EBay is the largest e-commerce platform in the world. It only takes 2-3 minutes to create a trading account, and you can easily develop your overseas direct sales channels. A trading account can be used on 38 trading platforms around the world in Yi Bei.
Create a Yi Bei trading account.
Please fill in the registration information truthfully when registering Yi Bei account; We suggest that you use international e-mail addresses such as hotmail, gmail, 163 as your registered e-mail address to ensure that you can receive e-mails from Yi Bei and overseas buyers smoothly.
Authentication is done by credit card.
In order to ensure the security of the transaction, Yi Bei needs to verify your account. It is recommended to use a credit card to complete the verification. If you don't have a credit card, you can also choose a mobile phone combined with a debit card to verify your true and legal identity.
Confirm the registered email address and complete the registration.
Finally, please check the confirmation email sent by Yi Bei at your registered email address and activate your Yi Bei account. However, in order to conduct cross-border transactions, in addition to a Yi Bei trading account, it is also necessary to register and bind a fund account for cross-border receipts and payments.
Step 2: Register a PayPal fund account.
PayPal is the most widely used and popular "online bank" in the world. Multi-country and multi-currency settlement is supported, and Yi Bei Platform recommends PayPal as the fund account for cross-border payment and receipt transactions.
Create PayPal fund account
It is recommended that you register the PayPal "Premium Account" type, which is suitable for individuals who shop and sell online;
Use the same email address when registering PayPal as when registering in Yi Bei;
Please fill in your personal data truthfully according to the requirements of the registration form when registering PayPal.
PayPal account authentication is completed by credit card.
In order to ensure the security and legality of your fund account, PayPal also needs to authenticate your account, and it is recommended to use a credit card for authentication.
PayPal will deduct $65438+$0.95 from your credit card. After 2-3 days, you can log in to the credit card online bank to check the transaction code and complete the fund account authentication.
If you don't have a credit card, you can also choose to use a bank debit card for PayPal account authentication. Bind your Yi Bei account with your PayPal account.
After completing the account registration, you also need to bind the Yi Bei trading account with the PayPal fund account, so that the buyer can pay you through PayPal after purchasing your goods.
Step 3: ebay Integrity and Security Policy
Before you officially start selling goods on Yi Bei, you need to know Yi Bei's credit and safety policies, including Yi Bei's credit evaluation system, Yi Bei's listing and sales policies, and Yi Bei's requirements for sellers' performance and buyers' satisfaction. Before starting international business in Yi Bei, please make sure that you understand the following policies.
Notice to Sellers: Yi Bei's sales policies and requirements Yi Bei is committed to providing high-quality online trading experience for buyers and sellers. In order to achieve this goal, Yi Bei has established a user credit and access system. EBay requires sellers to strive to provide buyers with the best pre-sales and after-sales services on the premise of complying with sales policies and release rules. Please click to view the details. If you can't meet the policy requirements, please consider giving up selling in Yi Bei!
Introduction of Yi Bei Credit Evaluation System
EBay's credit evaluation system mainly consists of three aspects: feedback, seller service score (DSR) and transaction disputes. In a word, these indicators represent your reputation in Yi Bei and users' satisfaction with you. The reputation of sellers in Yi Bei plays a vital role in business development.
Influence of Buyer's Satisfaction on Seller's Business
EBay measures the performance of your seller through the buyer's trading experience. It is a bad buyer's experience when the buyer leaves a medium or bad comment on the seller, or leaves a DSR score of 1-2 during the evaluation (any of the four scores), or initiates a transaction dispute with the seller.
(Bad buying experience, BBE for short). When you have too many BBE transactions, your seller's performance cannot be realized.
Yi Bei's minimum seller's standard.
Step 4: Release quality products.
Successfully releasing products is the first step for you to start foreign trade in Yi Bei. Please describe the goods truly and accurately, and control the buyer's expectations reasonably from the beginning. The more buyers know about the goods, the less likely they are to be disappointed in the transaction, and the easier it is for you to win the buyer's approval.
Must read before publication
Before listing, please confirm whether the product can be listed in Yi Bei and whether it complies with the laws and regulations of China and other countries. Articles banned by any country and Yi Bei are not allowed to be published and sold in Yi Bei.
Select a publishing site
EBay has 40 sites around the world and is open to overseas buyers in 2 15 countries. Publishing on these websites can help global buyers find your products. At present, Yi Bei, the United States, Britain and Australia are websites with large transaction volume and active members, and they are also the first choice for most new sellers.
Start publishing projects
After selecting your listing website, just click the sell button in the upper right corner of Yi Bei website, and you can start listing products. This video tutorial explains in detail how to successfully release a "high quality" product with high exposure and high turnover rate on Yi Bei.
Step 5: the operation process of successfully selling goods.
After successfully releasing the product, the next step is to wait for the customer to come to the door. At the same time, communicate with your potential buyers and provide them with all-round and professional services, so as to successfully sell goods, satisfy buyers and get favorable comments.
Answer the buyer's questions in time
Buyers who are interested in your products usually ask your own questions through "messages" before making a formal purchase. Watch the video to understand the operation and skills of answering buyers' questions, and what questions should be paid attention to when answering questions.
Re-listing unsold items
If the listed items are not sold within the set time, you can choose to re-list the items until they are sold successfully. According to the video tutorial, learn how to relist unsold items and get a refund of listing fee.
After the goods are sold, watch the video to learn how to confirm the buyer's payment status and payment amount, and then arrange delivery.
Deliver the goods and provide the item tracking number.
The video tutorial of delivering goods and providing the tracking number will teach you how to package transnational parcels, how to change the logistics status in Yi Bei and add the tracking number to Yi Bei after the goods are delivered, and how to inform buyers that the goods have been delivered.
Get 5-star praise from buyers
The key to get the buyer's 5-star praise is to do the best in four aspects: product quality, communication, freight time and freight rate, so that the buyer can be satisfied and recognized. At the same time, when you receive favorable comments from buyers, it is also suggested that you express your gratitude to the buyers. When you receive a bad review, you can communicate with the buyer in a friendly way, eliminate misunderstandings in the transaction, and ask the buyer to modify the evaluation. This is also a skill that you must learn to get good reviews.
Solve disputes between buyers and sellers
Disputes between buyers and sellers in transactions are often inevitable. In case of disputes, we should actively respond, communicate and solve them, and find out the causes of disputes to avoid such disputes from happening again. This video tutorial introduces the types of disputes in Yi Bei and how to solve them according to the dispute mediation process in Yi Bei from two aspects: disputes initiated by buyers and disputes initiated by sellers.
Withdraw cash from PayPal account
How to withdraw cash from PayPal account is the biggest concern of every seller. As a multinational seller in Yi Bei, you can directly wire the US dollar funds in your PayPal account to your local bank account in China, and the US dollar funds will be transferred to your bank account after 3-7 days. Please confirm that your local bank account can accept US dollar currency, and finally convert your US dollar funds into RMB.
Pay the Yi Bei fee.
EBay charges sellers very low listing fees and transaction fees, and sends bills to sellers every month. As a seller in Yi Bei, it is obliged to pay the fees in time. Watch the video to learn how to pay for Yi Bei through PayPal.
Step 6: Optimize publishing strategy and increase sales.
Knowing how to successfully list products and transaction processes, the next thing to consider is how to optimize your listing strategy, improve product ranking and sales, and finally gain a foothold in the Yi Bei market.
Make sure your project enters the search results page smoothly.
Writing an effective and relevant title is the guarantee for your entry to enter the search results page smoothly. The more relevant the keywords in the title are to the buyers' search keywords, the more your goods can appear in front of interested buyers, which also means higher sales.
Improve the ranking of the items you sell.
Best Match is the default ranking method in Yi Bei. By considering the quality of service provided by sellers, commodity prices, the level of sellers and many other factors, these factors may be different in different categories. For sellers, the key to improving the ranking of items is to focus on good business operations and provide value-added products and services to buyers.
Attract buyers to click on the product search results page
When the product ranks high on the search results page, it depends on your preview picture and subtitle to make buyers interested in your product and click on it. Of course, price is also one of the main factors that buyers consider.
Prompt buyers to bid on the item details page.
The content displayed on the product details page is the most direct factor for the buyer to decide to buy. Using multi-angle big pictures to display items, highlighting product highlights and value-added services, and clearly indicating your trading terms and return policies can stimulate buyers' desire to buy to varying degrees. In short, the more accurate the description and the better the service, the easier it is for buyers to take action to buy your goods.