1. Trademark right: Enterprises operating online will register their own trademarks to distinguish similar products or services. Trademark rights protect the brand image of enterprises and prevent others from using similar trademarks on similar products or services.
2. Copyright: Online websites, apps, software and other products involve the creation of original content, such as copywriting, design and code. Copyright protects the original author's creative achievements and prevents others from using them without permission.
3. Patents: Some technological innovations or unique designs operated online are eligible to apply for patents. Patents protect inventions and prevent others from exploiting them without permission.
4. Domain name right: An online website needs a unique domain name. Domain name right protects the website's URL and prevents others from infringing the same or similar URL.