Meeting Etiquette in Public Relations Etiquette: Etiquette and Etiquette
Manners and manners are the expression of self-sincerity, and a person's external manners and actions can directly show his attitude. Be polite to others, be natural and graceful, observe the general etiquette of advancing and retreating, and try to avoid all kinds of impolite and uncivilized habits.
Meeting etiquette in public relations etiquette: speech etiquette
? Recognize your identity when you speak. Anyone who speaks on any occasion has his own specific identity. This identity is their "role status" at that time. For example, in your own home, you are the father or mother of your child and you are the son or daughter of your parents. It is not appropriate to talk to the elderly or elders in the tone of speaking to children, because it is impolite and "inappropriate".
Meeting etiquette of public relations etiquette: the way of public relations meeting
1, bow and salute
Also known as Jugongli, it is one of the traditional etiquette in China. Nowadays, for convenience, both men and women adopt the most traditional left-outside and right-inside style, which is mostly used for friends to meet or date, say goodbye to each other, and hand in greetings, greetings and congratulations.
Step 2 be polite
Namaste ceremony, also known as crossing ceremony, is popular in Buddhist countries in South Asia and Southeast Asia.
The salute method is: put your palms together on your chest, with the tips of your palms basically opposite to the tip of your nose, your palms tilted outward, your head slightly lower, and you are smiling.
3. Kissing ceremony
It is more common in the west, eastern Europe and Arab countries. It is a gift to show intimacy, sympathy and caress between relatives and close friends. Usually, the recipient will receive a kiss on the face or forehead.
The way to salute is:
(1) Parents and children kiss their faces and foreheads;
(2) Brothers and sisters, friends and relatives of the same generation stick their cheeks;
(3) Relatives and acquaintances hug each other, kiss their faces and stick their cheeks. In public, intimate women kiss their faces, men and women stick their faces, elders usually kiss their foreheads, and only couples or lovers kiss.
Step 4: Bow.
Bowing refers to bending down to salute, which is a courtesy and shows respect for others. "Three Bows" is called the most salute. In our country, bowing is often used in occasions such as subordinates applauding their superiors, students applauding their teachers, juniors applauding their elders, service personnel greeting guests, and actors thanking the audience.
5. Kissing ceremony
Kissing ceremony is a meeting ceremony in social activities in Europe and America, which is divided into three types: kissing, hugging and kissing hands. Kissing is not the same as kissing. Kissing is a "patent" between husband and wife, and kissing is a kind of etiquette.
Salute way:
(1) The elders kiss the younger generation, and the elders kiss the younger generation's forehead;
(2) The younger generation kisses the chin of the elder. Kissing between peers, relatives and acquaintances is to gently stick to each other's cheeks.
6. Kissing hands
Kissing hands is confined to indoors, which is mainly a kind of respect expressed by men to married women. In Europe and Latin American countries, kissing hands to married women is a symbol of men's education. Therefore, on foreign occasions, if a foreign man kisses Ms. China, he should accept it politely.
Salute: A man should walk about 80 cm away from a woman. First, he should stand at attention and bow. When the woman gently lifts her right hand to the left and front by about 60 degrees, the man gently lifts the woman's right hand with his right hand or both hands, and at the same time leans over to symbolically touch the woman's back or fingers with his slightly closed lips. Be steady and natural, don't make any noise and leave no trace. When a man meets a noble woman in the upper class, if the woman reaches out and makes a drooping gesture first, the man can gently lift his fingertip and kiss it; But if the woman doesn't reach out, she won't kiss. If the woman's position is relatively high, the man should bend one knee to make a semi-kneeling posture, and then kiss with his hand. This kind of ceremony is the most popular in Britain and France.
Step 7 shake hands
Handshaking is a very common etiquette, which is generally used in occasions such as meeting, parting, congratulations and condolences.
Salute method: extend your right hand, hold the palm of your opponent slightly with your fingers 1~3 seconds, stare at him with a smile, lean forward slightly and lower your head slightly.
8. Hugging ceremony
Hugging ceremony is a kind of etiquette popular in Europe and America, which is usually carried out at the same time as kissing ceremony. According to different occasions and relationships, hugs can be divided into warm hugs and polite hugs. Hugs are usually used to show respect and intimacy. However, it should be noted that westerners generally do not need to hug in business communication.
Salute: Two people should stand face to face, 20 cm apart, raise their right arm, put their right hand around each other's neck and hold each other's left back shoulder, and hold each other's right back waist with their left hand. The heads and upper bodies of both sides embrace each other to the left. For example, in order to show more intimate feelings, they should hug to the left, then to the right and front, and finally to the left and front. Men and women hug their shoulders and kiss their cheeks at the same time by alternating left and right. As a public relations etiquette hug, the two sides should not stick too tightly, nor should they kiss at the same time as the hug ceremony.
Meeting etiquette in public relations etiquette: public relations language etiquette
1, euphemistic language
When a friend comes into your office uninvited, and it is really difficult for you to handle it for a long time, if you directly tell the other person "not yet" or ignore his love, it is likely to offend people.
In fact, as long as euphemistic language is used, it can also imply that the other party will leave as soon as possible, and it will not embarrass them. At the beginning of the meeting, you can sincerely welcome him and politely tell him, "I was going to attend the company's regular meeting, but you are a rare guest. How dare I neglect you?" So I specially asked for five minutes off to talk to you. The voice-over of this sentence implies that the other party can only speak for five minutes, but because it is said with respect, it will be heard in the other party's ear.
For another example, if a foreign businessman visiting an enterprise suddenly asks you about our output and output value, he should not have asked. He may be told "no comment", but it may also make the other party feel ashamed.
At this time, you can use appropriate conversation skills to express the meaning of "no comment" in another way. For example, "We will produce as much as the board of directors tells us to". "How much capacity, how much production". "How many products can be sold, how much output value can be created". The output value created from one year to another is often different. In the face of this "irrelevant answer" to take care of each other's emotions, the other party will shrink back when they are sensible.
Step 2 greet
Welcome guests, social language also. Greetings, that is, greetings when people meet, ask how they are doing. In most cases, the application scenarios of the two are similar, and they are both used as the "opening remarks" of the conversation. In this sense, the boundary between the two is often difficult to determine.
The main purpose of greeting is to break the deadlock in interpersonal communication, shorten the interpersonal distance, show respect for the interviewee, or show willingness to make friends with him. Therefore, when meeting others, if you can choose the appropriate greeting, it will often pave the way for further conversation between the two sides.
On the contrary, it is very impolite to say nothing when you should exchange a few pleasantries with each other.
After being introduced to others, you should greet each other. If you just nod to him, or just shake hands, it is usually understood that you don't want to have a deep conversation with him and make friends with him.
When you meet an acquaintance, you should also exchange pleasantries with him. Turn a blind eye and say nothing, it is inevitable to appear arrogant.
At different times, the applicable greetings have their own characteristics.
The most standard way to say hello to people you meet for the first time is: "Hello!" "Nice to meet you. It's an honor to meet you.
If you are elegant, you can say "I've heard a lot about you" or "Nice to meet you".
If you want to be casual, you can also say: "I have heard your name", "So-and-so has often told me about you", or "I have read your masterpiece", "I have heard your report" and so on.
Greet acquaintances, and the language may appear cordial and specific. We can say "long time no see" and "meet again", or we can say: "You look good", "Your hair style is great", "Your little granddaughter is so cute", "It's really windy today" and "Are you going to work?"
Greetings don't necessarily have substantive content, they can be long or short, and they need to vary from person to person and from time to place, but they must be concise, friendly and respectful.
Greetings should be simplified, not too stylized, just like writing an eight-part essay. For example, when they met for the first time, one person said, "I've heard a lot about you, and it's a pleasure to meet you today." The other said, "How dare you?" Just like a costume drama, there is no need.
Greetings should be friendly and respectful. It is not allowed to joke in a perfunctory way, nor can it be used to tease each other. "Come", "Look at you", "Hey, you've gained weight again" and so on, which should naturally be banned.
Step 3 greet
Greetings between acquaintances are more common. Westerners like to say "hi", while China people like to ask "Where are you going?" "What are you busy with?" "How are you?"
In business activities, in order to save time, some people combine greetings and greetings and use a "hello".
Greetings have very distinctive folk and regional characteristics. For example, old Beijingers love to ask others, "Have you eaten?" Its essence is "Hello!" If you answer "I haven't eaten yet", that's wrong. Waiting for a southerner or foreigner is often interpreted as "inviting me to dinner", "satirizing my inability to support myself", "minding my own business" and "having nothing to say", which leads to misunderstanding.
Among Arabs, there is another one similar to "Have you eaten?" "What happened to the animals?" Don't be angry. People don't treat you like an animal, but care about your financial situation. What is more important than cattle to Arabs who live by nomads? Ask you, "How are the animals?" I really care about your life. Remind you that in order to avoid misunderstanding and standardize, business people should use "hello" and "busy" as greetings, and it is best not to talk nonsense.
Meeting etiquette in public relations etiquette: the role of public relations etiquette
In modern society, any social organization should handle the internal and external public relations closely related to its own development and establish a good organizational image. So, how to shape the good image of social organizations? A very important aspect is to give full play to the functions and functions of public relations etiquette. The role of public relations etiquette in shaping organizational image is mainly manifested in the following four aspects:
First, the behavior, words and deeds, and clothes of public relations personnel meet the requirements of public relations etiquette, which not only embodies the image of individuals, but also represents the image of social organizations to a certain extent, and is an explicit way of the image of social organizations.
When public relations personnel meet the public, their proper dress, manners and gestures often form a halo or halo, which shines on public relations activities. The brightness or intensity of this halo or halo depends on whether the specific expressions of various etiquette are just right. Proper etiquette can not only make the public feel trust and goodwill, but also make the cooperation process full of harmony and success. For example, Kōnosuke Matsushita, a famous Japanese industrialist, is not slovenly.
Once, when he went to the barber's shop, the barber criticized him on the spot for not paying attention to improving his appearance: "You are the representative of the company, but you don't pay attention to the neatness of your clothes. What do others think? " Even the boss is so careless. Do you think his company will be fine? "From then on, Kōnosuke Matsushita regretted it and began to pay attention to his dress and appearance in public. Think of today's "Panasonic products are famous all over the world, which is inseparable from the exemplary role of its founder Kōnosuke Matsushita and the strict requirements for employees' courtesy and elegance.
On the contrary, if the public relations staff are sloppy and lack literacy, the public may think that the overall quality of the agency is low and they will not have strong economic and technical strength. For example, in the early 1990s, a county magistrate in a northern province personally received a foreign businessman who wanted to visit an investment pharmaceutical factory. On the way, the two chatted speculatively, and the foreign businessmen were deeply fascinated by the macro theory of the county magistrate. Through preliminary investigation, the foreign businessman decided to invest in this county. However, when foreign businessmen visited the original pharmaceutical factory in this about-to-be-transformed county, the county magistrate suddenly poured a mouthful of thick phlegm into his throat, and he couldn't hold it any longer. He spat at the factory door with a bang. This behavior immediately aroused the resentment of foreign businessmen, and he immediately went back on his word and made a promise to recover his investment. Afterwards, foreign businessmen wrote a sincere letter to the county magistrate: "As the head of a county, it is hard to imagine that you are so uneducated." . What will the "subject" look like? The purpose of building a pharmaceutical factory is to cure diseases and save lives, not to pay attention to hygiene, and may kill people for money. "
Second, public relations ceremony can only standardize the words and deeds of the internal public, coordinate the relationship between leaders and employees, make all employees unite and cooperate, improve work efficiency, complete tasks with good quality and quantity, and then improve the survival and development ability of enterprises in the market competition. On the other hand, if employees can't follow public relations etiquette, conflicts and contradictions between them may increase, and they can't cooperate well, which will not only reduce work efficiency, but also affect the realization of enterprise goals and even endanger the survival of enterprises. For another example, the manager of a private enterprise often scolds his employees in front of everyone, and always flies into a rage. Xiao Wang is often criticized, for which he is very painful. On one occasion, Wang Mingming Jr. found that there was something wrong with the production line in the workshop, but he didn't want to tell the relevant personnel because he was angry. As a result, a large number of products are scrapped and enterprises are on the verge of bankruptcy.
Third, public relations etiquette can closely contact with the external public, form a harmonious, harmonious and cooperative relationship, gain recognition and praise from the external public, and thus create the best environment conducive to their own development.
Modern production is socialized mass production. No social organization can be a closed system. It is bound to be inextricably linked with the outside world. In the communication between enterprises and the outside public, public relations etiquette plays a lubricant role in regulating the relationship. It will give the public a warm, pleasant and humanistic fresh etiquette, thus winning the public's appreciation of the enterprise. It can not only consolidate the existing public relations, but also make good friends, expand more new relationships, get more recognition and help, and create a good environment for survival and development.
In 1930s, the world economy was once plunged into the Great Depression, the global hotel industry closed down by 80%, and Hilton Hotel was in debt of 500,000 dollars, but the boss was not discouraged. He taught the staff that no matter what the fate of the hotel itself is, never be sad when receiving passengers. He said that the smile on the face of Hilton Hotel service personnel always belongs to the passengers. Since then, the smiling service of the staff has made passengers full of confidence in Hilton Hotel, which not only survived the depression, but also stood out.
Four, public relations etiquette is a part of public relations practice, but also the publicity of corporate image.
The organization and implementation of public relations etiquette activities must be consistent with the image strategy of social organizations. Organizations show various images to the public through public relations etiquette activities, so as to attract the public, make the public have a sense of identity with the enterprise, generate trust and goodwill, and improve the status and reputation of the enterprise in society. Only by establishing a good corporate image can we achieve the goal of public relations and the strategic goal of corporate development.
If everyone in BBK can be polite, dress appropriately, behave in a civilized way, be polite and talk elegantly, the company will win the trust, understanding and support of the society. On the other hand, if everyone is rude, disheveled, rude, indifferent or arrogant, it will damage the corporate image, lose customers, lose the market and be at a disadvantage in the competition. People often measure the reputation, service quality and management level of an enterprise from a certain employee and a certain trivial matter. In daily life and work, etiquette can regulate interpersonal relationships. In a certain sense, etiquette is the regulator of the harmonious development of interpersonal relationships. People act according to etiquette norms in communication, which helps to strengthen mutual respect, establish friendly and cooperative relations, and alleviate and avoid unnecessary contradictions and conflicts. Generally speaking, when people are respected, polite, praised and helped, they will have the psychology of attraction and friendship, and vice versa, they will have the psychology of hostility, resistance, disgust and even disgust.