The growth rate of eyeliner consumption among boys after 2000 is four times that of girls. Why is makeup so popular among boys?
With the development of idol economy and aesthetic diversification, the younger generation is becoming more and more accepting of male makeup.
Relevant data shows that the growth rate of post-00s boys’ makeup consumption has far exceeded that of post-00s girls. Among them, the growth rate of post-00s boys buying liquid foundation is twice that of girls, and the growth rate of eyeliner is 4 times that of girls. times.
The male makeup market continues to expand, and the number of consumers is also increasing. In many online videos that are popular among young people, many men post videos of themselves putting on makeup, which has attracted strong attention. However, many people hold a "girly" view on male makeup. Regarding the data disclosed in this news, many people actually watched it with a mocking and sarcastic attitude.
We often praise a woman for being "strong" because she possesses masculine characteristics; and calling a man "girly" means that he possesses feminine characteristics. Are masculine characteristics better than feminine characteristics? The answer is naturally no.
Furthermore, the love of beauty and makeup is actually not a female exclusive. In many historical periods in ancient China, men’s makeup was a trend, even mainstream. Men often spend a long time dressing up when they go out or meet guests. The earliest cosmetic tools discovered by archaeology were used by men. Specifically, such as applying fragrance, wearing hairpins, etc. Especially the beard, Guan Yu is also known as the "Beautiful Beard Master". In ancient Egyptian culture, where masculinity was always of the utmost importance, ancient Egypt would have you believe that wearing eyeliner can help enhance your masculinity.
Faced with the increasing number of men wearing makeup, the public should have an open and inclusive attitude. It is a gender bias to think that men should not wear makeup. Everyone loves beauty. Men also have their own reasonable needs when it comes to makeup.
Men’s makeup can make themselves chiseled and enhance their energy; men’s makeup can make themselves pleasing to the eye and boost their self-confidence; in some important occasions such as interviews, men also need to modify themselves and create a good image. , to help yourself reach your best state. What's wrong with this? Of course, you can do what you want as long as it doesn't violate the law. This is an open society that accepts diverse cultures. But don’t complain or show off. Even if men’s makeup exists safely, it will always belong to the mainstream.