Toyota was founded by Toyoda Kiichiro. 1895, Akio Toyoda was born in Japan and graduated from Imperial University of Tokyo with a major in mechanical engineering. At the end of 1929, Toyoda Shoichiro personally inspected the automobile industry in Europe and America. 1933 "Toyota automatic loom factory" established the automobile department. Akio Toyoda's classmate Ichiro Kumabe bought him a German DKW front-wheel drive car from Germany. After two years of disassembly research, he finally built a GI car in August of 1935. This car has two strokes and two cylinders, a wooden body and a leather roof.
1934, Akio Toyoda decided to set up an automobile factory. 1937, Toyota motor corporation was established with an initial capital of120,000 yen and more than 300 employees.
From the end of 1936 to the beginning of 1937, the sales of Toyota domestic trucks have been sluggish due to poor quality. After Japan launched the war of aggression against China, the army purchased a large number of trucks, and all Toyota's stock cars were sold out, and Toyota made a lot of money.
1950 In April, Toyota Motor Music Sales Company was established. 1In June, 950, when the Korean War broke out, the US military placed a huge order of 4.6 billion yen, and Toyota developed rapidly. 1952 On March 27th, Toyoda Shoichiro died of cerebral hemorrhage. 1974, Toyota and Hino, Daihatsu and other 16 companies formed the Toyota Group, and at the same time formed a cooperation network with more than 280 small and medium-sized enterprises. 1in July, 1982, Toyota Motor Corporation and Toyota Motor Sales Company merged again and officially changed its name to Toyota Motor Corporation.
Toyota's products cover automobile, steel, machine tools, electronics, textile machinery, fiber fabrics, household necessities, chemicals, construction machinery and construction industries. 193, the total sales reached 85.283 billion dollars, ranking fifth among global industrial companies. In 200 1 year, the automobile output was 4.45 million vehicles, accounting for 9.4% of the world automobile market. At present, Toyota is the third largest automobile company in the world and occupies an important position in the world automobile production industry.
Toyota's three oval logos have been used since 1990. The big ellipse in the logo represents the earth, and the two ellipses in the middle are vertically combined into a T-shape, representing Toyota. It symbolizes Toyota's confidence and ambition in the future.
The brand of this enterprise ranks 100 in the top 500 world brands in 2006 compiled by the World Brand Laboratory.
In 2008, it ranked fifth in the world's top 500 income list.
Edit the basic idea of this paragraph.
Abide by the spirit of domestic and foreign laws and regulations, and strive to become a trusted corporate citizen of the international community through open and fair corporate activities.
Abide by the cultures and customs of various countries and regions, and make contributions to local economic construction and social development through enterprise activities rooted in local society.
With the mission of providing safe products beneficial to environmental protection, we will make unremitting efforts to create a better and more comfortable living environment and a richer society through all enterprise activities.
Constantly develop and research the most advanced science and technology in various fields, and provide attractive products and services to meet the needs of global customers.
On the basis of mutual trust and shared responsibility between employers and employees, we will create a corporate culture that can maximize individual creativity and team strength.
Strive to achieve coordinated development with society through global innovation management.
On the basis of open business relationship, we are committed to mutual learning and innovation, and realize the good relationship of * * * * * survival and long-term stable development.
1992 65438+ 10, Toyota formulated the "Toyota basic concept" based on the understanding that "it is precisely because the enterprise is in an extraordinary period of great changes in the external environment that it should be more aware of the importance of adhering to the concept and determining the goal of progress". (Revised in April 1997)
Edit the operating conditions of this paragraph.
(March 2006)
Separate settlement by parent company and joint settlement by parent company *
There are 63,379 employees and 285,977 employees.
Operating income 10 1, 91800 million yen, operating income 2 10369 million yen.
The recurring profit is 1 1047 billion yen, and the recurring profit is 20873 billion yen.
The net profit was 765.9 billion yen, and the net profit was13,7210 billion yen.
***523 joint clearing subsidiaries (292 in Japan and 23 1 abroad)
Holding 56 affiliated companies (37 in Japan and abroad 19)
On June 5438+065438+1October 12, 2007, Toyota Motor Corporation (hereinafter referred to as Toyota) released the interim joint financial statements of Toyota Group from April 2007 to September 2007 (Japan's fiscal year is from April of the previous year to the end of March of the following year, and the interim financial statements are from April to September of each fiscal year).
The number of employees of Toyota Group in the first half of fiscal year 2007 reached 309,000, an increase of 65,438+3,000 over the same period last year. With the expansion of scale, the sales in the first half of fiscal year 2007 were 130, 122 billion yen (about 855.4 billion yuan), an increase of1540.4 billion yen (about RMB1300 million yuan) compared with the same period last year, with a growth rate of 654.4. Operating profit was12,721billion yen (about RMB 83.6 billion), an increase of178.7 billion yen (about RMB1/700 million) over the same period of last year, with a growth rate of 16.3%. The net profit was 942.4 billion yen (about 62 billion yuan), an increase of 654.38+0652 billion yen (about 654.38+009 billion yuan) over the same period of last year, with an increase rate of 26.5438+0.3% and a net profit margin of 7.2%. In the first half of fiscal year 2007, sales, operating profit and net profit were at the highest level in history. In addition, in terms of automobile sales, with the joint efforts of manufacturers and distributors, the automobile sales volume in the first half of fiscal year 2007 was 4,306,5438+0,000, an increase of 65,438+0,560, with a growth rate of 3.8%.
According to the analysis of profit and loss, although various expenses are increasing, the efforts in sales and business, the effect of reducing costs and the active promotion of exchange rate fluctuations have increased the operating profit by 65.438+0787 billion yen (about 65.438+065438+070 million yuan). (The above exchange rates are subject to the date of publication)
According to the data released by Toyota and General Motors respectively, Toyota's output in the first three quarters surpassed that of General Motors.
According to the statistical results released by Toyota on October 29th, 2007, its global automobile output (including Daihatsu and Hino) reached 699,795,438+00,000 in the first three quarters. GM expects to produce 6.906 million vehicles in the first three quarters. GM's performance in Asia, Central and South America is better than Toyota's, and its sales volume is about 65,438+00,000 more than Toyota's. However, its poor performance in the North American market has dragged down GM's overall performance.
Edit this Toyota logo.
Meaning of Toyota logo (set in June 1989+00)
This logo was released in 1989 and 10, which coincided with the 50th anniversary of Toyota. The design focuses on the symmetrical composition of ellipse. The ellipse is a curve with two centers, which shows that automobile manufacturers and customers are soul mates. And the two ellipses are combined vertically and horizontally, representing the first letter T of Toyota. The space behind shows that Toyota's advanced technology is expanding and extending all over the world, facing the future and the universe.
Edit this part of the enterprise history
Toyoda Kiichiro (1894-1952): The founder of Toyota Motor Corporation. He founded Toyota Motor Corporation and realized his father's last wish: to produce cars made in Japan.
Before producing cars,
Toyoda Shoichiro was born in 1895. His father Akio Toyoda is both a famous textile king and a famous "inventor" in Japan.
In fact, the history of Toyota can be traced back to 1896. That year, 29-year-old Akio Toyoda invented the Toyota-style steam loom. The loom he invented is not only the first automatic loom in Japan that does not rely on manpower, but also different from previous looms, which can be looked after by a car stopper at the same time, greatly improving productivity. Even the number one textile machinery manufacturer in the world at that time? The British company Prade also sent a request to Toyota Satoshi to transfer the patent right. Finally, in 1929 (the fourth year of Showa), Satoshi transferred the right to use this patent at the price of 654.38+ten thousand pounds (then 1 ten thousand yen).
Enter the automotive field
1930, Akio Toyoda died at the age of 63. He left the children a thriving cotton mill with nearly 10,000 employees. Akio Toyoda's eldest son, Akio Toyoda, is full of interest in the world outside Japan. Kiichiro has visited Europe and America. He was deeply shocked by the vigorous industrial revolution in Europe and America, and the car made his blood boil. He thinks that cars will be an important means of transportation in the future.
When Akio Toyoda began to develop cars, General Motors and Ford Motor Company in the United States had already become world-famous big companies. In terms of mass production technology and market operation, the strength of the two companies is enough to make all other automobile manufacturers in the world fall behind, and they have opened their own automobile assembly plants to Japan.
However, Akio Toyoda did not pay much attention to the actions of the two major American auto giants. He devoted himself wholeheartedly to establishing a domestic automobile industry based on mass production. In Toyota Automatic Loom Factory, a brand-new department-Automobile Department was born. 1937 (Showa12) On August 28th, the Ministry of Automobile announced its independence from Toyota Automatic Loom Factory. As a new company with a capital of12 million yen, "Toyota Automatic Vehicle Industry Co., Ltd." has embarked on its own brand-new course.
The newly completed factory began to put into production aa vehicles, with an initial monthly output of only 65,438+050 vehicles. A year later, Toyoda Shoichiro, who has firm confidence in Japanese automobile industry, decided to invest 45 million yen to establish a production system with a monthly output of 2,000 vehicles, which is almost four times the company's capital.
Japan is a country with poor natural resources, so Akio Toyoda thinks that developing reliable and durable cars with high fuel consumption is a crucial issue for Japanese automobile industry. 1939, the company set up a battery research institute and began to develop electric vehicles. 1940, Toyota produced about l5000 cars, 98% of which were vans. At that time, it introduced a brand-new compact car with a 4-cylinder 2.2-liter 48-horsepower engine, which was closer to Sweden's rich pv60 in appearance. Although Toyota doesn't have much experience in cars. But it sticks to a creed: imitation is simpler than creation, and it would be better if it can be improved while imitating. Ichiro and his father's philosophy come down in one continuous line. He knows that the first thing to do is to produce safe, solid, economical and traditional cars, not innovative products. So for a long time, all Toyota cars have such characteristics.
Be ravaged by war
194 1 In February, the Pacific War broke out. By the end of World War II in August, 1945, Japan's industrial production facilities were almost destroyed, and Toyota's factory was also seriously damaged in the war. In the first few years after the war, Japan's economy was in chaos, and all employees of the company were deeply worried about the development prospect of Japan's automobile industry, which was already quite backward. In order to rebuild the automobile industry into a pillar industry of economic development in peacetime, Toyota decided to set up a new small car factory on the basis of the original truck mass production system in September 1945 (Showa 20th year). This decision was made mainly because American automakers do not produce small cars, hoping to avoid direct competition with American automakers. 1947 65438+ 10, the prototype of the first small car was finally successfully trial-produced. According to the principle of fluid mechanics, this prototype adopts streamlined body and spine frame structure, and four wheels are independently suspended to form a brand-new body mechanism, with a top speed of 87 kilometers per hour.
It took two years after the prototype was born, and by 1949, Toyota's career was finally on the track of stable development.
Enter a period of development and growth
1962, Toyota began to March into Europe. This year, Toyota's output exceeded the million mark for the first time.
1965 the opening of Shen Ming expressway (Nagoya to Kobe) has opened the prelude to the Japanese expressway traffic era. Japan's automobile industry, which experienced the blank years after the war, can be said to be the least internationally competitive field among all Japanese industrial industries at that time. However, Toyota foresees that large-scale liberalization of international trade and capital will soon sweep across Japan. In order to meet the arrival of the new era, Toyota has stepped up the development of new cars with higher performance, and at the same time made great efforts to enhance production capacity and improve quality. All these efforts finally yielded fruitful results, and Toyota won the deming prize of 1965. In the same year, the Japanese government lifted the tariff barriers on imported cars, and since then, Toyota has started a real competition with foreign car manufacturers in terms of performance and price!
Corolla listed on 1966 is favored by consumers as a family car, thus setting off a mass upsurge. Later, 1968 was successfully exported to North America, and the sales volume soared. Today, Corolla has produced nearly 30 million cars, almost the largest car model in the world. Now, it is also produced in China.
Under the background of great economic development, the Japanese automobile market presents an unprecedented growth momentum. 1967 The total domestic output reached 3 million vehicles, surpassing West Germany at that time and becoming the second largest automobile producer in the world. In this case, according to the forecast that the demand will further expand, Toyota has continuously increased its investment in new factories and equipment.
The rapid growth of Japan's automobile industry has stimulated the urgency of capital liberalization of the American government and the three major American automobile giants. 197 1 year (Showa 46), the Japanese government abolished the government's management of capital investment, and then several Japanese automobile manufacturers began to cooperate with the three major American automobile companies. However, Toyota is not willing to go with the flow. In any case, it will stick to its position as a domestic automobile manufacturer. On the one hand, efforts will be made to reduce production costs, on the other hand, the pace of building a production system with an annual output of 2 million cars will be accelerated.
1At the end of 970, Toyota launched a small sports car, celica, which had produced almost 4 million cars before it stopped production at the end of 2004.
197 1 year, Toyota's annual output reaches 2 million vehicles, making it the third largest automobile manufacturer in the world.
The oil crisis has become an opportunity for Toyota's development
From 65438 to 0973, with the outbreak of the fourth Middle East War, the world economy suffered the first oil crisis. For Japan, whose oil resources are almost 100% dependent on imports, the whole economic activity was greatly affected and immediately plunged into chaos. The hyperinflation in the early postwar period swept Japan again, and the demand for automobiles plummeted. In this situation, Toyota aimed at the limited resources and launched a campaign to save resources, save energy and reduce costs. Toyota Hideyoshi, the son of Toyoda Shoichiro, has always believed that cars are by no means "luxury goods", but real necessities of society. In the face of the pessimism that hangs over Japanese society, Toyota sticks to the word "forbearance" and is ready to meet the day of re-glory.
1973 and 1979 oil crises have greatly changed the demand structure of American cars. The focus of people's choice has shifted from large cars to fuel-efficient small cars, and American automakers who lack the production technology of small cars have gradually lost their former competitive advantage. In order to get rid of the predicament, American automakers have repeatedly urged the government and parliament to restrict the import of Japanese cars as soon as possible. At the same time, they have repeatedly asked Japanese automakers to invest and build factories in the United States in order to compete with American automakers at the same starting point. With the intensification of trade friction between Japan and the United States, these opinions of American automakers have aroused the rebound of Japanese cars in the US Congress and some public opinion. Japanese automakers, led by Toyota, are also very worried that letting this situation continue will damage good Japan-US relations. 198 1 year, the agreement on independent restrictions on the export of automobiles to the United States came into effect. In order not to lose the American automobile market, but also to be afraid that American consumers who have a soft spot for small cars with superior fuel consumption will be limited in their choices, Japanese automobile manufacturers began to set up production bases in the United States as a new business topic. In this case, Toyota decided to cooperate with American General Motors Company in production, which can not only create some local employment opportunities, but also transfer the production technology of small cars to American automakers.
1983, in order to compete with Honda's Accord series cars in the North American market, Toyota introduced the Camry, which has been out of control since then and has almost become the most popular model of Toyota except Corolla. Today, it is the seventh generation. And the latest generation of Camry has been confirmed to be produced in China.
Today, Toyota has developed into a huge family with several cars and dozens of models. Its cover models range from the lowest-end civilian economy cars to the most advanced luxury cars and SUVs. No matter where Toyota is made in the world, it will try its best to achieve Toyota's high quality in the world, which is also an important reason why Toyota can succeed in the world. Today, Toyota has surpassed the sum of the world's first and second car companies in terms of profits. Tomorrow, is there anything impossible?
Chronicle of events
1867 Akio Toyoda was born
1924 Akio Toyoda invents "Toyota Automatic Loom with Non-stop Shuttle Changing (G Type)"
1929 transfer the patent of automatic loom to a British company.
1930 Toyoda Shoichiro began to develop small gasoline engines.
1933 set up the automobile department in Toyota automatic loom factory.
1936 Toyota AA sedan comes out.
1937 Toyota motor corporation was born (capital12 million yen).
1938 the parent factory (now the head office factory) was completed and put into production.
1950 business crisis (labor disputes and layoffs) set up Toyota sales company.
195 1 began to implement the system of "use your head and put forward a plan"
1957 exported Toyota cars to the United States for the first time, and established Toyota Motor Sales Company of the United States.
1959 yuanmachi factory was completed and put into production.
1962 signed the labor declaration.
1965 get deming prize.
1966 corolla car came out and started commercial cooperation with hino automobile industry company.
1967 started business cooperation with Dafa industrial company.
1972 The cumulative domestic automobile production in Japan has reached100000.
Toyota invites Japanese automobile industry delegation to visit China.
1974 set up Toyota consortium
1975 participated in housing construction.
1982 Toyota Motor Corporation and Toyota Motor Sales Company merged into Toyota Motor Corporation.
1984 NUMMI, a joint venture with American general motors, was completed and put into production in the United States.
1988 TMMK, a wholly-owned manufacturer located in Kentucky, USA, was completed and put into production.
1990 the cumulative production of corolla cars reached150,000.
1992 TMUK, a wholly-owned manufacturer located in the uk, was completed and put into production.
1997 Prius Prius (hybrid vehicle) was put into production and listed.
1998 TMMI, a wholly-owned manufacturer in Indiana, USA, and TMMWV, a wholly-owned manufacturer in west Virginia, were completed and put into production.
1999 is listed in new york and London stock markets respectively.
The cumulative domestic automobile production in Japan has reached 654.38 billion.
TKM, a manufacturer located in India, was built and put into production.
China Sichuan Toyota Motor Co., Ltd. was completed and put into operation in 2000.
200 1 TMMF, a wholly-owned manufacturer located in France, was completed and put into production.
2002 F 1 joined the war.
Reached a comprehensive cooperation agreement with China FAW Group Corporation.
China Tianjin Toyota Motor Co., Ltd. (now Tianjin FAW Toyota Motor Co., Ltd.) was completed and put into operation.
China Guangzhou Toyota Motor Co., Ltd. was established in 2004.
In 2005, Lexus brand opened its first dealership in China.
Domestic brand-new Crown sedan
Guangzhou Toyota engine co., ltd AZ engine off-line export.
The PRIUS Prius, the first hybrid car produced and sold in China, rolled off the assembly line.
In 2006, Camry produced by Guangzhou Toyota Motor Co., Ltd. rolled off the assembly line.
Lexus brands ES350, IS300 and LS460 landed in China.
In 2006, Toyota rolled off the assembly line in Corolla, Tianjin.