The first time I heard the term Rolex was while watching the movie Young and Dangerous. In order to seek refuge in Taiwan, Pheasant Chen Haonan gave him a Rolex watch, and I found out. But why are Rolex watches so expensive? Let the veteran driver from Mingshan come and discuss it with everyone.
1. Well-made items are rare and expensive
First of all, I think that if a watch can be sold so expensively, it must be well-made. We all know that the watch industry has always been deeply loved by the people. Whether it is a current college student or a successful man. Wearing a watch on your left hand not only makes you look mature and stable, but also gives you a certain sense of time.
Generally speaking, most watches are made with machine-processed parts. But there are always some very big differences between Rolex watches and other watches. For example, he will use gold as a material in parts and even accessories in watches. If gold is used as the material of the watch, it will immediately improve the quality a lot. And for Rolex watches, his level of publicity is also very good.
Everyone knows that something is always rare and expensive. If there is only one man left in the world, then this man will definitely be the most popular one. Similarly, Rolex watches are like this. They produce a certain amount every year, neither more nor less.
There are so many people up and down the earth, and everyone wants to have a piece of it. Therefore, it is precisely because of this concept that things are rare and valuable that their prices have remained at a high level. ? 2. The time is accurate
The veteran driver of Qiu Mingshan also believes that one of his selling points is that the time is very accurate. We all know that the timepieces made in Switzerland are particularly accurate. But as a leader in Swiss watches, it should be like this. A successful man takes his time very seriously.
Sometimes, these entrepreneurs even have such a sense of time that every second counts. If a watch has been running for a while, it is found that it is five minutes later than the usual time. How much damage will these five minutes cause to his economy? This is immeasurable.
So it is precisely because the time of such a watch is very accurate. He is deeply loved by these successful people, so his price continues to rise.
However, these two reasons are only the opinion of the veteran driver. If something is expensive, there is always a reason why it is expensive. However, the specific reasons can only be determined by how these merchants and their marketing departments plan.