What is the role of corporate culture?

In the cultural system, the narrow sense of culture refers to the spiritual level. Culture and system should be combined, and culture should guarantee people's soul, which refers to the spiritual level. Culture in a broad sense is the four levels of the cultural pyramid. We often say that culture is cast, and the process of casting culture is to refine the conceptual system of enterprise mission, vision and core values. Good culture will inevitably promote the development of enterprises, which can be understood as the following functions:

1, the guiding role sows an idea, cultivates a behavior, and thus gains a result; Resistance in the depths of the soul, to solve people's problems in ideas, feelings, emotions and attitudes, depends on corporate culture.

2. Cohesive identity? Consolidate people's hearts and enhance employees' sense of belonging. Departmental barriers? Collaboration cost. It depends on corporate culture to dismantle departmental barriers, reduce collaboration costs and integrate enterprises into a unified and coordinated whole.

3. Normative role As a psychological constraint, corporate culture can regulate behavior and replace some formal constraints.

4. Incentives can reduce the high cost of material incentives and institutional supervision, and reduce management costs.

5. Social influence The construction of corporate culture will help enterprises to become outstanding members of society and have a positive impact on society and even the environment.

With a good corporate culture, landing is the most important thing. Xinyi Consulting believes that the landing method of corporate culture can be summarized in three sentences: First, it should be the main theme of corporate education and often repeated; The second is to enter concrete practice and consciously cultivate and practice; The third is to establish an effective incentive mechanism to guide the promotion and maintenance. In this way, the core values of enterprises will take root, blossom and bear fruit in a strong cultural environment.

Excellent corporate culture has strong vitality. If an enterprise frequently modifies its corporate culture, it also shows that it has not formed its own unique corporate culture. Enterprises can change their business strategies according to different market environments, but don't change their corporate culture easily.