By setting up technology centers and R&D institutions, we will increase investment in technology development and enhance the ability of independent innovation; Enterprises should guarantee and invest R&D funds to ensure independent R&D, introduction, digestion, absorption and innovation of process equipment and key technologies, and strive to form independent intellectual property rights and core technologies.
Two, the implementation of technical standards strategy, and strive to improve the brand's technical added value and quality level.
As an important indicator to measure a country's production capacity, standards play an important role in standardizing the quality level and guiding technological development. Without good standards, there can be no good products.
Third, implement brand strategy, improve enterprise patent and trademark management system, and establish an effective talent incentive mechanism.
Strengthen the construction of talent team and improve the talent support system of brand building. Further improve the talent policy by cultivating, introducing and hiring senior talents in brand management and technological innovation; Take brand knowledge and brand management as the strategic goal of the long-term development of enterprises, enhance the brand awareness of enterprise operators, and give full play to the important role of professionals in brand creation, brand management and brand promotion; Through cooperation with universities and related institutions, we will carry out training in brand knowledge, brand management and related laws and regulations to improve the brand building ability and brand operation level of enterprises. At the same time, enterprises should take the implementation of brand strategy as an important resolution of the company in the form of company strategy meeting and implement it in all departments; Through the establishment of patent and trademark management system, independent innovation, product development and reconstruction of intellectual property advantages, we will consolidate and protect our intangible assets.
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