I can't remember when it started, and the upsurge of * * * enjoying the economy came to my face, and the momentum was surging. * * * After enjoying the melee of cars, Didi outshines others. The battlefield has also shifted from cars to the light life of riding. After mobike, ofo and Xiaoming bicycles were implemented one after another, they also affected people's lives to some extent. We can really see dazzling yellow cars on campus and red mobike with a strong sense of fashion on the expressway.
Ofo was established: 20 14. 12.
As an internet company focusing on bicycles, Ofo*** enjoys a new mode of * * enjoying travel with * * enjoying bicycles and intelligent hardware as its core, which is the product of Beijing Sanding Network Technology Co., Ltd. ..
Advantages of ofo:
David, the founder of 1 OFO, member of Peking University Bicycle Association. He can start from the pain point and solve the problems faced by students in the first time, which is his unique advantage in positioning "campus transportation instead of walking";
2. The car is light and easy to ride;
3. The construction cost is low, ofo is 200-300 yuan per vehicle;
4. It is convenient to stop and get it. Especially in the closed space of campus, this advantage is more obvious. Students use relatively fixed scenes: canteens, libraries, dormitories, teaching buildings and other places. As long as vehicles are put in these places, vehicles will quickly form a local network effect with the changes of users' needs.
10 year1On the evening of October 9, ofo announced that it had entered the era of "ofo 3.0". For the first time, ofo will step out of the campus market that it has been focusing on, open to "non-teachers and students" users, and launch a head-on confrontation with mobike.
Mobike was founded: 20 15. 1.
Mobike, whose English name is Mobike, is an Internet short-distance travel solution developed by Beijing mobike Technology Co., Ltd., and it is an intelligent hardware for borrowing and returning cars without piles. 20 16 on April 22nd, Beijing mobike technology co., ltd held a press conference in Shanghai, officially announcing the landing of mobike service in Shencheng. Advocating green behavior as a "gift" for Earth Day
Advantages of mobike:
1. Hu Weiwei, the founder of mobike, is a senior auto media person. He once founded GeekCar geek car, and CEO Wang Xiaofeng served as the general manager of Uber China Shanghai, with rich experience;
2. mobike designed and produced its own vehicles, which ensured better quality and reduced maintenance costs and links;
3. With the GPS positioning system, users can easily find vehicles through the positioning system, and it is also convenient for maintenance personnel to find vehicles;
4. Cool appearance, easy to identify and protected by patent.
2016./kloc-0.19, mobike released a brand-new bicycle-mobike Qingqi in Beijing and Shanghai simultaneously. Mobike Qingqi combines some traditional bicycle technologies and adopts many advanced technologies. This bicycle is made of special materials and has one-piece tires, so you don't have to worry about puncture and inflation. Equipped with high quality KMC chain, it is not easy to fall off. Mobike Qingqi also installed a basket to further enhance the experience. In addition, mobike Qingqi started the solar panel charging technology to ensure the stable and reliable operation of the smart lock.
Xiaoming Bicycle Establishment Time: 20 16.7
Xiaoming Bicycle is a newly established bicycle rental service brand, which started from campus and then spread to high-density areas such as the core CBD.
Advantages of Xiaoming bicycle:
1. Later generations made targeted adjustments with reference to the defects in the operation of mobike and ofo, including:
With Bluetooth function, the QR code can be unlocked when it is destroyed;
You can book a bicycle on the APP. After booking, the bicycle is kept free of charge 15 minutes.
To lock the car, you need to open the APP and click on the rear of the car to lock the car. Users who need to continue to use the car after completion can lock the car without clicking the end, and then continue to use Xiaoming bicycle;
2. Product advantages: Thanks to the R&D and production experience of the investors behind Xiaoming and Kailushi, the bicycle companies of the New Third Board;
3. Price advantage: adopt the mode of "low cost+high output+low price" to expand-0.1yuan to start.
Kuaitu Tourism was established on 20 16.8.
During the 3rd world internet conference, QuickTo, a project of First Video, officially launched "Lock-free Bicycle * * *" at the exhibition, and announced that it had reached a strategic cooperation with Feige, a traditional bicycle factory, to design and launch a bicycle with Feige * * *, another manufacturer who recently entered the market to enjoy bicycles.
Advantages of rabbit's fast travel:
1. Adhering to the concept of "travel becomes simple", we will quickly launch a lock-free bicycle for travel;
2. Simple and light, weighing only 13kg, much lighter than similar products;
3. Product design: the diameters of the front and rear wheels are different, the front wheel diameter is small, the turning is flexible, the rear wheel diameter is large, and the riding efficiency is higher; An ingenious basket is designed at the beam, which can put some carry-on bags without affecting the ride comfort at all, and more importantly, it is safer to put items in this position;
4. Reached a strategic cooperation with Flying Pigeon Group, which has 80 years of bicycle R&D and manufacturing history, with a monthly production capacity of 654.38+10,000 vehicles.
Youbai Bicycle Establishment Time: 20 16.9
Youbai Bicycle is an Internet short-distance travel solution developed by Shanghai Yaoyi Information Technology Co., Ltd., and it is a startup company focusing on the concept of * * * enjoying bicycles. Committed to connecting a large number of government resources with insufficient market response, improving parking piles and scanning codes to unlock, and putting them on the market with the brand of Youbai, increasing the number advantage.
Advantages of Ubisoft Bicycle:
1. Obtaining the government's stock of bicycles is a natural advantage of Ubisoft;
2. The R&D design is undertaken by the permanent company, and the subsequent operation and maintenance is also completed by the maintenance team of the original city public bicycles, which can greatly reduce the cost;
3. Delivery strategy: Youbai thinks that he is standing on the "shoulder" of the existing bicycles in the market and puts the car in an area with poor urban coverage. Among them, the government public bicycles with piles will be put in the suburbs, and the vehicles without piles will be put in the areas with high traffic in the city center, connecting the points with high utilization rate into lines to form regional density.
Riding time: 20 16.438+00
Cycling is a bicycle * * * sharing rental platform, which realizes a new mode of bicycle * * * sharing through the mobile Internet, and its first battlefield is Hangzhou. 2016165438+13 October, Hangzhou internet technology company's Qibai and Sesame Credit were released at the strategic conference held at the Intercontinental Hotel in Hangzhou. Riding Bai officially settled in Hangzhou, and plans to put 65,438+10,000 vehicles in Hangzhou in the short term.
Advantages of cycling:
1. The biggest feature is that with the credit of the renter, you can rent a car without a deposit, and the sesame credit score of 750 or more can be exempted from the deposit;
2. Although explosion-proof tires are used, riding is not as heavy and light as expected, with easy turning and flexible braking;
3. The car is independently developed by the enterprise, and can reach the standard of no manual maintenance after five years of normal use.
20 16. 1 1.3 completed the Pre-A round of financing, and the amount and investors were not disclosed.
* * * Enjoy the bicycle war, behind which are disputes between Internet giants such as Didi, Tencent and Ali and investment institutions. In addition, there are well-known bicycle brands such as Permanent, Flying Pigeon and Kailushi. Why does everyone want a piece of the bicycle market? Bian Xiao analysis has the following reasons:
1. A large number of users;
2. The bicycle app is a high-frequency product;
3. Users who enjoy the bicycle app with * * * are all users who have the ability to pay and are eager to advertise.
Therefore, the bicycle app does not have to rely on bicycle rental to make a profit, and the company that pursues the bicycle market is even more drunk.