With the cancellation of global textile quota, many textile enterprises began to do foreign trade, but the gap between foreign trade and domestic trade is far, wide and informative, so it is very important to find customers through the network.
The potential customers we hope to find through the Internet are manufacturers (they may buy our products) and import sellers. There are many ways to find the manufacturer of a product. The most basic thing is to search for keywords through large search engines such as Google, Yahoo, Excite and KellyEach. Everyone can do it, so I won't talk about it. Don't use several search engines, the same keyword will have different results in different search engines. Also, different countries have local search engines, just like China's search engine has Baidu. You should try to find as many local search engines in English-speaking countries as possible, and then use keywords to search. Try boldly, the result will be different, and you will find more things.
The second is to find the industry network of this industry. Almost every industry has an industry website, which can be searched by keywords. For example, a professional network, an industry association (try English keywords as much as possible). If you find it, you will usually see the list of members on these websites, and the information must be great. These professional networks and trade association websites also have many related links, which are also very useful. As long as you want to make money in business, as long as you are not afraid of trouble, you must try more.
Thirdly, you can find the yellow pages and business directories of the target country (or the whole world) through large search engines, and there are many of these search engines, and then make good use of them.
There are also several large company databases, such as our Thompson website and so on. In addition, there are many manufacturers on many B2B websites. Just like Ali has a supplier. This is also a search method.
It is not experience at all: useful websites should be accumulated in peacetime, and the more they are accumulated, the better, and it is convenient to use. Several of my friends often ask me for help to check the company information in Hong Kong. These companies have production plants in the mainland, but it is difficult to find Hong Kong companies. I have to call the Hong Kong Yellow Pages website, business directory and so on, and I can often find them. Even if the company I want to check doesn't have contact information such as a web page, you can go to the telephone information desk in Hong Kong (like our 1 14). If you can speak Cantonese or English, just call. And my friends only know how to use keywords in GOOLE. To be honest, neither GOOLE nor Yahoo can do everything. If so, other industry networks will not exist. So the relatively advanced (some people can't say the highest) information query is to get rid of the information that several large search engines want. What did you say?/Sorry? Use your head, there are many ways to search. You also have a lot of valuable experience, please write it out and enjoy it.
It is common sense to find an imported buyer to go to the business network. There are many large international commercial networks, and some netizens post 100 on Ali, but it is nothing in my eyes. I used to think I had enough business networks, but my English friends sent me a lot to use during our honeymoon. It turns out that he is also an old hand in this field, much better than me, and everyone who can register is registered. One word: cool!
According to the same principle I mentioned earlier, there are many business networks of local enterprises in China, so there must be many in other countries. Shortly after the United States captured Iraq, I found an Iraqi business website in English. If there is destruction, there will be construction. Someone wants to take advantage of this business opportunity. Look carefully, such as Thailand, Laos and even very small countries. After all, e-commerce is a development direction. In some countries, business networks are generally in their mother tongue, but there are often English versions, just as Ali has several language versions.
There is also the website of the Economic Counselor's Office of the Embassy, which contains many treasures. But when it comes to the Economic Counsellor's Office of the Embassy, everyone just thinks that the mission of the Economic Counsellor's Office of China in a certain country is the same as that of other embassies. Why not check the economic counsellors' offices of Japanese embassies and American embassies around the world? Maybe you'll find something.
Many domestic companies don't have the opportunity to go abroad to participate in exhibitions, but I see that many exhibitions have their own websites with exhibitors' lists, contact information and websites. Can't you use it?
The above is just inspiration, not necessarily right, but give ideas. Think more, there are definitely more ways than me, and in Ali, e-commerce and foreign trade experts are crouching tiger, hidden dragon.
About paid promotion. To promote it on Alibaba (I mean in English), I have to be realistic here: some products have good effects and some are not. This is normal. A friend of mine works in UPS, and their product promotion effect on Ali is good, and there are many inquiries. When I made that product in Foshan, it was promoted for half a year in 2003, and it didn't work. Only one guest from the Middle East dropped by our factory when he came to the exhibition, but it didn't work. My manager told me that the promotion of our products in Asian resources in 2002 was effective, but the cost was too high. Relatively speaking, our keyword ranking in GOOGLE in 2003 was still very good, with good results and not too expensive. There are many reasons for this result. I think it depends on the characteristics and quality of our products. It's like going abroad to attend an exhibition. Some manufacturers have gained something, while others have not achieved good results. Anyway, decide for yourself.
Going abroad for exhibition and online export promotion are both means, each with its own purpose and complement each other. However, in the future, e-commerce is an irresistible trend of the times. Friends who are interested in e-commerce, let's discuss it further.
I always feel that our enterprise does not attach great importance to information and intelligence. In fact, a lot of information on the Internet is useful for strategic decision-making of enterprises. A company's foreign trade personnel, who know foreign languages and products, should have a keen sense of the development of their own industry. It can provide more information and intelligence support for the company's top decision-making. Network is a platform with abundant resources. Combined with other traditional sources of information, foreign trade personnel have also made some achievements in this respect. I heard that Japan has done a good job in this respect. This is their strong point. Have you noticed how many scientific and technological patent information the Japanese stole from us before: Xuan paper, Jingdezhen porcelain making technology, etc. Japan should learn!
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