Gao Wenbao, Executive Vice President and CEO of BOE Display Business.
Gao Wenbao, executive vice president of BOE and CEO of display business, said at this event: "In the past, BOE forged a world-class display road from 0 to 1; At present, BOE (BOE) adheres to the principle of "holding your breath/harmony" and is cultivating rich ecological "fertile soil" of the Internet of Things with the integration of technological innovation. In the future, BOE will establish a monument of' BOE is the Internet of Things' in the hearts of users around the world. "
Four major changes have helped the second take-off "1+4 +N" aircraft carrier business group leap forward.
Display is an indispensable "hub" for information exchange in the Internet of Things era. As a global semiconductor display leader, BOE's overall display shipments and five major application shipments continue to rank among the top in the world (according to Omdia data), and one out of every four displays in the world comes from BOE, which has laid a first-Mover advantage for BOE to move from the display field to the Internet of Things. In 2020, BOE will achieve performance growth against the market, and its estimated net profit will increase by more than 150% year-on-year. At the same time, BOE has fully implemented the "four major changes" and created a new chapter in the integration and development of enterprises in the Internet of Things era.
In terms of business layout, BOE (BOE) has changed from the display and sensing business as the main body to the "1+4+N" aircraft carrier business group with semiconductor display business as the core, Mini LED, sensors and solutions, smart system innovation, smart medical workers and other businesses integrated and developed, and has turned to smart car alliance, smart retail, smart finance, industrial internet, smart park, digital art and so on.
In terms of brand image, it has changed from a global semiconductor display leader to a global Internet of Things innovation enterprise, which has promoted the rapid growth of brand value. In 2020, it was ranked among the top 500 global brand values for the first time, and successively ranked among the top 100 most valuable technology brands in the world and the top 100 most valuable China brands in 2020. At the same time, it was rated as the best listed company in new wealth.
In terms of operation management system, it has changed from matrix management to "three horizontals and three verticals" organizational operation system that adapts to the transformation strategy of the Internet of Things. Establish an organizational mechanism and process management system that strongly supports business development, agile response and efficient cooperation.
From the perspective of enterprise scale, with the full implementation of the Internet of Things strategy, BOE (BOE) is moving from 1000 billion RMB to 1000 billion USD in revenue.
Technical details stimulate innovation vitality and create a new engine for integrated development.
Over the years, BOE has always maintained "respect for technology and persistence in innovation", and has always invested a high proportion of revenue in R&D to ensure that technology continues to lead the industrial development, regardless of the operating conditions of the enterprise. As a global technology company, BOE has accumulated more than 70,000 patents, and the number of PCT patent applications ranks seventh in the world, and it has entered the global TOP 10 for five consecutive years. These achievements further prove BOE's global leading position in the technical field.
At present, BOE has laid out a series of industry-leading semiconductor display technologies. In TFT-LCD (liquid crystal display), it is second to none in the industry because of its unique ADS Pro ultra-hard screen technology, which has the advantages of ultra-wide viewing angle, ultra-high color gamut and ultra-high refresh rate. In terms of organic light-emitting diodes (flexible displays), BOE's shipment of flexible AMOLED displays ranks first in China and second in the world. The flexible folding screen, which can realize 360 internal and external bidirectional bending and the industry's 1mm tiny folding radius, has been adopted and favored by many head customers around the world. In terms of Mini LED, BOE's self-developed Micro LED display products adopt glass-based active driving mode, which has the advantages of no screen flash, low power consumption, uniform brightness, efficient driving and healthy eye protection.
On the basis of demonstrating its technological advantages, BOE is building a comprehensive technical system of "soft and hard integration+intelligent Internet of Things". On the one hand, it will build a diversified software and hardware integrated intelligent terminal product system and strengthen the application innovation and integration ability of the software platform; On the other hand, it has formed an industry-leading AIoT technology advantage. Around artificial intelligence technology, more than 40 key AI capabilities have been refined and precipitated, and are being fully penetrated and landed in sub-sectors. Up to now, in the field of artificial intelligence and big data algorithms, BOE has won 8 algorithm champions and 25 technologies rank among the top 10 in the world.
In recent years, BOE (BOE) has made rapid breakthroughs in intellectual innovation, and has made great achievements in many major events and projects: the light and shadow technology solutions appeared in the celebration of the 70th anniversary of the National Day in Tiananmen Square, participated in the 8K+5G ultra-HD live broadcast of the 202 1 Spring Festival Gala, and provided smart financial solutions to 500 bank outlets nationwide and 6 1 many countries around the world.
Talent strategy casts a solid backing for the transformation of the Internet of Things.
BOE has always been adhering to the concept of "scientific and technological value comes from people-oriented" and has comprehensively created the employment standard of "honesty, diligence, pragmatism and international vision". The average age of employees is 28 years old, there are more than 20,000 R&D personnel and nearly10.5 million overseas senior experts, gradually forming unique talent characteristics such as professionalism, science and technology, youthfulness and high education. Under the concept of "openness, pluralism and inclusiveness", a globally competitive human resource management and development system is built from the dimensions of talent recruitment, talent training, career development, salary and welfare, and long-term incentive plans such as equity incentives help employees achieve a win-win situation in personal value and enterprise value.
In terms of personnel training and incentives, BOE is committed to building a new force for the sustainable development of the Internet of Things industry. In order to promote the cultivation of talent team, BOE University and various professional organizations continue to empower employees; The professional evaluation of BOE (BOE) evaluation center provides employees with posts that are suitable for their personal abilities; Under the diversified internal management system, the company provides rich entrepreneurial resources of the Internet of Things and encourages employees to start their own businesses. A series of talent initiatives have continuously stimulated the innovative vitality of BOE people and provided a solid backing for the transformation of the Internet of Things.
Take advantage of regional development to create a new situation and create a new growth pole in Sichuan and Chongqing
At present, Sichuan and Chongqing are building an economic corridor of electronic information industry, an important national electronic information industry base and a global high-end electronic information R&D and manufacturing base. Sichuan and Chongqing's superior business environment and open and friendly industrial policies provide fertile ground for the development of science and technology enterprises.
BOE's total investment in Chengdu, Mianyang and Chongqing is about 200 billion yuan, which has attracted more than 80 upstream and downstream supporting enterprises and provided 26,000 jobs. It is estimated that more than 20,000 new jobs will be created in the next two years. In addition, BOE has established Industry-University-Research complementary mechanism with Sichuan University, University of Electronic Science and Technology of China and Southwest University of Science and Technology, and established a joint innovation research institute with University of Electronic Science and Technology of China. BOE's smart IOT solution has also blossomed on the land of Sichuan and Chongqing: urban light space solution is applied to the Twin Towers of Chengdu Tianfu International Financial Center, and smart financial solution is applied to many financial institutions in Sichuan and Chongqing to help Sichuan and Chongqing transform digitally.
The "100 billion Southwest Strategy" is just a microcosm of BOE's comprehensive promotion of the transformation of the Internet of Things. The southwest radiates across the country, and BOE will join hands with partners to build a new ecosystem of the Internet of Things, promote the digital transformation process of the whole industry, and create a smarter and better new life for people.