According to recent news reports, Jaguar Land Rover filed a complaint with the US International Trade Commission, because many SUV models of Volkswagen used the patented technology of ATRS all-terrain feedback system without the permission of Jaguar Land Rover Group.
this accusation involves a number of models, including Porsche, Lamborghini, Audi and other brands owned by Volkswagen, and demands that the import of these models be banned in the American market.
I believe you have got a general understanding of this incident when you see this. But in fact, this technology has been used by many car manufacturers, so why should Land Rover "go to court" with Volkswagen this time?
first, let's talk about the advantages of this technology. Its name is all-terrain feedback system, generally referred to as "all-terrain". This is Land Rover's ace in the hole. It was first used in the third-generation discovery model released in 24.
At the same time, the release of this technology has also subverted people's cognition of off-road vehicles. Because in the actual cross-country, this technology is equivalent to the auxiliary device in the racing game, even if you are a cross-country white, you can easily cope with a variety of road conditions.
The principle of this technology is not black technology either. It is to write the mature driving habits collected by Land Rover for many years into the driving computer as a program.
In the driving process, you only need the driver to switch to the corresponding terrain mode (including roads, snow grass, mud, gravel, rocks, energy saving, dynamic and automatic) to get better passability, but you also need the driver to concentrate and avoid dangerous situations. Overall, this technology is indeed the gospel of cross-country enthusiasts.
as early as 218, jaguar land rover informed Volkswagen that it was suspected of infringement, but Volkswagen ignored it and continued to launch new models equipped with this technology, so these jaguar land rovers may really be unbearable and directly filed a lawsuit.
It is worth mentioning that several models that Land Rover tried to stop from being sold in the United States are best-selling, and coupled with the market performance of Land Rover in the past two years, your products … However, the US International Trade Commission has not launched an investigation into this matter, and Volkswagen Group has not made any comments on the allegations.
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This article comes from the author of Chejia, car home, and does not represent car home's standpoint.