In order to actively cope with the current financial crisis, in April 2009, Suzhou promulgated the Interim Measures for the Administration of Pledged Loans for the Exclusive Right to Use Trademarks, exploring ways for enterprises to use well-known trademarks and famous trademarks to mortgage loans. It is understood that Suzhou currently has 49,000 registered trademarks, including 36 national well-known trademarks and 350 famous trademarks in Jiangsu Province.
4. Xiqing District invested 720 million yuan, and successively built Yangliuqing Square, South Canal Landscape Project, Yu He Renjia, Fengshan Wang Yao Temple and other cultural facilities landscape integrating traditional culture inheritance and modern civilization. In the process of construction, the district has deeply explored the profound historical and cultural heritage, insisted on simultaneous investment and financing, and explored a new way of "taking literature as the guide", changing "intangible assets" into "tangible assets" and "dormant assets" into "active assets". The income of cultural tourism in this area increases by 36% annually, and the total investment of cultural tourism industry agreement is 4.33 billion yuan. Cultural tourism has become a new economic growth point in this region. 5. Linhai City takes the lead in implementing a new loan model in the whole province. According to Dong Yongxin, head of the Trademark Advertising Supervision Section of Linhai Industrial and Commercial Bureau, if an enterprise wants to obtain a loan, it must first take its legally owned trademark exclusive right to some trademark offices for evaluation. Then the bank takes the evaluation as a reference and gives corresponding loans. Of course, the loan amount that big brands and small brands can get is different.
Dong Yongxin said: "Using the exclusive right to use trademarks to pledge loans and turn intangible assets into tangible assets will greatly help solve the financing difficulties of SMEs under the current financial crisis. At the same time, it also has a positive effect on revitalizing the intangible assets of enterprises and promoting the brand atmosphere of enterprises. "
It is understood that there are 6 well-known trademarks in China, such as Ace, Zhengte, Wei Xing, Yingchang, Linya and Puma, 3 geographical indication certification trademarks, 24 famous trademarks in Zhejiang Province, 35 famous trademarks in Taizhou City and 2 internationally registered trademarks10/kloc-0. 6. Unify the market by brand, that is, organize relevant departments or relevant industry associations to design the trademark "Huizhou Meicai" registered by the industrial and commercial departments, take parent brand as a well-known brand, unify the market logo, and implement the industry access system. Brand enriching the people is to drive local farmers to get rich by brand, which requires improving the commercialization degree of cabbage and the degree of farmers' production organization, expanding the scale of cabbage production and operation, implementing industrialized operation and innovating the support methods of leading enterprises. To improve the commercialization of plum vegetables, it is necessary to further process plum vegetables and improve their added value. To improve the organization of farmers' production, we must vigorously support the development of farmers' economic cooperation organizations and build them into economic entities linked by capital. 7. According to the Opinions of Shaoxing Municipality on Pledged Loans for the Exclusive Right to Use Trademarks jointly issued by Shaoxing Industrial and Commercial Bureau and Shaoxing Central Sub-branch of the People's Bank of China, borrowers can apply for loans from banking financial institutions with the exclusive right to use registered trademarks owned by them or owned by a third party as creditor's rights guarantee. The borrower's exclusive right to use the pledged trademark shall not affect the normal business activities of the unit to which the pledged trademark belongs. Lenders will also give priority to the pledge application of well-known trademarks and famous trademarks in Zhejiang Province. Director Zhang Guoqing of Shaoxing Administration for Industry and Commerce said that Shaoxing is extremely rich in trademark resources, and its intangible assets exceed 654.38 billion yuan. The equity pledge policy introduced some time ago, Shaoxing can revitalize equity assets of 270 billion, adding up to more than 370 billion, which is conducive to enterprises to resist the adverse effects brought by the international financial turmoil. 8. Tangible assets can be purchased directly and intangible assets can also be purchased, but it is marketless or random. If a brand or enterprise is sold or transferred, it is only specific or temporary, especially a famous brand, there is little chance to buy it. Intangible assets are not easy to buy directly, but they can be created. Lenovo Group spent a huge sum of money to buy ibm's pc business, which caused great shock in the business community. The focus of attention is whether ibm is worth hundreds of millions of dollars. In fact, people pay attention to the value of tangible assets, but do not count intangible assets. Lenovo's intention is to take a fancy to the value of ibm intangible assets. 9. Since the country strengthened independent innovation and independent brand building, patents for technological innovation have emerged continuously. "Glass window plastic heat insulation and sound insulation board" is such a high-tech product with high technology content and strong practicability. Experts predict that the scale of domestic market economy can reach more than 400 billion yuan.
On April 9, 2009, the State Council adopted a plan to increase the national grain production capacity by 654.38 billion Jin, and put the production task in the northeast. Northeast China has a large land area and is an important grain production base in China. But the only drawback is that the temperature here is low and the growth time of crops is short. Only one crop of seeds can be planted after seedling 1 year, which affects the yield and benefit. "Glass window plastic heat insulation and sound insulation board" is used in vegetable greenhouses or residential houses, which can increase the temperature above 15℃ on the original basis. When the temperature is high, the crops will grow faster and the seedling raising time will be obviously shortened. /kloc-0 can be planted twice a year, and the economic benefit is self-evident.
10, "Glass window plastic thermal insulation and sound insulation board" saves coal consumption to a certain extent, which is a pure environmental protection and energy-saving product and conforms to the national industrial development direction. According to relevant reports, the population of "heating areas" such as Northeast China and North China is about 300 million, and each person saves coal consumption 1/3 every year. How much value will the coal resources saved by 300 million people in 1 year directly and indirectly create for society and the country?
Brief introduction of the patented product "plastic heat insulation and sound insulation board for glass windows". The plastic heat and sound insulation board for glass windows is a kind of heat and sound insulation device for building doors and windows, which mainly solves the problem that ordinary glass for building doors and windows can not heat and sound insulation. The obvious advantage of this technology lies in sticking a transparent plastic plate (the plastic net layer is made of PVC, polyethylene, polystyrene or polypropylene plastic) on the door and window glass, and forming a low-pressure vacuum state between the door and window glass and the plastic plate, thus using one or two isolated closed spaces to achieve the purposes of heat insulation, sound insulation, noise reduction and energy saving.