Is oppo a manufacturer with strong research and development capabilities?

It seems that oppo, which has been copying Apple's mobile phone, really doesn't have its own research and development capabilities? Bian Xiao said here that oppo's R&D capability is very strong. Under the current intellectual property framework, the most intuitive evaluation parameters of R&D achievements include patents, papers, monographs and standards. The actual achievement of R&D is product, and the basis of product intellectual property protection is patent. In other words, the quantity and quality of patents are the most important indicators to measure the R&D capability of enterprises.

Patents are divided into domestic patents and international patents. In China, patents are divided into invention patents, utility model patents and appearance patents. Writing a patent submission is called application, and passing the examination is called authorization. That is to say, in China, the most valuable number of patents is the number of "authorized invention patents", which is the content in the above table. In this form, oppo is the only technology company specializing in mobile phones.

Anyone who has written patents may know how much manpower, time and energy it takes to authorize more than 1000 invention patents a year, so there is no doubt that oppo has not only a research and development department, but also a very strong research and development department. Recently, with the release of vivo concept mobile phone apex and vivo's insistence on being the flagship xplay series, some people think that the green factory and the blue factory are not at the same height.

Think oppo garbage, vivo conscience. In fact, whether a mobile phone uses Xiaolong 835 or 660 has nothing to do with research and development strength, but is a commercial consideration. Whether a company can make a concept mobile phone depends not on its research and development strength, but on its commercial value. /kloc-At the end of 0/6, Glory released the concept mobile phone magic, but the series has not been updated since then, which is naturally not because the R&D strength of Glory has regressed. Oppo gave up find series, n series and so on. The focus on R and A series is only based on commercial considerations, not the lack of R&D strength. In fact, starting from R9, the Green Factory is the boss of the Blue Factory. R&D strength and supply chain discourse power are never worse than those of blue factories. As we all know, in 20 17, ov cooperated with Qualcomm to cultivate Snapdragon 660, and obtained the exclusive period of this processor for three months. Note that this is oppo, not vivo.

At present, it is almost the best internet mobile phone brand-one plus, this is a green factory, not a blue factory. As I said before, whether the mobile phone adopts 835 or 660 has nothing to do with the research and development strength, but is based on commercial considerations. Similarly, the use of hifi chips in mobile phones has nothing to do with R&D strength, but also based on commercial considerations, because the hifi chips used are from the supply chain, not self-developed. Similarly, the top ten black technologies on Xiaomi 5 are also from the supply chain, not self-developed and have no research and development strength. Huawei's Leica dual cameras are based on Leica-certified lenses and Leica color adjustment, which also comes from Leica technology rather than Huawei itself. Of course, the power from the supply chain is also powerful. Leica dual cameras are ahead of domestic production and keep pace with Apple Samsung.

Similarly, regardless of the strength of R&D, apex's concept mobile phone can surprise consumers, just like oppo's N3 electric rotating lens mobile phone. Unfortunately, this mobile phone has a concept and no market, and finally gave up. Not surprisingly, the same is true of vivo apex. Just as oppo stopped updating its flagship find series after find 7, xplay7 was also absent in the 835 era after vivo xplay6.

This is only a commercial consideration, not a research and development strength. In fact, what we pursue Xiaomi is not its R&D strength, but that it can make Xiaolong 835 into Xiaomi 6 of 2499, which can bring tangible benefits in the experience. This is also based on Xiaomi's commercial considerations and has nothing to do with R&D strength.