In the first year of high school, he made an appointment with several classmates to go out to play, and rode a bicycle for 76 kilometers to the Nanhu Reservoir in Dunhuang. In the evening, they take out the sheets they brought from home, set up tents and light candles.
However, the tent has become a paradise for mosquitoes and people can't get in. Since then, Sheng Faqiang has had the concept of "tent" in his heart.
During the period of 1988, Sheng Faqiang was admitted to the surveying and mapping major of Central South University of Technology, which required students to study in the field frequently, but at that time, professional tents and sleeping bags were rarely seen.
1992 After graduation, he was assigned to the First Survey and Design Institute of the Ministry of Railways to work in Lanzhou. However, Sheng Faqiang, who was restless in his heart, chose to go to the sea in the second year and came to Beihai, Guangxi. He first worked as a salesman in a small printing factory, and then started his own business: he started a small printing company.
At the same time, he is looking for new projects. 1At the end of 994, Sheng Faqiang discovered a folding leisure tent at the National Patent New Product Expo, which matched his entrepreneurial "fire" from childhood.
Seeing this tent product, Sheng Faqiang's eyes lit up and he negotiated with the owner of this patent. The other party offered 200,000 yuan, and finally let him buy it for 5,000 yuan.
After obtaining the patent, he went to Jiangsu to learn how to make this tent for a month. 1995, registered Beihai Tianhui Tourism Products Co., Ltd., engaged in tent design and production. He invested 654.38+10,000 yuan to produce 654.38+10,000 tents, named "Tianle" brand.
So, he stood in the hot sun and set up a stall in the scenic spot.
"Renji has his own nature." In Sheng Faqiang's life, a "benevolence" whose name he still doesn't know appeared in front of him. This man traveled from Beijing to Beihai and came to the scenic spot where Sheng Faqiang set up his stall. He saw that Sheng Faqiang's tent was very distinctive. He casually said, "Isn't Nanning holding the Cultural and Sporting Goods Expo?"
"The speaker is unintentional, and the listener is interested." Sheng Faqiang immediately rushed to Nanning with several tents overnight. At the Expo, he kept demonstrating how to build a tent and how to tear it down.
Finally, his tent aroused great interest of visitors. On the same day, more than 800,000 contracts were signed, with a turnover of 654.38+10,000 yuan.
This participation gave Sheng Faqiang great confidence and made him realize that there is a great demand in the whole country. "Tents can last a day."
Go north to realize "pathfinder"
With the development of the company, Sheng Faqiang, who is active by nature, decided to move the company to Beijing.
Since the establishment of the company office in Beijing from 65438 to 0998, the company's business has gradually transitioned to Beijing. June199965438+1October1registered Beijing Pathfinder Travel Products Co., Ltd., abandoned the original Tianle brand and founded Pathfinder brand.
To come to Beijing, Sheng Faqiang needs to start from scratch. He rented two rows of dilapidated bungalows near Xiangshan, which is not only a product developer, but also a worker, porter and salesman.
Although the environment was very bad at that time, the company got two table tennis tables and two big trees in the yard. Magpies often fall down and are carefully put on.
"Healthy and happy", Sheng Faqiang used these two words to describe the mood at that time.
Perhaps it is precisely because of this entrepreneurial passion and healthy mentality that "Pathfinder" has been achieved: in 2002, Pathfinder began to make clothes; On March 6th, 2003, Pathfinder's first outdoor shop was grandly opened in Beijing, which kicked off the nationwide promotion of chain stores. In February 2004, Pathfinder Company built a modern office, production and storage center with an area of 16 mu and a building area of 8,000 square meters in Hongfu Pioneer Park, Changping District, Beijing. Pathfinder has embarked on a new milestone of rapid scale development.
Since 1999, Pathfinder has increased by 50% every year. In 2006, "Pathfinder" occupied 0/0% market share of outdoor products and became the first brand in China.