars, most consumer drone players still want to take aerial photos of 100-200 meters and upload them to social networks. The combination of aerial photography and self-portrait will only happen in a very small probability. This self-portrait is usually taken from the air of 10-20 meters. Only in this way can you see that you are using a plane, otherwise how can you play (Zhuang) and (Bi)?
Self-timer drones usually take selfies indoors. At this time, GPS can't be used for positioning, so UAVs used indoors generally use sonar or optical flow technology for positioning. However, the price of this technology has become a limiting factor for self-timer drones. It's hard for someone to spend hundreds of dollars on a drone just to take pictures indoors.
There are also indoor drones that sacrifice PTZ for portability, such as Hover Camera, which uses electronic anti-shake, and the quality of the video shot may be difficult to compare with PTZ, which is reflected in foreign evaluation videos.
What is the most important thing for us to take selfies? It's retouching The camera carried by the selfie drone may be higher than the mobile phone, but it is impossible to retouch and add filters more easily than the mobile phone. At this point, the self-timer drone is destined to beat the mobile phone. However, the combination of self-timer drones and mobile phones is likely to occupy the market share of digital cameras.
Insiders said that although the "selfie machine" is a "gadget", the integrated technology is not as easy as expected, which is a test for a company's technical reserve, mass production capacity and supply chain management, which may be the reason why Lily has not been listed yet and Xiaomi "femtometer" has not been released.
As far as the self-timer drone products have appeared, most product managers and even R&D personnel are more or less lacking in drone principle, machine vision principle and control technology. For example, people who have a little knowledge of the principles of computer vision will not use assembly to write all programs like Zano, which is also an important reason why this project is doomed to fail; A normal aircraft designer will not allow the design of hovering camera with extremely low aerodynamic efficiency, but it is this seemingly unreliable design that makes the probability of propeller hitting hands almost zero; It is also difficult for people who have actually done flight control to make the hand-throwing take-off function of Lily UAV appear in the product characteristics, because it is very difficult to realize hand-throwing take-off safely based on the sensors and algorithms of consumer drones.
Such gimmicks and temporary media madness can't be eaten as meals. In the drone &; Robots, an industry with high-tech as its core competitiveness, need to solve one technical problem after another in a down-to-earth manner and promote the development of the industry with truly breakthrough products. This is what all manufacturers have to do.
Transfer from Sohu