Many business models were pioneered by Steve Jobs. I don’t know if he invented them, but they were definitely promoted and widely popularized after him.
The first is the business model of integrated sales of software and hardware. Unlike other manufacturers that specialize in software and hardware, Apple is a company with superior software and hardware. By integrating software and hardware, it has long been a product that is more in line with the user experience. This It is unique to Apple and has proven to be quite successful. iPhones and iPads rely on the iOS system, and the Mac series relies on the mac OS system. This makes Apple independent from other manufacturers that simply produce mobile phones, tablets and traditional computers, giving it unique competitiveness. , to avoid homogeneity. That’s why Apple is synonymous with fashion, because it has something different from others. This is the characteristic of software and hardware integration.
2 Apple’s iTunes store created a new model of copyright protection and sales. The store sells music, videos, software, books and more. Especially for mobile device software, there are hundreds of thousands of software on ios. It can be seen that developers are enthusiastic about the ios platform. The main reason is that ios is a closed system. Apple can control the installation of software through this closed system. Consumers must install genuine software before they can install it. This can protect the interests of developers. Only when developers feel that they can make money will they actively devote themselves to the development of iOS software. Apple makes money by taking a cut of the proceeds from selling its software. This model is followed by Google, Microsoft, Amazon, BlackBerry and other manufacturers. Music sales further reflect the success of Apple's business model. Apple seems to account for the vast majority of genuine software sales, and basically all European and American music is sold on iTunes
Three Apple stores have a large number of branches around the world. Opening a physical store to sell your own products allows interested potential users to experience the charm of Apple products first-hand. This is the best advertisement. Through physical store display, sales, and later warranty. Apple has established a complete sales and after-sales system, which is conducive to attracting consumers. I don’t know if this business model was pioneered by Apple, but Apple is the best, and Microsoft, Sony, Samsung, etc. are also following suit.
For the time being, I think of these three points as more representative. Sexually, welcome additions downstairs. The sentence above "He actually invented nothing" completely shocked me. It's true that Jobs didn't invent many things, but it doesn't mean he didn't invent anything. The US Patent Office has many patents owned by Jobs. Could it be that he didn't invent them? Will the patent office give him the patent? Jobs is a person who doesn't understand technology, but he definitely knows what we need better than we do. He cares about details. Many details of Apple products are patented by Jobs. It is these details that make Jobs pursue perfection and pursue the ultimate.
Some people may have never heard of Steve Jobs, but he did change the world