In addition to writing the business plan to others (investors), the most important thing is to write it to the team and to yourself. A logical business plan that can withstand scrutiny is undoubtedly the action plan of the entrepreneurial team. The following is a model business plan for mobile phone case I found to share with you.
Mobile phone case business plan model essay Mobile phone case (hereinafter from) is divided into leather, silicone, cloth, hard plastic, leather case, metal, soft plastic, velvet, silk and other categories according to texture. Not only as an ornament, it can make your mobile phone a landscape, but also protect it from falling, scratching, water and shock. The following is the business plan of the mobile phone case project I brought.
This business plan includes three parts: abstract, summary and appendix. It is listed at the front of the business plan of the mobile phone case, which condenses the essence of the business plan. This paper covers the main points of the mobile phone case business plan, so that readers can review the plan and make judgments in the shortest time. The most important part of the second part is product/service introduction, personnel organization, marketing strategy, market forecast and financial planning. Three, the mobile phone case business plan attached to the end of the schedule and other related materials.
Product background
In the middle and late 1990s, the mobile phone case became popular with the opportunity of slimming. Its types are also diversified with the increase of mobile phone brands and functions, including leather, silicone, cloth, hard plastic, soft plastic and so on. With the development of 20 13 mobile phone case, it is no longer a simple practical commodity. With the popularity of mobile phones among young people, almost every young person who pursues fashion wants to have a unique mobile phone. Beautifying mobile phones has gradually become a way for them to show their individuality. In order to cater to this trend, manufacturers of mobile phone protective covers have introduced many products with better workmanship and more unique color patterns. This makes the types of mobile phone protective cases more diverse.
catalogue
(1) Basic information of the company
Briefly introduce the establishment time, registered capital, products and staff size.
(II) Introduction of products/services
Briefly describe the company's main products and services.
(3) Industry/market analysis
Briefly analyze the industry situation, market capacity, market development prospect and consumer acceptance.
(iv) Operational status
Brief analysis of market share and customer number
(v) Financial analysis
Accumulated input, output, income and profit this year since the establishment of the company.
(6) Financing plan
Financing amount, shareholding ratio, financing period and exit mode
The first part of the company profile
(1) Company introduction
Introduce the background, scale, team and capital structure of the company in detail.
1. Major shareholders
Name of shareholder, amount of contribution, mode of contribution, proportion of shares and contact telephone number.
2. Team introduction
Introduce the experience and successful experience of each core team member in technology, operation or management.
3. Organizational structure
4. Staff situation
(2) Operating financial history
(3) External public relations
Strategic support, partners, etc.
(4) The company's business strategy
Development direction, development strategy and goals to be achieved in the near future and in the next 3-5 years.
Part II Products and Services
(1) introduction of mobile phone case products and services
(2) The core competitiveness or technical advantages of the mobile phone case.
(3) patents and registered trademarks of mobile phone case products
Part III Industries and Markets
(1) Industry Status
The development history and trend of mobile phone case industry, technical barriers, trade barriers and policy restrictions to enter this industry.
(2) Market potential
The market capacity, market development prospect, consumer acceptance and consumption behavior of mobile phone case are analyzed.
(C) Industry competition analysis
The main competitors and their advantages and disadvantages are compared and analyzed, including performance, price and service.
(D) Income (profit) model
Business charges, income model, from which business links and customer groups to obtain income and profits.
(5) Market planning
The company's sales revenue forecast for the next 3-5 years (if the financing is unsuccessful)
The fourth part is marketing strategy.
(A) Mobile phone case target market analysis
(B) Mobile phone case customer behavior analysis
(3) Mobile phone case marketing business plan
(1) Strategies for establishing sales network, sales channels, and setting up agents and distributors.
(2) Advertising and promotion strategies
(3) the pricing strategy of products/services
(4) Incentive mechanism of sales team.
(D) Mobile phone chassis service quality control
Part V Financial Plan
Please provide the following financial forecast and explain the basis of the forecast:
Balance sheet of mobile phone case project in the next 3-5 years.
Cash flow statement of mobile phone case project in the next 3-5 years
Income statement for the next 3-5 years
Part VI Financing Plan
(1) Financing method
Explain in detail how much money is needed for future phased development, how much the company can provide and how much investment is needed. Financing amount, shareholding ratio and financing period
(ii) Use of funds
(3) Exit mode
Part VII Risk Control
Explain the risks that may be encountered in the implementation of the mobile phone case project and the countermeasures. Including: technical risk, market risk, management risk, policy risk and so on.
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