The core value areas of Microsoft and Apple are not contradictory. Just like Microsoft and IBM, people in China and even the whole world think that Microsoft was wrong when it killed IBM. The core value of IBM has never been occupied by Microsoft. On the one hand, the market value has fallen because it has not grasped the profit point of its core interests in its own operation, and on the other hand, the market has not found and paid attention to its core value, which has been ignored and buried, so that it has not estimated the value of this part.
The core value of IBM is to focus on the business field, just like its company name, the international business machine. IBM has been committed to the field of commercial application developers and services. The core value of IBM was ignored by the market for a period of time until Peng, president of IBM, told the truth and led IBM to recover again.
In my opinion, the core value of Microsoft still lies in the application development of software in hardware. Microsoft has strong patent technology and scientific research strength, and almost all software and hardware application standards in the world are Microsoft's, and Microsoft is constantly strengthening its advantages in this respect, writing tool languages, so that programs written in C++ language can command CPU and GPU in a unified way. This key technology is enough for Microsoft to continue to dominate the software field in the next 10 year, and no one can shake it.
Apple is in full swing now, and it is extremely hot. Because Apple has broken the tradition and the barriers between traditional industries, it has broken the barriers in publishing music, MP3 players, computer hardware, computer software, mobile phone communication, book reading and many other fields with powerful Internet commercial sales applications, so that the profits of these industries are tilted towards Apple's app store. Apple is definitely not fighting alone. Behind Apple are the world's most powerful music publishing company, the world's largest search advertising company, the world's most advanced manufacturing technology company, the world's best design company, the world's most powerful computer hardware standard company, the world's most powerful mobile chip company, the world's most powerful computer chip company, the world's most advanced mobile communication technology company, the world's largest online publishing alliance and many other capital groups. These capital groups are big American consortia, and they jointly launched a commercial aggression to the world by using Apple products.
Apple's core value is obvious, that is, Apple's interest platform can bring rich profits to its partners, and it can legally invade the markets of other countries in the world and earn more profits. Then its partners will give priority to supporting Apple. Driven by many large groups, Apple's products are absolutely thunderous, and no one can beat them. Nokia, Samsung and Lenovo, including T-mobile and Sony, are not ready for their supporters (financial consortia in various fields), so they can only be Apple's "green leaves" and cannot compete with Apple.
Speaking of which, let's talk about Nokia. Nokia seems to be in a rout, but behind it, a large number of related interest groups have begun to support Nokia against Apple. Many of them are Apple's core partners. They are afraid of bullying and bullying in the apple market, and apples will not give themselves good fruit to eat when they are big.
Isn't there any other company that can contain Apple? Of course, that's Microsoft and Google. They just came out to play and try their luck. It is also supported by relevant interest groups in the United States.
After talking for a long time, why is it all America?
The reason is simple: If China state-owned enterprises are allowed to support Apple, will Americans still have the right to speak? Will there be so much money? Of course not.
Finally, let me answer your question. When it comes to technology, it is all the same. Different interests make different choices for the development of science and technology. Apple is more inclined to the application of software and its standards in the consumer field. And Microsoft is how software drives hardware applications.
After all, IBM, Microsoft and Apple are friends, and they have the same mission, that is, to steal money from people all over the world with high technology.